At a Glance
- Tasks: Lead digital marketing strategies to generate leads and boost sales.
- Company: Wessex Internet is a fast-growing broadband provider revolutionising rural connectivity.
- Benefits: Enjoy hybrid working, 25 days holiday, private medical insurance, and discounts on 100+ brands.
- Other info: Be part of a dynamic team with summer and Christmas socials!
- Why this job: Join a purpose-driven team shaping the future of rural broadband with exciting career development opportunities.
- Qualifications: 3+ years in digital marketing with strong knowledge of Google Ads, Facebook Ads, and analytics.
The predicted salary is between 32400 - 54000 £ per year.
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Wessex Internet is an award-winning, fast-growing broadband provider revolutionising rural connectivity across the Southwest. As we expand into the New Forest, Wiltshire, and South & West Dorset, we're looking for a driven legal professional to join our internal Legal team and play a key role in our network rollout.
We’re looking for a Digital Marketing Manager to join our team on a fixed term 9-month contract.
Reporting to the Head of Marketing, you'll be responsible for leading and delivering digital marketing strategies that generate leads, boost sales, and grow our brand.
You’ll manage and improve various digital channels, including SEO, PPC, and social media (Google, Meta, Bing). You’ll use data and performance insights to adjust campaigns and get the best return on investment. A strong background in paid media analytics is important.
Key Responsibilities
- Create and run digital marketing plans to drive leads, sales, and brand awareness
- Manage and improve SEO, PPC, organic, and social media across platforms like Google, Meta, and Bing
- Use data to refine strategies and improve performance and ROI
- Plan and deliver content across digital channels, using a test-and-learn approach
- Work with agencies to optimise paid search, display, and social media campaigns
- Use A/B testing and best practices to improve ad performance
- Manage daily updates and improvements to the website using Umbraco CMS
- Work with developers to fix bugs and make website changes not handled in the CMS
- Improve organic traffic by following SEO best practices and updating content based on keyword research
- Lead and support the Digital Marketing team, encouraging teamwork and innovation
- 3+ years' experience in digital marketing, with hands-on management of search, display, and paid social campaigns
- Strong knowledge of Google Ads, Facebook Ads, Microsoft Ads, and Google Analytics
- Skilled in Excel for reporting and insight generation
- Experience in CRO and data-led website improvements
- Analytical and commercially minded
- Familiar with CMS platforms and SEO tools
- Experience with Salesforce or other CRMs is a plus
- Agency management experience preferred
- Proactive, enthusiastic, and confident in owning projects
- A starting salary of up to £45,000, dependent on experience.
- Hybrid working with a minimum of 3 days in the office.
- 25 days holiday + bank holidays, with the option to buy/sell up to 5 days.
- Private medical insurance, life assurance & income protection.
- Cycle to Work & Tech purchase schemes.
- Enhanced family leave policies.
- Staff broadband discount (75%).
- High street discounts on 100+ brands.
- Summer & Christmas team socials.
- Career development opportunities - Whether you want to lead a team or learn new skills, we’ll support your growth in our fast-moving business.
- Seniority levelMid-Senior level
- Employment typeFull-time
- Job functionMarketing
- IndustriesTechnology, Information and Internet
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#J-18808-LjbffrSenior Digital Marketing Manager in England employer: Wessex Internet
Wessex Internet is an exceptional employer, offering a dynamic work environment where innovation and teamwork thrive. With a strong commitment to employee growth, we provide extensive career development opportunities, hybrid working arrangements, and a comprehensive benefits package that includes private medical insurance and generous holiday allowances. Join us in revolutionising rural connectivity while enjoying a supportive culture that values your contributions and fosters personal and professional advancement.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Digital Marketing Manager in England
✨Tip Number 1
Familiarise yourself with Wessex Internet's current digital marketing strategies and campaigns. Understanding their brand voice and target audience will help you tailor your approach during interviews and discussions.
✨Tip Number 2
Showcase your analytical skills by preparing examples of how you've used data to drive successful marketing campaigns in the past. Be ready to discuss specific metrics and outcomes that demonstrate your impact on ROI.
✨Tip Number 3
Network with professionals in the digital marketing field, especially those who have experience with rural broadband or similar industries. Engaging with industry peers can provide valuable insights and potentially lead to referrals.
✨Tip Number 4
Prepare to discuss your experience with various digital marketing tools and platforms, particularly Google Ads, Facebook Ads, and analytics software. Highlight any certifications or training you've completed that are relevant to the role.
We think you need these skills to ace Senior Digital Marketing Manager in England
Some tips for your application 🫡
Tailor Your CV:Make sure your CV highlights relevant experience in digital marketing, particularly in managing SEO, PPC, and social media campaigns. Use specific metrics to demonstrate your success in previous roles.
Craft a Compelling Cover Letter:Write a cover letter that showcases your passion for digital marketing and your understanding of Wessex Internet's mission. Mention how your skills align with their needs, especially in driving leads and improving ROI.
Showcase Analytical Skills:In your application, emphasise your analytical abilities. Provide examples of how you've used data to refine marketing strategies and improve campaign performance in past positions.
Highlight Team Leadership Experience:If you have experience leading a team, make sure to include this in your application. Discuss how you've encouraged teamwork and innovation in previous roles, as this is a key responsibility for the position.
How to prepare for a job interview at Wessex Internet
✨Showcase Your Digital Marketing Expertise
Make sure to highlight your experience with SEO, PPC, and social media campaigns. Be prepared to discuss specific strategies you've implemented in the past and the results they achieved.
✨Demonstrate Data-Driven Decision Making
Since the role requires using data to refine strategies, come equipped with examples of how you've used analytics tools like Google Analytics to improve campaign performance and ROI.
✨Prepare for A/B Testing Discussions
As A/B testing is a key part of optimising ad performance, be ready to explain your approach to testing and any successful experiments you've conducted that led to significant improvements.
✨Emphasise Team Leadership Skills
The position involves leading a digital marketing team, so share your experiences in managing teams, fostering collaboration, and encouraging innovation within your previous roles.
