Content Creator in Wells

Wells Cathedral is on an exciting journey. We have embarked on an ambitious ten-year plan to become the UK’s most joyful cathedral, aiming to have a genuinely positive impact on individual lives, the City of Wells, the County of Somerset, and far beyond. We are carefully conserving our stunning world-class, 850-year-old heritage site, committed to being a beacon of light and hope, a sacred space of prayer, and a place of wonder for generations to come.

We want to elevate our brand and grow our visitor numbers by investing in making our visitor experience even better for everyone. Our goal is to ensure Wells Cathedral is known as one of the UK’s top ‘must see’ tourism attractions, reaching and engaging a much wider range of people. As part of that mission, we are now investing in growing our Marketing & Communications Team.

The Marketing & Communications Team delivers direction and support across all areas of Cathedral life, including visitor experience, fundraising, worship and music, events, venue hire, library and archives, as well as our Cathedral Shop and Loft Café. The Team covers the full scope of marketing and communications activities, including:

• Researching and identifying target audiences
• Designing strategic marketing plans
• Generating earned media exposure through PR activity
• Developing and implementing brand identity
• Delivering integrated campaign creative across social, digital, print, broadcast, and OOH channels

Content creation is at the heart of our Marketing & Communications Strategy. Reporting to the Director of Marketing & Communications, as Content Creator you will develop a strategic, values-aligned content framework, then lead on creative concepts and production of photography, video, audio, and copywriting. Your work will be applied across the full range of Wells Cathedral’s channels, including social media, website, intermediary platforms, interpretation, and printed materials. You will creatively communicate every aspect of Cathedral life – from fundraising to visitor experience, from worship and music to our Cathedral Shop and Loft Café. You will also be a key stakeholder in our Vicars’ Close Project, a major new heritage conservation, community engagement, and visitor experience project supported by The National Lottery Heritage Fund, that will transform our visitor offer in 2027.

Key Responsibilities:

• Working with the Director of Marketing & Communications to develop content frameworks, ensuring content consistently aligns with the values and strategic themes of Wells Cathedral
• Creative conceptualisation and planning of content campaigns
• Leading on-brand content creation across social, digital, and print channels
• Leading in-house, on-brand photography, video production, and copywriting, across all channels and applications
• Designing and implementing social media strategy to increase engagement among target audiences
• Designing and implementing external and internal e-newsletter strategy
• Working with stakeholders across departments to identify engaging content opportunities that contribute towards strategic goals
• Actively participating in team meetings both within Marketing & Communications, and with stakeholders across the organisation
• Collaborating with the Design & Digital Services Executive to align written and graphic communication
• Ongoing review and refresh of content on our website and third-party digital platforms, to ensure our communications remain accurate, compelling, and on-brand throughout the online customer journey

Person Specification

Essential:

• A relevant degree-level qualification (e.g., marketing, media, photography, English literature) or equivalent experience
• A creative, confident, and experienced copywriter
• A good knowledge of, and talent for, photography and post-production editing
• A good knowledge of, and talent for, video and post-production editing
• A high level of experience in writing for social media
• Demonstrable experience of writing blogs and other website content
• A social media native: a frequent user, with in-depth knowledge and experience of Facebook, Instagram, TikTok, and LinkedIn
• A strong working knowledge of Adobe Photoshop and Premiere Pro applications
• A confident and collaborative team player, able to work both independently and with direction
• An energetic and enthusiastic creative thinker, able to present ideas clearly and confidently
• Ability to meet deadlines and remain calm under pressure
• Able and willing to attend occasional evening and weekend events as required
• Demonstrable commitment to safeguarding and promoting the welfare of children, young people, and vulnerable adults

Desirable:

• Experience of working within an existing brand framework and tone of voice
• A strong working knowledge of Microsoft 365 applications, including Word, Excel, and PowerPoint
• Experience of working with Adobe InDesign and Acrobat applications
• Experience of working with social media influencers
• An extensive contact list of social media influencers for different audiences
• Demonstrable experience and/or knowledge of any of the following subjects: Christianity, Tourism, History, Music, Live Events, Hospitality, Retail

Main Terms and Conditions

• Employment status: Permanent contract of employment
• Location: Wells Cathedral Offices, Wells, BA5 2RB
• Hours of work: Full-time, 35 working hours per week (Monday to Friday). Flexible working will be considered.
• Remuneration: Up to £33,000 per annum, payable on the 24th of the month or the nearest working day thereto
• Discount: A discount of 10% is available from the Cathedral Shop and The Loft Café.
• Parking: Limited parking is available in the Cathedral car park. Cars are parked at the risk of the owner.
• Pension: Defined Contribution Scheme. Contributions as % of salary:
• Age: Employee / Employer
• <50>
• 50–55: 4% / 8%
• >55: 5% / 10%
• Expenses: All reasonable working expenses will be met in line with Cathedral policy.
• Holiday: 6.8 weeks per holiday year. The holiday year runs from 1 January to 31 December.
• Probation: This post will be subject to a probationary period of 6 months.

How to Apply

To apply, please fill in the Application Form and Equal Opportunities Monitoring Form available on the Vacancies section of Wells Cathedral's website and return them to the HR Manager.

Closing date: 9am Thursday 19 February 2026

Shortlisting date: Friday 20 February 2026

To ensure the fairness of the selection process, shortlisting will be based upon the information which you provide in your application and assumptions will not be made about your experience or skills. We will look for demonstrable evidence that you meet the criteria set out in the Person Specification. Information provided on the Application Form will be viewed by HR, the recruiting manager, and interview panel. All applicants will be notified of the outcome of the shortlisting process.

Interview date: Monday 2 March 2026

Further details about the selection process will be provided to shortlisted candidates. The appointment will be subject to the completion of pre-employment checks, including references and a satisfactory basic DBS check.

Safeguarding

We are committed to the safeguarding and protection of all children, young people, and adults, and the care and nurture of children within church communities. We will carefully select, train, and support all those with any responsibility within the Church, in line with Safer Recruitment principles.

This means that we will:

• Ensure that our recruitment and selection processes are inclusive, fair, consistent, and transparent
• Take all reasonable steps to prevent those who might harm children or adults from taking up positions of respect, responsibility, or authority where they are trusted by others
• Adhere to Safer Recruitment legislation, guidance, and standards

The successful candidate will be required to complete a Declaration of Suitability as part of our recruitment process when an offer of employment is made. This form is strictly confidential and, except under compulsion of law, will be seen only by those involved in the recruitment process. All forms will be kept securely in compliance with the UK General Data Protection Regulation and the Data Protection Act 2018.