At a Glance
- Tasks: Lead digital channel strategies and create engaging content for Wellcome's mission.
- Company: Join the Wellcome Trust, a global leader in health improvement and scientific funding.
- Benefits: Competitive salary, flexible hybrid working, and a commitment to diversity and inclusion.
- Other info: Collaborative environment with opportunities for personal and professional growth.
- Why this job: Make a real impact on global health challenges through innovative digital communications.
- Qualifications: Experience in managing digital channels and developing social media strategies.
The predicted salary is between 48880 - 61100 £ per year.
The Wellcome Trust is a global charitable foundation.
We improve health for everyone by funding science, leading policy and advocacy campaigns, and building partnerships.
We plan to spend £16bn over the next ten years, funding new discoveries in life, health and wellbeing, and taking on three global health challenges: mental health, infectious disease and climate and health.
These challenges need the bold science we support, but they won't be solved by science alone.
Salary: Salary range: 48,880 - 61,100 per annum Closing date: 5th October 2026 Contract type: Permanent, Full Time Interview dates: Week commencing 19th October
Where in Wellcome will I be working?
You will join the Communications team within Corporate Affairs, reporting to the Content Lead.
The team is responsible for helping Wellcome communicate its mission, priorities and impact to global audiences through compelling content, strategic storytelling and effective use of digital channels.
The role sits at the heart of Wellcome's digital communications activity, working closely with colleagues across Communications, Policy and Partnerships, Product, and Digital Marketing.
You will help ensure that Wellcome's website, social media channels and paid digital activity work together to engage audiences, strengthen our reputation and support our strategic priorities.
What will I be doing?
- Lead the development and delivery of Wellcome's social media channel strategies, ensuring each channel has a clear audience, purpose and content approach.
- Oversee Wellcome's external digital channels, ensuring content is timely, accessible, accurate and aligned with organisational priorities.
- Lead the planning, creation, commissioning and editing of digital content across the website and social platforms.
- Collaborate with the Digital Marketing Manager to deliver effective paid digital content and campaigns.
- Use analytics, social listening and audience insights to optimise performance and identify opportunities for growth.
- Lead website content planning and governance, working with internal teams and external partners to deliver improvements and enhancements.
- Contribute to a diverse and inclusive culture across the organisation, collaborating across departments.
Is this job for me?
This is an exciting opportunity for an experienced digital communications professional who enjoys combining strategic thinking with hands‑on delivery.
You will have strong experience managing digital channels within a large and complex organisation and be confident developing content strategies that engage audiences across multiple platforms.
You'll be comfortable working with a wide range of stakeholders, translating complex scientific, policy or organisational topics into clear and engaging digital content.
You'll also have experience using performance data and insights to continually improve digital activity and inform decision‑making.
The role offers the opportunity to work on high-profile communications activity that supports Wellcome's mission to improve health for everyone, while helping shape and evolve our digital channels and content practice.
- Minimum criteria
- Experience managing digital channels for a large, complex organisation.
- Proven track record developing and delivering social media strategies across multiple platforms.
- Experience leading website content projects, including content audits and working with product and development teams to deliver website enhancements.
- Experience using analytics and audience insights to measure performance and inform content strategy.
- Experience managing agencies, freelancers or external partners while balancing multiple priorities.
- Our Hybrid Way of Working
We understand that our colleagues have commitments and personal interests outside of work and we strive to build a flexible working environment, in which people can perform at their best.
At Wellcome we have a hybrid way of working which is 3 days in our Euston Road offices (Tuesday, Wednesday and Thursday) with the remaining 2 days working either remotely or in the office.
We are happy to discuss flexible working options for all roles.
We work to ensure that our recruitment processes are as inclusive as possible to everyone.
This includes making adjustments for people who have a disability or long-term condition.
Please visit our website for more information on adjustments and accessibility, or contact us at jobs@wellcome. org.
Diversity and Inclusion is at the heart of everything we do
Diversity and Inclusion is a priority at Wellcome.
We are committed to cultivating a fair and inclusive environment, where everyone can be themselves and thrive.
We work to ensure that our recruitment processes are as inclusive as possible to everyone.
This includes making adjustments for people who have a disability or long-term condition.
Please visit our website for more information on adjustments and accessibility, or contact us at jobs@wellcome. org.
We support researchers, we take on big health challenges, we campaign for better science, and we help everyone get involved with science and health research.
Wellcome isn't just a supporter of great ideas, it's a great place to work.
We offer excellent benefits and help our employees to develop in an open, respectful culture where differences are valued.
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Digital Channels Manager employer: Wellcome Trust
The Wellcome Trust is an exceptional employer, offering a unique opportunity to contribute to global health initiatives while working in a collaborative and inclusive environment. With a strong commitment to diversity and continuous learning, employees are encouraged to grow their skills and tackle complex challenges in machine learning. The hybrid working model allows for flexibility, ensuring that team members can balance their professional and personal lives effectively while making a meaningful impact on health inequalities worldwide.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Channels Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Wellcome Trust and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Wellcome Trust are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Wellcome Trust on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Wellcome Trust. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Channels Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Wellcome Trust. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Wellcome Trust:Show us that you’ve done your homework! In your application, briefly mention what you admire about Wellcome Trust’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Wellcome Trust
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Wellcome Trust will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Wellcome Trust, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
