Paid Social Account Director

Paid Social Account Director

Slough Full-Time 48000 - 72000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead innovative paid social strategies for top clients on platforms like Meta and TikTok.
  • Company: WeDiscover is a fast-growing performance marketing agency, recognised for innovation and excellence.
  • Benefits: Enjoy remote work flexibility, equity options, generous leave, wellness subscriptions, and continuous learning funds.
  • Why this job: Make a real impact in a dynamic environment while shaping the future of marketing technology.
  • Qualifications: 3+ years in paid social advertising with strong leadership and analytical skills required.
  • Other info: Join a culture that values inclusivity, innovation, and personal growth.

The predicted salary is between 48000 - 72000 £ per year.

Our mission is to inspire and influence great companies to grow - defining the future of marketing. WeDiscover is a leading performance marketing and technology agency, launched in 2020. We combine marketing experts with data scientists and engineers to create impactful marketing technology that keeps our clients ahead in a competitive landscape. Our leadership team brings vast experience across digital marketing, technology, and analytics, fostering a culture where success goes hand-in-hand with a positive impact.

As Account Director, you will report directly to the Head of Paid Social. This is an exciting opportunity to help grow the department within the agency, contributing to its performance and culture. We are seeking an innovative Account Director to lead advertising strategy and execution across our flagship accounts on Meta, Snap, Pinterest, and TikTok.

Key Responsibilities

  • Lead paid social initiatives for some of the agency's largest clients.
  • Work with internal teams and senior client stakeholders to develop innovative strategies and execute them.
  • Oversee the work of Managers as direct reports, setting clear expectations and objectives for the team on client deliverables.
  • Inform the Head of Paid Social on opportunities and challenges across our client set, helping shape priorities and product solutions.

Required Skills & Experience

  • 3+ years of experience in paid social advertising.
  • A performance focus with significant experience in bottom-funnel activation.
  • Proven track record of managing large paid social budgets (£200K - £1M monthly).
  • Capable of setting strategy and executing this across multiple platforms and formats.
  • Demonstrated experience with data analysis and recommendations.
  • Outstanding communication and presentation skills.
  • Team management and mentoring experience.
  • Proficiency in utilising analytics platforms and attribution models to guide investment decisions.

Desired Skills

  • Experience with marketing automation and programmatic (DCO) solutions.
  • Experience working with multi-functional media teams.
  • Experience in brand awareness and reach activation.
  • Experience of a variety of business verticals and differing paid social strategies.
  • Experience utilising 1st party data in paid social media activity.

Personal Qualities

  • Strategic thinker with an analytical mindset.
  • Innovation-driven approach to problem-solving.
  • Strong leadership and team-building capabilities.
  • Ability to balance technical expertise with commercial acumen.
  • Fascinated by the intersection of marketing and technology.
  • Adaptable and eager to trial new technologies and methodologies.

Why work at WeDiscover:

  • Significant Career Advancement: Be part of a fast-growing agency where your contributions will have a direct impact on our growth and culture.
  • Equity in the Business: Gain ownership in WeDiscover through our EMI Options Scheme.
  • Work Flexibility: Choose to work remotely, from our London office, or a mix of both.
  • Top of the Range Tools: We provide top-quality equipment to ensure you have everything you need to succeed.
  • Generous Time Off: Enjoy 28 days of annual leave plus bank holidays and the option for a 5-week paid sabbatical after 5 years.
  • Wellness & Wellbeing: Get a £40 monthly wellness subscription to support your well-being.
  • Volunteering & Giving Back: Take two volunteering days per year to give back to a cause you care about.
  • Continuous Learning: Access a £200 annual learning fund for books, courses, or subscriptions.
  • Inclusive Culture: We’re committed to building an inclusive, positive environment.

Interview Process:

  • Stage 1: Initial phone call with our Managing Director or Group Account Director, Paid Social.
  • Stage 2: A competency-based interview exploring paid social strategy and execution.
  • Stage 3: A cultural interview to assess your attitudes and behaviours.

WeDiscover is an equal-opportunity employer, committed to ensuring equal opportunities regardless of race, colour, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, and gender identity.

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Contact Detail:

WeDiscover | Performance Marketing & Technology Agency Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Paid Social Account Director

✨Tip Number 1

Familiarise yourself with WeDiscover's mission and values. Understanding our focus on innovation and problem-solving will help you align your responses during interviews, showcasing how your experience can contribute to our goals.

✨Tip Number 2

Prepare specific examples of your past successes in managing large paid social budgets. Be ready to discuss how you drove performance and what strategies you implemented, as this will demonstrate your capability to handle the responsibilities of the role.

✨Tip Number 3

Showcase your analytical skills by discussing how you've used data analysis to inform your advertising strategies. Being able to articulate your thought process around data-driven decisions will resonate well with our leadership team.

✨Tip Number 4

Highlight your leadership and mentoring experiences. We value strong team-building capabilities, so be prepared to share how you've successfully managed teams and fostered a collaborative environment in previous roles.

We think you need these skills to ace Paid Social Account Director

Paid Social Advertising Expertise
Performance Marketing Focus
Budget Management (£200K - £1M monthly)
Strategic Planning and Execution
Data Analysis and Interpretation
Outstanding Communication Skills
Presentation Skills
Team Management and Mentoring
Proficiency in Analytics Platforms
Attribution Model Utilisation
Innovation-Driven Problem Solving
Leadership and Team-Building
Adaptability to New Technologies
Experience with Marketing Automation
Understanding of Programmatic Solutions
Familiarity with Brand Awareness Strategies

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in paid social advertising, particularly focusing on your performance-driven achievements. Use metrics to demonstrate your success in managing large budgets and executing strategies across platforms like Meta, Snap, Pinterest, and TikTok.

Craft a Compelling Cover Letter: In your cover letter, express your passion for the intersection of marketing and technology. Discuss how your innovative approach and strategic thinking can contribute to WeDiscover's mission and culture. Be sure to mention specific examples from your past roles that align with the responsibilities outlined in the job description.

Showcase Leadership Skills: Highlight any team management or mentoring experience you have. WeDiscover values strong leadership capabilities, so provide examples of how you've set clear expectations and objectives for your team in previous roles.

Prepare for Interviews: Familiarise yourself with WeDiscover's values and culture. Prepare to discuss your approach to paid social strategy and execution during the competency-based interview. Think about how you can articulate your ideas clearly and coherently, as outstanding communication skills are essential for this role.

How to prepare for a job interview at WeDiscover | Performance Marketing & Technology Agency

✨Showcase Your Strategic Thinking

As an Account Director, you'll need to demonstrate your ability to think strategically about paid social initiatives. Prepare examples of past campaigns where you developed innovative strategies that drove performance, and be ready to discuss how you would approach similar challenges at WeDiscover.

✨Highlight Your Data Analysis Skills

Given the emphasis on data-driven decision-making, come prepared to discuss your experience with analytics platforms and attribution models. Be ready to share specific instances where your data analysis led to actionable insights and improved campaign performance.

✨Demonstrate Leadership Experience

Since this role involves managing a team, it's crucial to highlight your leadership and mentoring experience. Think of examples where you've set clear expectations for your team and how you've helped them achieve their goals, as well as how you foster a positive team culture.

✨Align with WeDiscover's Values

WeDiscover values a culture of innovation and doing good while doing well. Familiarise yourself with their mission and be prepared to discuss how your personal values align with theirs. Share your thoughts on how you can contribute to their positive impact while driving business success.

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