At a Glance
- Tasks: Lead the Lakeside Store team, ensuring exceptional customer service and achieving sales targets.
- Company: Join West Ham United, a historic football club with a commitment to inclusivity and innovation.
- Benefits: Enjoy 25 days annual leave, staff discounts, and priority access to match tickets.
- Why this job: Be part of a dynamic team in a fast-paced retail environment at a premier football club.
- Qualifications: 2 years retail experience required; passion for football and strong leadership skills preferred.
- Other info: Immediate start available; must undergo background checks for safeguarding.
The predicted salary is between 24000 - 36000 £ per year.
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Join the Legacy and Future of West Ham United
Founded in 1895, West Ham United is a club that blends rich tradition with a forward-thinking approach, creating an exciting, ever-evolving football culture. Based in the heart of London, we proudly call the London Stadium home a state-of-the-art venue with a capacity of 62,500, making it one of the largest in the country. We are also dedicated to providing the most affordable Premier League tickets in London, championing Accessible Family Football for all.
Our women\’s team, achieving professional status in 2018, has soared to new heights in the Womens Super League and reached the prestigious FA Cup final. Meanwhile, our cutting-edge Academy, which opened in 2019, is nurturing future stars, producing first-team players like Declan Rice and Ben Johnson.
With ongoing improvements to the stadium, including the iconic Billy Bonds Stand, West Ham is constantly evolving, making sure our fans experience the best in matchday atmosphere and comfort. We are also incredibly proud to hold the Disability Confident Leader status, reflecting our dedication to inclusivity and accessibility.
As we continue to grow, so does our workforce. With a dedicated team of 300 core staff and 500 event and Foundation employees, West Ham United offers a truly unique working environment. Were especially proud to have been awarded the Premier Leagues Advanced Equality, Diversity, and Inclusion Standard in 2023 our second consecutive recognition underlining our ongoing commitment to fostering an inclusive, diverse, and dynamic workplace.
Join us and become part of a club that stands at the crossroads of history, ambition, and innovation. West Ham United is where passion, progress, and inclusivity come together to create something special.
Why Join Us?
Diversity & Inclusion: We believe a diverse team drives creativity and strengthens performance. We welcome applicants from all backgrounds and identities to apply.
Health & Wellbeing: We are committed to protecting the physical and mental health of our staff, ensuring a balanced and supportive work environment.
Career Growth: As part of a premier football club, you will have opportunities to grow and innovate in an exciting and fast-paced environment.
If youre ready to bring your passion for Retail and Football to one of the worlds most iconic clubs, apply now!
Position
Job Title: Key Holder Lakeside Store
Position Type: Permanent
Salary: Competitive
Hours: Full-Time 37.5 hours per week
Location: West Ham United Official Store, Unit 71, Lakeside Shopping Centre
Start Date: Immediate
West Ham United Football Club is a Premier League club with a proud history, a passionate fan base, and a vision for growth on and off the pitch. We are committed to creating a culture that reflects the Clubs core values of inclusivity, excellence, respect, and innovation.
As part of our retail operation, we are looking for a dedicated and enthusiastic Key Holder to support the Store Management Team at our Lakeside Store. This is a fantastic opportunity to join a fast-paced, high-volume retail environment and play a vital role in delivering outstanding service to our supporters.
The Role
As a Key Holder, you will assist in the day-to-day running of the store, support in achieving sales targets and store KPIs, and act as a leader on the shop floor. Youll provide supervisory cover in the absence of management, helping to drive a service-led culture and maintain operational excellence across all areas of the store.
Key Responsibilities
Sales & Profitability
Contribute to achieving and exceeding store budgets and KPIs
Review and monitor individual and team targets daily
Analyse trading reports and act on sales trends, bestsellers, and underperforming lines
Take ownership of daily action plans, driving performance and productivity
Customer Experience
Lead by example in delivering exceptional customer service
Support and guide the team to exceed customer expectations
Champion a customer-first culture and ensure team adherence to service standards
Handle customer complaints professionally and resolve issues proactively
Visual Merchandising & Store Standards
Support and maintain visual merchandising standards in line with guidelines
Ensure stock replenishment is timely and effective to maximise sales potential
Monitor pricing, tagging, and promotional signage to ensure accuracy and compliance
Team Support & Leadership
Provide day-to-day guidance and coaching to the sales team
Motivate staff to deliver consistent, high-quality performance
Monitor punctuality, task completion and operational consistency
Assist with onboarding and training of new starters
Operational & Administrative Duties
Support with opening and closing of the store
Perform cash handling, banking, payroll and till reconciliation
Complete administrative and compliance checks as required
Maintain high standards of Health & Safety at all times
Loss Prevention
Promote awareness of loss prevention across the team
Participate in regular audits and stock control procedures
Follow staff search and security protocols when necessary
Requirements
Person Specification:
Experience- Essential
Minimum of 2 years experience in a retail environment
Strong selling skills and an understanding of visual merchandising
Excellent customer service and interpersonal skills
Confident in Microsoft Office and POS systems
High standard of written and spoken English
Ability to lead by example and take initiative
Desirable
Previous experience in a supervisory/key holder role
Passionate about football, fashion or lifestyle retail
Other Information
Benefits on offer (may vary based on contract type and location)
- 25 days annual leave plus your birthday off
- Pension and life insurance
- Healthcare cash scheme
- Travel season ticket loan
- Cycle to work scheme
- Priority access to apply for match tickets
- Discounted season tickets
- Staff discounts in the club store, café and our official partners products and services
- Discounted gym membership and onsite fitness room facilities
- Family friendly leave policies
- Company Social events
Safeguarding
The successful candidate must demonstrate a commitment to the safety and welfare of children, young people, and adults at risk of harm across all stakeholders. Everyone, including third parties who work with the Club or the West Ham Foundation, is responsible for ensuring the safety and well-being of vulnerable individuals. Successful candidates must undergo essential background checks before starting their employment, which may include screening of social media. The type of DBS check required will depend on the responsibilities of the position and may be basic, standard, or enhanced.
The successful candidate agrees to proactively identify and respond appropriately to any concerns, and follow the Club\’s Safeguarding reporting procedures to report allegations of abuse, poor practice, or anything that may impact the welfare of a child, young person, or adult at risk without delay, within 24 hours, or as otherwise directed by the Clubs or the West Ham Foundation Safeguarding Team.
EDI Statement
The successful candidate must demonstrate a strong commitment to equity, diversity, and inclusion, aligning with the organisations business and tactical approach to eliminating barriers and addressing inequity. You agree to actively contribute to creating a discrimination-free and inclusive environment, ensuring equitable access to opportunities and benefits, while fostering a culture of dignity and respect that enables everyone to perform and achieve their potential.
Candidates must demonstrate their capability and willingness to uphold best practices and procedures, promoting lasting positive change while eliminating biases and barriers to attracting, achieving, and supporting talent from all communities, regardless of background, circumstances, or protected characteristics.
How To Apply
To apply, please reply to the link with your full CV and a supporting statement outlining your motivation for applying and how you feel you meet the profile of the candidate we are looking for.
The deadline for applications is 5pm Friday 11th July 2025. Please note that the vacancy may close early if there is a high volume of applicants.
Queries
Thank you for your interest. If you have any queries, or require support with your application, please contact
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Key Holder- Lakeside Store employer: West Ham United
Contact Detail:
West Ham United Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Key Holder- Lakeside Store
✨Tip Number 1
Familiarise yourself with West Ham United's history and values. Understanding the club's culture and commitment to inclusivity will help you connect with the team during interviews and show that you're genuinely interested in being part of their legacy.
✨Tip Number 2
Highlight your retail experience, especially any supervisory roles. Be ready to discuss specific examples of how you've led a team or improved sales in previous positions, as this will demonstrate your capability to take on the Key Holder responsibilities.
✨Tip Number 3
Prepare to showcase your customer service skills. Think of scenarios where you've gone above and beyond for customers, as this role requires a strong focus on delivering exceptional service and maintaining a customer-first culture.
✨Tip Number 4
Network with current or former employees of West Ham United if possible. They can provide insights into the company culture and expectations, which can be invaluable when preparing for your interview and tailoring your approach.
We think you need these skills to ace Key Holder- Lakeside Store
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the Key Holder position at West Ham United. Review the job description carefully and note the key responsibilities and requirements to tailor your application accordingly.
Craft a Strong Supporting Statement: Your supporting statement is crucial. Clearly outline your motivation for applying and how your experience aligns with the role. Highlight your retail experience, customer service skills, and any leadership roles you've held.
Showcase Relevant Experience: In your CV, emphasise your previous retail experience, especially any supervisory or key holder roles. Use specific examples to demonstrate your strong selling skills and understanding of visual merchandising.
Proofread Your Application: Before submitting, take the time to proofread your CV and supporting statement. Check for spelling and grammatical errors, and ensure that your documents are well-structured and easy to read.
How to prepare for a job interview at West Ham United
✨Show Your Passion for Football
As a Key Holder at West Ham United, it's essential to demonstrate your enthusiasm for football. Be prepared to discuss your favourite teams, players, and experiences related to the sport. This will show that you align with the club's culture and values.
✨Highlight Your Retail Experience
Make sure to emphasise your previous retail experience, especially any supervisory roles. Discuss specific examples of how you've contributed to sales targets or improved customer service in past positions, as this is crucial for the role.
✨Prepare for Customer Service Scenarios
Expect questions about handling difficult customer situations. Prepare examples of how you've resolved complaints or exceeded customer expectations in the past. This will showcase your ability to lead by example in delivering exceptional service.
✨Understand Visual Merchandising
Since visual merchandising is a key responsibility, be ready to discuss your understanding of it. Share any relevant experience you have in maintaining store standards and how you can contribute to creating an appealing shopping environment.