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For Companies At a Glance
- Tasks: Lead customer engagement through email, SMS, and loyalty programs for two trendy brands.
- Company: Join two fast-growing fashion and lifestyle brands focused on quality and customer relationships.
- Benefits: Enjoy a dynamic work environment with opportunities for creativity and impact.
- Why this job: Be part of a values-led team that prioritises storytelling and high-quality customer experiences.
- Qualifications: Experience in CRM or lifecycle marketing, preferably in fashion or premium sectors.
- Other info: Ideal for those who thrive in fast-paced settings and want to make a difference.
The predicted salary is between 36000 - 60000 £ per year.
The Brands
Two distinct, fast-growing fashion and lifestyle brands are looking to strengthen their CRM strategies. One is a contemporary womenswear label known for trend-led, responsibly-made collections and high-street presence. The other is a premium jewellery brand focused on timeless, elegant design with in-house craftsmanship and a growing eCommerce footprint. Both brands are values-led and passionate about building lasting relationships with their customers through considered storytelling and high-quality experiences.
The Roles
Each brand is hiring for a CRM Manager to take ownership of end-to-end customer engagement across key channels, including email, SMS, and loyalty programs. The roles will involve leading campaign planning, managing automated lifecycle journeys, and using insights to drive segmentation and personalisation. Working closely with marketing, digital, and creative teams, the CRM Managers will play a key part in improving retention, customer lifetime value, and delivering brand-led, data-informed communications.
The Person
Ideal candidates will have a solid background in CRM or lifecycle marketing, ideally within fashion, jewellery, or premium consumer sectors. They should bring strong technical capability with CRM platforms, a data-driven mindset, and a creative approach to campaign execution. The right individuals will be comfortable working in fast-paced, growing environments where they can take ownership, bring fresh thinking, and make a tangible impact on customer relationships.
Customer Relationship Management Manager employer: WeComm
Contact Detail:
WeComm Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Customer Relationship Management Manager
✨Tip Number 1
Familiarise yourself with the specific CRM platforms used by the brands you're applying to. Research their current campaigns and customer engagement strategies to understand their approach and be ready to discuss how you can enhance their efforts.
✨Tip Number 2
Network with professionals in the fashion and jewellery sectors, especially those involved in CRM. Attend industry events or join relevant online communities to gain insights and make connections that could help you stand out during the hiring process.
✨Tip Number 3
Prepare to showcase your data-driven mindset by gathering examples of how you've used analytics to improve customer engagement in previous roles. Be ready to discuss specific metrics and outcomes that demonstrate your impact on customer retention and lifetime value.
✨Tip Number 4
Stay updated on the latest trends in CRM and customer engagement within the fashion and lifestyle industries. Being knowledgeable about emerging technologies and innovative strategies will show your passion for the role and your commitment to driving results.
We think you need these skills to ace Customer Relationship Management Manager
Some tips for your application 🫡
Understand the Brands: Familiarise yourself with both fashion and lifestyle brands. Research their values, target audience, and current CRM strategies to tailor your application accordingly.
Highlight Relevant Experience: Emphasise your background in CRM or lifecycle marketing, particularly within the fashion, jewellery, or premium consumer sectors. Use specific examples to demonstrate your technical skills and creative campaign execution.
Showcase Data-Driven Mindset: Illustrate your ability to use data insights for segmentation and personalisation. Mention any tools or platforms you have experience with that are relevant to CRM management.
Craft a Compelling Cover Letter: Write a cover letter that reflects your passion for building customer relationships through storytelling and high-quality experiences. Make sure to connect your skills and experiences directly to the job description.
How to prepare for a job interview at WeComm
✨Know the Brands Inside Out
Before your interview, make sure to research both brands thoroughly. Understand their values, target audience, and recent campaigns. This will help you demonstrate your genuine interest and show how your skills align with their CRM strategies.
✨Showcase Your Technical Skills
Be prepared to discuss your experience with CRM platforms and data analysis. Highlight specific tools you've used and how you've leveraged data to drive customer engagement. This will reassure them of your technical capability in managing automated lifecycle journeys.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving abilities and creativity in campaign execution. Think of examples from your past experiences where you successfully improved customer retention or personalised communications, and be ready to share these stories.
✨Emphasise Collaboration
Since the role involves working closely with marketing, digital, and creative teams, highlight your teamwork skills. Share examples of how you've collaborated with different departments to achieve common goals, showcasing your ability to thrive in a fast-paced environment.
