Ecommerce Manager

Ecommerce Manager

Manchester Full-Time 36000 - 60000 £ / year (est.) Home office (partial)
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WeComm

At a Glance

  • Tasks: Lead the optimisation strategy to enhance the online shopping experience.
  • Company: Join a renowned beauty brand with a strong digital presence and loyal customers.
  • Benefits: Enjoy a collaborative team environment and opportunities for professional growth.
  • Other info: Work with cutting-edge tools like Google Analytics and Power BI.
  • Why this job: Shape user journeys and make a real impact in a fun, creative culture.
  • Qualifications: Analytical mindset with a passion for improving user experiences; beauty sector experience is a plus.

The predicted salary is between 36000 - 60000 £ per year.

The Brand: This is an exciting opportunity to join a well-established beauty brand with a strong digital presence and a loyal customer base. As part of ongoing investment in eCommerce, a brand-new role has been created to help shape and elevate the onsite customer experience. With a collaborative team of 14 working across performance marketing, trading, UX/UI, and development, the business is focused on driving results through data-led strategies and seamless user journeys.

The Role: The eCommerce Merchandising Manager will take full ownership of the onsite optimisation strategy. The key focus of this role is to maximise conversion — understanding how users navigate the site, identifying improvement opportunities, and building out a strategic CRO roadmap. From product listings and category merchandising to landing page testing and user experience flow, you’ll be responsible for optimising every touchpoint in the customer journey. You’ll work cross-functionally with trading, marketing, UX/UI, and development teams while leveraging tools like Bloomreach, Google Analytics, and Power BI to unlock performance potential.

The Person: The ideal candidate is analytical, collaborative, and passionate about improving user journeys. Experience within the beauty or lifestyle sector is a plus, especially if you understand purchase cycles where consumers typically buy once or twice a year. You’ll be naturally curious — always asking "why?" when something isn’t performing as expected — and confident using data to inform decision-making. Most importantly, you’ll bring a positive energy and team-first attitude, helping to shape not only the strategy but also the culture of a team that values creativity, impact, and a bit of fun along the way.

WeComm

Contact Detail:

WeComm Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Ecommerce Manager

✨Tip Number 1

Familiarise yourself with the latest trends in eCommerce, particularly within the beauty sector. Understanding current consumer behaviours and preferences will help you demonstrate your knowledge during interviews and show that you're genuinely interested in the role.

✨Tip Number 2

Network with professionals in the eCommerce and beauty industries. Attend relevant events or join online forums to connect with others who can provide insights or even refer you to opportunities. Building these relationships can give you an edge when applying.

✨Tip Number 3

Brush up on your analytical skills, especially with tools like Google Analytics and Power BI. Being able to discuss how you've used data to drive decisions in past roles will be crucial in showcasing your fit for the eCommerce Merchandising Manager position.

✨Tip Number 4

Prepare examples of how you've optimised user journeys in previous roles. Be ready to discuss specific strategies you've implemented and the results achieved, as this will highlight your hands-on experience and problem-solving abilities in a practical context.

We think you need these skills to ace Ecommerce Manager

Conversion Rate Optimisation (CRO)
Data Analysis
User Experience (UX) Design
Performance Marketing
Cross-Functional Collaboration
Google Analytics
Power BI
Merchandising Strategy
Customer Journey Mapping
Analytical Skills
Problem-Solving Skills
Attention to Detail
Project Management
Curiosity and Inquisitiveness
Knowledge of Beauty or Lifestyle Sector

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in eCommerce, particularly in optimisation strategies and user experience. Use specific examples from your past roles that demonstrate your analytical skills and collaborative approach.

Craft a Compelling Cover Letter: In your cover letter, express your passion for the beauty industry and your understanding of consumer behaviour. Mention how your skills align with the role's requirements, especially your experience with tools like Google Analytics and your ability to drive results through data-led strategies.

Showcase Your Analytical Skills: Provide concrete examples of how you've used data to inform decisions in previous roles. Discuss any successful projects where you maximised conversion rates or improved user journeys, as this will resonate well with the hiring team.

Demonstrate Team Collaboration: Highlight instances where you've worked cross-functionally with different teams, such as marketing, UX/UI, or development. Emphasise your team-first attitude and how you contributed to a positive team culture while achieving business goals.

How to prepare for a job interview at WeComm

✨Showcase Your Analytical Skills

As an eCommerce Manager, you'll need to demonstrate your ability to analyse data effectively. Be prepared to discuss specific examples of how you've used data to drive decisions in previous roles, especially in optimising user journeys and conversion rates.

✨Understand the Beauty Industry

Familiarise yourself with the beauty sector, particularly the purchase cycles and customer behaviours. Showing that you understand the nuances of this industry will set you apart and demonstrate your genuine interest in the role.

✨Emphasise Collaboration

This role requires working closely with various teams. Highlight your experience in cross-functional collaboration and provide examples of successful projects where teamwork led to improved outcomes.

✨Prepare for 'Why?' Questions

Expect to be asked about your thought process when something isn't performing as expected. Prepare to explain how you approach problem-solving and decision-making, showcasing your curiosity and analytical mindset.

Ecommerce Manager
WeComm
Location: Manchester
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