At a Glance
- Tasks: Create and execute innovative marketing campaigns to drive client growth and retention.
- Company: Join Wellington Management, a leading investment management firm with a collaborative culture.
- Benefits: Enjoy competitive salary, flexible work options, and opportunities for professional development.
- Other info: Dynamic environment with a focus on teamwork and career growth.
- Why this job: Make an impact in the financial industry while working with creative teams across EMEA.
- Qualifications: 10-15 years in brand marketing, strong project management, and communication skills required.
The predicted salary is between 36000 - 60000 € per year.
Wellington Management offers comprehensive investment management capabilities that span nearly all segments of the global capital markets. Our investment solutions, tailored to the unique return and risk objectives of institutional clients in more than 60 countries, draw on a robust body of proprietary research and a collaborative culture that encourages independent thought and healthy debate.
About the Role
The role of the Marketing Strategist is to partner with the Director, EMEA Marketing, local Country Marketing Strategists and client-facing colleagues in EMEA to plan and implement marketing campaigns and projects that support opportunities for client growth and retention. Part of the success of this role will be in how well the candidate works with our analytics function to clearly demonstrate the value added by integrated marketing campaigns and new strategic marketing projects. This role will work across our wealth businesses across EMEA.
This role is part of a global marketing function with locations in Boston, London, Frankfurt, Milan, Madrid, Hong Kong, Shanghai, Singapore, and Tokyo that includes local teams dedicated to content creation (writing/editing/proofreading), digital marketing management (SEO and PPC expertise, personalization, email strategies), design (digital and print), marketing operations and events. In addition, we have centers of excellence in Boston for Brand and Marketing Analytics.
Key responsibilities include:
- Partner with Director, EMEA Marketing to create ongoing campaign strategy, plans and then execute integrated marketing campaigns (from advertising creative to social to webpages and related assets such as videos and articles).
- Campaigns must be flexible enough to flow from brand positioning through to individual priority products for each of the five markets where we have paid media budget.
- Ownership of multi-country strategic projects (e.g. Wealth Dialogues survey and related reports).
- Ownership and maintenance of corporate marketing (materials, messaging) aligned to Brand team in Boston.
- Management of relevant vendors – media agency, advertising agencies and production houses as relevant.
- Partner with other experts within the marketing team and external vendor (design, editorial, social, events, project management) on all relevant aspects of advertising creative deliverables and programs.
- Coordinate and manage translation and production of advertising creative and related content.
- Experience of setting campaign KPIs and ensuring accurate measurement and reporting to these.
- Budget management including support of annual planning, monthly tracking and invoice management.
- Frequent collaboration and communication with equivalent team members in Americas and APAC regions.
- Perform additional marketing duties (e.g. materials update & operational support) as needed to support the marketing team and enhance overall productivity.
Qualifications
- 10-15 years of experience in brand and campaign marketing, ideally with most of within the financial industry.
- Proven ability to interact effectively and professionally with creative teams, senior executives, internal business partners, external clients and external vendors.
- Proven experience in managing creative agencies.
- Strong budget management experience.
- Demonstrated project management and organizational skills, driving delivery to tight deadlines.
- Data mindset combined with the curiosity to keep progressing campaign measurement frameworks.
- Experience in asset management marketing in particular understanding of the intermediary market and wealth management channel.
- Strong communication skills in English– verbal and written.
- Ability to effectively multitask in a fast-paced environment; comfortable with ambiguity and exhibit grace under pressure.
- Comfortable learning new systems and working on creative solutions.
- Team player orientation, a positive attitude and terrific work ethic.
- Previous experience in workflow, creative production and digital marketing tools a plus.
Not sure you meet 100% of our requirements? That’s ok. If you believe that you could excel in this role, we encourage you to apply and welcome a chance to review your background. We are dedicated to building and maintaining a diversified workforce and considering a broad array of candidates with a variety of skill, workplace experiences, and backgrounds.
As an equal opportunity employer, Wellington Management ensures that all qualified applicants will receive equal consideration for employment without regard to race, colour, sex, sexual orientation, gender identity, gender expression, religion, creed, national origin, age, ancestry, disability (physical or mental), medical condition, citizenship, marital status, pregnancy, veteran or military status, genetic information or any other characteristic protected by applicable law.
If you are a candidate with a disability, or are assisting a candidate with a disability, and require an accommodation to apply for one of our jobs, please email us at GMWTalentOperations@wellington.com.
We believe that in person interactions inspire and energise our community and are essential to our culture. In support of this commitment, our employees work from our offices 4 days a week with flexibility to work remotely 1 day a week. We believe that this approach ultimately supports our mission to deliver investment excellence to our clients and their beneficiaries over the long term.
Marketing Strategist in London employer: Wellington Management Company
Wellington Management is an exceptional employer that fosters a collaborative and innovative work culture, particularly for the Marketing Strategist role based in London. With a strong emphasis on employee growth, the company offers comprehensive training and development opportunities, alongside a flexible working environment that balances in-office collaboration with remote work. Employees benefit from a diverse and inclusive atmosphere, competitive compensation, and the chance to contribute to impactful marketing strategies that drive client success across EMEA.
Contact Detail:
Wellington Management Company Recruiting Team
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Strategist in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their marketing strategies and be ready to discuss how your experience aligns with their goals. Show them you’re not just another candidate, but someone who truly gets what they’re about.
✨Tip Number 3
Practice makes perfect! Conduct mock interviews with friends or use online resources to refine your answers. Focus on articulating your achievements and how they relate to the role of a Marketing Strategist.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in joining our team at Wellington Management.
We think you need these skills to ace Marketing Strategist in London
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Marketing Strategist role. Highlight your experience in brand and campaign marketing, especially within the financial industry, to show us you’re the right fit!
Showcase Your Skills:Don’t just list your skills; demonstrate them! Use specific examples from your past work that showcase your project management, budget management, and collaboration with creative teams. We want to see how you’ve made an impact!
Be Clear and Concise:When writing your application, keep it clear and to the point. We appreciate well-structured content that’s easy to read. Make sure your passion for marketing shines through without overwhelming us with too much information.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates about the role. Let’s get started!
How to prepare for a job interview at Wellington Management Company
✨Know Your Campaigns
Before the interview, dive deep into recent marketing campaigns in the financial sector. Be ready to discuss what worked, what didn’t, and how you would approach similar projects. This shows your understanding of the industry and your strategic thinking.
✨Showcase Your Data Skills
Since the role requires a data mindset, prepare examples of how you've used analytics to measure campaign success. Bring specific metrics or KPIs from past projects to demonstrate your ability to drive results through data-driven decisions.
✨Familiarise Yourself with the Brand
Research Wellington Management’s brand positioning and values. Be prepared to discuss how you can align your marketing strategies with their goals. This will show that you’re not just interested in the role, but also in contributing to their mission.
✨Prepare for Collaboration Questions
Given the collaborative nature of the role, think of examples where you successfully worked with creative teams, vendors, or cross-functional partners. Highlight your communication skills and how you navigate challenges in team settings.
