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For Companies At a Glance
- Tasks: Lead growth marketing strategies, focusing on CRM, loyalty, and in-store promotions.
- Company: Join one of the UK's fastest-growing food brands known for fresh, fun dining experiences.
- Benefits: Enjoy a dynamic work environment with opportunities for career growth and collaboration.
- Why this job: Be part of a vibrant team driving real impact in a fast-paced, evolving brand.
- Qualifications: Hospitality experience is essential; strong background in marketing and data-driven campaigns required.
- Other info: Ideal for a Senior Manager ready to step up or an existing Head of looking for excitement.
The predicted salary is between 43200 - 72000 £ per year.
The Brand
We’re working with one of the UK’s fastest-growing food brands, known for their fresh, fun approach to quick dining. They’ve nailed the vibes and now they’re looking for someone to really drive the commercial side of marketing and take their CRM, loyalty, delivery and in-store strategy to the next level.
The Role
This Head of Growth role is a bit of a hybrid — not just your standard performance or brand role. This person needs to be data-driven, yes, but also someone who gets loyalty, understands delivery partners (like Just Eat/Deliveroo), and knows how to bring customers into physical restaurants, not just drive online growth. You’ll be leading a small but mighty team, working cross-functionally with brand, ops, tech and commercial, and be the key person driving:
- CRM & loyalty growth – turning a big app launch into long-term customer value
- Delivery performance – working with platforms like Deliveroo, UberEats and Just Eat to increase visibility, promos and ROI
- Local restaurant marketing – bringing in-store campaigns to life and driving footfall to physical locations
- Promotions, pricing & menu strategy – making data-driven decisions that boost bottom-line impact
There’s a solid foundation already — what they need now is someone who can come in, own it, and elevate it.
The Person
You’ve got an incredible background in marketing, a hospitality or QSR background and a real passion for building data-led campaigns that don’t just look good, but actually move the needle. You’re probably a Senior Manager ready to step up, or already at Head of level and looking for a more dynamic, fast-paced brand. You’re comfortable being both strategic and executional — rolling up your sleeves is second nature. You’ll thrive if you’re:
- Fluent in CRM, loyalty, and customer retention
- Experienced in working with delivery platforms
- Comfortable with restaurant marketing and driving in-store traffic
- Friendly, collaborative, and great with people – not just a numbers brain
- Someone who loves fast-paced, high-growth, ever-evolving brands
Head of Growth Marketing employer: WeComm
Contact Detail:
WeComm Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Growth Marketing
✨Tip Number 1
Make sure to showcase your hospitality experience in conversations. Whether it's during networking events or informal chats, highlight specific examples of how you've driven growth in a restaurant or food service setting.
✨Tip Number 2
Familiarise yourself with the latest trends in CRM and loyalty programmes within the hospitality sector. Being able to discuss innovative strategies or successful case studies can set you apart during interviews.
✨Tip Number 3
Network with professionals who have experience in delivery platforms like Deliveroo and Just Eat. Building relationships with these individuals can provide insights and potentially lead to referrals for the role.
✨Tip Number 4
Prepare to discuss how you would approach local restaurant marketing. Think about creative campaigns that could drive footfall and be ready to share your ideas during interviews to demonstrate your strategic thinking.
We think you need these skills to ace Head of Growth Marketing
Some tips for your application 🫡
Highlight Relevant Experience: Make sure to emphasise your hospitality experience in your CV and cover letter. Detail specific roles where you drove growth or managed marketing strategies, especially in the food or quick-service restaurant sector.
Showcase Data-Driven Achievements: Include quantifiable results from previous roles that demonstrate your ability to drive CRM and loyalty growth. Use metrics to illustrate how your strategies have positively impacted customer retention and revenue.
Tailor Your Application: Customise your CV and cover letter to reflect the specific requirements of the Head of Growth Marketing role. Mention your familiarity with delivery platforms like Deliveroo and Just Eat, and how you've successfully collaborated with them in the past.
Express Your Passion: In your application, convey your enthusiasm for the brand and the fast-paced environment they operate in. Share examples of how your passion for marketing and hospitality has driven your career and how you plan to bring that energy to their team.
How to prepare for a job interview at WeComm
✨Showcase Your Hospitality Experience
Make sure to highlight your background in hospitality during the interview. Share specific examples of how you've successfully driven customer engagement and loyalty in previous roles, as this is essential for the position.
✨Demonstrate Data-Driven Decision Making
Prepare to discuss how you've used data to inform marketing strategies in the past. Be ready to provide examples of campaigns where data analysis led to significant improvements in customer retention or sales performance.
✨Understand Delivery Platforms
Familiarise yourself with popular delivery platforms like Deliveroo and Just Eat. Be prepared to discuss how you would leverage these platforms to enhance visibility and drive footfall to physical locations.
✨Emphasise Collaboration Skills
Since the role involves working cross-functionally, be sure to convey your ability to collaborate effectively with different teams. Share experiences where teamwork led to successful marketing initiatives or improved operational efficiency.
