Senior Menswear Strategy Lead (6-Month Contract) in City of Westminster

Senior Menswear Strategy Lead (6-Month Contract) in City of Westminster

City of Westminster Temporary 60000 - 80000 £ / year (est.) No working from home possible
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At a Glance

  • Tasks: Lead the strategic direction for ASOS menswear and drive brand marketing initiatives.
  • Company: Join ASOS, a leading fashion retailer with a vibrant culture.
  • Benefits: Enjoy employee discounts, extra paid leave, and a competitive contract.
  • Other info: Fixed-term contract with opportunities for growth in a dynamic environment.
  • Why this job: Shape the future of menswear and make a real impact in fashion.
  • Qualifications: Experience in brand strategy and a passion for menswear culture.

The predicted salary is between 60000 - 80000 £ per year.

We're Asos is seeking a Senior Manager for Menswear Strategy to define and drive the strategic direction for ASOS menswear brand activity. The role focuses on brand marketing, audience understanding, and aligning cross-functional teams.

The ideal candidate will have substantial experience in brand strategy, a strong understanding of menswear culture, and the ability to communicate effectively across teams.

This is a fixed-term contract offering numerous benefits, including employee discounts and additional paid leave.

Senior Menswear Strategy Lead (6-Month Contract) in City of Westminster employer: We're Asos

At ASOS, we pride ourselves on being an exceptional employer that fosters a dynamic and inclusive work culture. Our Senior Menswear Strategy Lead role offers not only competitive benefits such as employee discounts and additional paid leave but also ample opportunities for professional growth within the vibrant fashion industry. Join us in our London office, where creativity meets collaboration, and be part of a team that values innovation and personal development.

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Contact Details:

We're Asos Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Senior Menswear Strategy Lead (6-Month Contract) in City of Westminster

Tip Number 1

Network like a pro! Reach out to people in the menswear industry on LinkedIn or at events. A friendly chat can open doors that a CV just can't.

Tip Number 2

Show off your passion for menswear! When you get an interview, share your insights on current trends and how they align with ASOS's brand strategy. It’ll show you’re not just another candidate.

Tip Number 3

Prepare for those tricky questions! Think about how you’d tackle challenges in brand marketing and audience understanding. We want to see your strategic thinking in action.

Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take that extra step.

We think you need these skills to ace Senior Menswear Strategy Lead (6-Month Contract) in City of Westminster

Brand Strategy
Audience Understanding
Cross-Functional Team Alignment
Menswear Culture Knowledge
Effective Communication
Strategic Direction
Marketing Skills

Some tips for your application 🫡

Show Your Passion for Menswear:When you're writing your application, let your love for menswear shine through! Share any personal experiences or insights that connect you to the culture and trends in menswear. We want to see how you can bring that passion to our team.

Highlight Your Strategic Thinking:Make sure to emphasise your experience in brand strategy. Use specific examples of how you've successfully driven brand activity in the past. We’re looking for someone who can think big and align teams towards a common goal, so don’t hold back!

Tailor Your Application:Just like a well-fitted suit, your application should be tailored to us! Make sure to align your skills and experiences with the job description. Show us how you can contribute to ASOS menswear specifically, rather than sending a generic application.

Keep It Professional Yet Personal:While we appreciate a friendly tone, remember to keep it professional. Balance your personality with professionalism in your writing. We want to get to know you, but we also want to see that you can communicate effectively across teams.

How to prepare for a job interview at We're Asos

Know Your Menswear Culture

Dive deep into menswear culture before your interview. Familiarise yourself with current trends, key players, and ASOS's unique position in the market. This knowledge will help you demonstrate your passion and understanding of the brand.

Showcase Your Strategic Thinking

Prepare to discuss specific examples of how you've defined and driven brand strategies in the past. Use the STAR method (Situation, Task, Action, Result) to structure your answers, making it easy for the interviewers to see your impact.

Cross-Functional Collaboration is Key

Since the role involves aligning cross-functional teams, be ready to share experiences where you've successfully collaborated with different departments. Highlight your communication skills and how you’ve navigated challenges in team dynamics.

Ask Insightful Questions

Prepare thoughtful questions about ASOS's menswear strategy and future direction. This shows your genuine interest in the role and helps you assess if the company aligns with your career goals. Plus, it gives you a chance to engage in a meaningful conversation.