At a Glance
- Tasks: Lead digital marketing strategies to generate leads and boost sales.
- Company: Join Wessex Internet, a fast-growing broadband provider revolutionising rural connectivity.
- Benefits: Up to £45,000 salary, hybrid working, and 25 days holiday.
- Other info: Opportunity for career growth in an innovative and supportive environment.
- Why this job: Make a real impact in a dynamic team while enhancing your digital marketing skills.
- Qualifications: 3+ years in digital marketing with strong knowledge of Google Ads and analytics.
The predicted salary is between 45000 - 45000 £ per year.
Wessex Internet is an award-winning, fast-growing broadband provider revolutionising rural connectivity across the Southwest. As we expand into the New Forest, Wiltshire, and South & West Dorset, we're looking for a Digital Marketing Manager to join our team on a fixed term 9-month contract.
Reporting to the Head of Marketing, you'll be responsible for leading and delivering digital marketing strategies that generate leads, boost sales, and grow our brand. You’ll manage and improve various digital channels, including SEO, PPC, and social media (Google, Meta, Bing). You’ll use data and performance insights to adjust campaigns and get the best return on investment. A strong background in paid media analytics is important.
Key Responsibilities:- Create and run digital marketing plans to drive leads, sales, and brand awareness
- Manage and improve SEO, PPC, organic, and social media across platforms like Google, Meta, and Bing
- Use data to refine strategies and improve performance and ROI
- Plan and deliver content across digital channels, using a test-and-learn approach
- Work with agencies to optimise paid search, display, and social media campaigns
- Use A/B testing and best practices to improve ad performance
- Manage daily updates and improvements to the website using Umbraco CMS
- Work with developers to fix bugs and make website changes not handled in the CMS
- Improve organic traffic by following SEO best practices and updating content based on keyword research
- Lead and support the Digital Marketing team, encouraging teamwork and innovation
- 3+ years' experience in digital marketing, with hands-on management of search, display, and paid social campaigns
- Strong knowledge of Google Ads, Facebook Ads, Microsoft Ads, and Google Analytics
- Skilled in Excel for reporting and insight generation
- Experience in CRO and data-led website improvements
- Analytical and commercially minded
- Familiar with CMS platforms and SEO tools
- Experience with Salesforce or other CRMs is a plus
- Agency management experience preferred
- Proactive, enthusiastic, and confident in owning projects
- A starting salary of up to £45,000, dependent on experience.
- Hybrid working with a minimum of 3 days in the office.
- 25 days holiday +
Senior Digital Marketing Manager in Cardiff employer: Wessex Internet
Wessex Internet is an excellent employer, offering a dynamic work culture that fosters collaboration and innovation within its senior leadership team. Employees benefit from a competitive salary, generous leave, and a range of perks, while also having ample opportunities for professional growth and development in a supportive environment focused on strategic financial leadership.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Digital Marketing Manager in Cardiff
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Wessex Internet and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Wessex Internet are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Wessex Internet on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Wessex Internet. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Digital Marketing Manager in Cardiff
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Wessex Internet. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Wessex Internet:Show us that you’ve done your homework! In your application, briefly mention what you admire about Wessex Internet’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Wessex Internet
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Wessex Internet will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Wessex Internet, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
