At a Glance
- Tasks: Join West Ham United as a Marketing Executive and drive exciting campaigns.
- Company: Be part of the iconic West Ham United Football Club.
- Benefits: Enjoy 25 days annual leave, discounts, and a vibrant work culture.
- Why this job: Make an impact in the football industry while working with a passionate team.
- Qualifications: Creative mindset and experience in marketing, ideally in sports.
- Other info: Hybrid working, dynamic environment, and opportunities for growth.
The predicted salary is between 24000 - 28000 £ per year.
Location: London Stadium, Queen Elizabeth Olympic Park, Stratford
Hybrid working: 4 days per week on-site
Salary: Up to £28,000
Closing Date: 30/01/2026 at 5pm
Be Part of the Claret & Blue Journey
West Ham United Football Club have an exciting opportunity available to come and join as a Marketing Executive. This role sits at the heart of the Marketing department, supporting the day-to-day delivery of key campaigns while helping bring our biggest annual moments to life.
This is perfect for a candidate driven by the challenge of ensuring campaigns are devised, developed and executed to a best-in-class level across email, SMS and wide channels across ticketing, hospitality, retail and partnerships.
The ideal candidate will be passionate about driving the club forward and have a strong knowledge of the football industry and new trends. They will also be an independent thinker who is constantly pushing for new and innovative ways of ensuring success.
The Role
As a Marketing Executive, you’ll be responsible for helping to devise, develop and deliver best-in-class marketing campaigns across key Club areas including:
- Ticketing
- Hospitality
- Retail
- Partnerships
You’ll play a key role in executing campaigns across email, SMS and wider digital channels, ensuring every supporter touchpoint reflects the West Ham United brand and ambition. Working closely with Marketing Managers and wider Club departments, you’ll help take campaigns from concept to execution, ensuring consistency, creativity and impact throughout.
Key Responsibilities
- Support the marketing team with the day-to-day marketing needs of the Club
- Deliver marketing campaigns, primarily via email, both collaboratively and independently
- Lead on marketing campaigns for key milestone events alongside Marketing Managers
- Generate new campaign ideas through competitor analysis, industry trends and creative thinking
- Produce first-level copywriting and campaign materials ahead of management review
- Drive continuous improvement across campaign design, copy, segmentation and processes
- Liaise with designers and external agencies, managing creative briefs and delivery
Who We’re Looking For
We’re looking for a creative, driven and proactive marketer who wants to make an impact in the football industry. You’ll bring:
- Experience delivering marketing campaigns, ideally within a football or sports environment (Desirable)
- A creative mindset with the confidence to innovate and take calculated risks
- Strong attention to detail and excellent organisational skills
- The ability to thrive in a fast-paced environment and meet deadlines
- A passion for supporter engagement, brand growth and driving sales
- A strong understanding of football, West Ham United’s heritage, and the Club’s ambitions for the future
- A willingness to challenge the norm and push for better ways of working
- Availability to work in an office-based role at London Stadium
Benefits on offer
- 25 days annual leave plus your birthday off
- Pension and life insurance
- Healthcare cash scheme
- Travel season ticket loan
- Cycle to work scheme
- Priority access to apply for match tickets
- Discounted season tickets
- Staff discounts in the club store, café and our official partners products and services
- Discounted gym membership and onsite fitness room facilities
- Family friendly leave policies
- Company Social events
EDI Statement
The successful candidate must demonstrate a strong commitment to equity, diversity, and inclusion, aligning with the organisation’s business and tactical approach to eliminating barriers and addressing inequity. You agree to actively contribute to creating a discrimination-free and inclusive environment, ensuring equitable access to opportunities and benefits, while fostering a culture of dignity and respect that enables everyone to perform and achieve their potential.
Candidates must demonstrate their capability and willingness to uphold best practices and procedures, promoting lasting positive change while eliminating biases and barriers to attracting, achieving, and supporting talent from all communities, regardless of background, circumstances, or protected characteristics.
Safeguarding
The successful candidate must demonstrate a commitment to the safety and welfare of children, young people, and adults at risk of harm across all stakeholders. Everyone, including third parties who work with the Club or the West Ham Foundation, is responsible for ensuring the safety and well-being of vulnerable individuals. Successful candidates must undergo essential background checks before starting their employment, which may include screening of social media. The type of DBS check required will depend on the responsibilities of the position and may be basic, standard, or enhanced.
The successful candidate agrees to proactively identify and respond appropriately to any concerns, and follow the Club's Safeguarding reporting procedures to report allegations of abuse, poor practice, or anything that may impact the welfare of a child, young person, or adult at risk without delay, within 24 hours, or as otherwise directed by the Club’s or the West Ham Foundation Safeguarding Team.
Applications:
To apply, please submit your application via our careers portal:
Deadline: 5pm Friday 30th January 2026
Please note: Due to the high volume of applications expected, only shortlisted candidates will be contacted.
Marketing Executive in London employer: West Ham United
Contact Detail:
West Ham United Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Executive in London
✨Tip Number 1
Get to know the club inside out! Research West Ham United's history, values, and recent campaigns. This will help you tailor your conversations and show genuine passion during interviews.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral.
✨Tip Number 3
Prepare for the interview by practising common marketing questions and scenarios. Think about how you can showcase your creativity and problem-solving skills, especially in a fast-paced environment.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the team at West Ham United.
We think you need these skills to ace Marketing Executive in London
Some tips for your application 🫡
Show Your Passion for Football: When writing your application, let your love for football shine through! Mention any experiences or insights you have about the industry, especially related to West Ham United. We want to see that you're not just a marketer, but a fan who understands our club's heritage and ambitions.
Be Creative in Your Approach: This role is all about innovative marketing campaigns, so don’t hold back! Use your application to showcase your creative mindset. Share ideas or examples of past campaigns you've worked on that demonstrate your ability to think outside the box. We love fresh perspectives!
Tailor Your Application: Make sure to customise your application to fit the job description. Highlight relevant experiences that align with the responsibilities listed, like campaign delivery and supporter engagement. We appreciate candidates who take the time to connect their skills with what we’re looking for.
Keep It Professional Yet Personal: While we want to see your personality, remember to maintain a professional tone. Use clear and concise language, and proofread your application to avoid any typos. A polished application shows us that you pay attention to detail, which is crucial in marketing!
How to prepare for a job interview at West Ham United
✨Know Your Club
Before the interview, dive deep into West Ham United's history, values, and recent campaigns. Being able to discuss specific examples of their marketing efforts will show your genuine interest and understanding of the club.
✨Showcase Your Creativity
Prepare to share innovative ideas for marketing campaigns. Think about how you can engage supporters through email and SMS, and be ready to discuss how you would approach campaigns for ticketing or hospitality.
✨Demonstrate Industry Knowledge
Stay updated on current trends in the football industry and marketing strategies. Be prepared to discuss how these trends could influence your work as a Marketing Executive at the club.
✨Ask Insightful Questions
At the end of the interview, ask questions that reflect your enthusiasm for the role and the club. Inquire about upcoming campaigns or how the marketing team collaborates with other departments to drive success.