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For Companies At a Glance
- Tasks: Generate B2B leads through LinkedIn, email, and cold calling.
- Company: Join Webuters Technologies, a forward-thinking AI consulting firm.
- Benefits: Competitive salary, performance incentives, and access to cutting-edge tools.
- Why this job: Be at the forefront of AI solutions and drive real business impact.
- Qualifications: 2-5 years in outbound lead generation with strong copywriting skills.
- Other info: Dynamic work culture with fast feedback and growth opportunities.
The predicted salary is between 36000 - 60000 £ per year.
We're looking for a hands-on outreach expert who can consistently generate qualified B2B leads from the UK, US, and Australia through outbound channels (LinkedIn + Email + cold calling if needed). You will own the end-to-end outbound process: list building → messaging → follow-ups → appointment booking → pipeline hygiene.
What you will sell:
- AI Consulting & Automation (agentic workflows, GenAI copilots, business automations)
- E-commerce & Retail AI solutions (product workflows, content/personalisation, operations automation)
- Enterprise AI / OfficeIQ (custom assistants trained on client data, internal copilots)
Key Responsibilities
- Lead Research & Targeting (UK/US/AU)
- Build targeted prospect lists (ICP-based) for industries such as e-commerce brands, retailers, agencies, SaaS, services, and mid-market businesses.
- Identify decision makers: Founders, CEOs, CMOs, Heads of Ecom/Marketing, Product Heads, Ops Heads.
- Run daily outbound campaigns using:
- LinkedIn (connection + DM sequences)
- Cold email (personalised sequences, multi-touch follow-ups)
- Optional: cold calling / WhatsApp (only if strategy supports)
- Write high-converting messaging that focuses on pain → value → proof → CTA.
- Qualification & Meeting Booking
- Qualify inbound/outbound replies (budget/timeline/need fit).
- Book meetings on our calendar with clear context, notes, and next steps.
- Maintain CRM hygiene: pipeline stages, notes, follow-ups, statuses.
- Weekly reporting on outreach metrics and learnings (what worked, what didn’t).
- A/B test subject lines, angles, CTAs, and ICP segments.
- Improve deliverability (email warmup, domain health, bounce control).
Must-Have Skills & Experience
- 2–5+ years in outbound lead generation / SDR / appointment setting for B2B services or SaaS.
- Proven experience generating meetings/leads from UK/US/AU markets.
- Strong copywriting for cold emails + LinkedIn messages (short, crisp, personalised).
- Experience with tools like Apollo/ZoomInfo/Clay, LinkedIn Sales Navigator, HubSpot/Pipedrive, Lemlist/Instantly/Mailshake, Google Sheets.
- Comfortable with daily activity targets + performance-driven work culture.
Good-to-Have (Strong Advantage)
- Experience selling AI services, software development services, digital transformation, or e-commerce tech.
- Understanding of Shopify/Commerce, product content workflows, or creative production pipelines.
- Ability to create simple offer positioning + outreach angles (not just 'send messages').
What We Provide
- Clear offerings + case studies + pitch material (we'll refine together)
- Access to outreach tools + domains/inboxes (as per plan)
- Fast feedback loop with founder/lead for messaging + ICP improvements
- Performance incentives for meetings/SQLs closed-won (optional but recommended)
Demand/Lead Generation Executive (Outbound) in London employer: Webuters Technologies Pvt Ltd
Contact Detail:
Webuters Technologies Pvt Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Demand/Lead Generation Executive (Outbound) in London
✨Tip Number 1
Get your LinkedIn profile sorted! Make sure it’s polished and showcases your skills in lead generation. Connect with industry professionals and engage with their content to get noticed.
✨Tip Number 2
Practice your cold calling skills! Role-play with a friend or record yourself to refine your pitch. The more comfortable you are, the better you'll perform when it counts.
✨Tip Number 3
Don’t just wait for opportunities to come to you. Actively reach out to companies you’re interested in, even if they’re not advertising roles. Show them how you can add value to their team!
✨Tip Number 4
Keep track of your outreach efforts! Use a simple spreadsheet to log your contacts, follow-ups, and responses. This will help you stay organised and improve your approach over time.
We think you need these skills to ace Demand/Lead Generation Executive (Outbound) in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Demand/Lead Generation Executive role. Highlight your experience in outbound lead generation and any specific successes you've had in generating B2B leads, especially in the UK, US, and Australia markets.
Show Off Your Copywriting Skills: Since strong copywriting is a must-have for this role, include examples of your best cold emails or LinkedIn messages in your application. We want to see how you can craft compelling messages that resonate with potential clients.
Be Data-Driven: Mention any metrics or KPIs you've achieved in previous roles. Whether it's the number of leads generated or meetings booked, we love seeing numbers that back up your claims. It shows us you're results-oriented and understand the importance of performance.
Apply Through Our Website: We encourage you to apply directly through our website. This way, you can ensure your application gets to the right people quickly. Plus, it gives you a chance to explore more about us and what we do!
How to prepare for a job interview at Webuters Technologies Pvt Ltd
✨Know Your Target Audience
Before the interview, research the industries and decision-makers you'll be targeting. Understand their pain points and how the AI solutions you’ll be selling can address them. This knowledge will help you tailor your responses and demonstrate your expertise in lead generation.
✨Master Your Messaging
Practice crafting high-converting messages that focus on pain points, value, proof, and a clear call to action. Be ready to discuss examples of successful outreach campaigns you've run in the past, showcasing your copywriting skills and ability to engage prospects effectively.
✨Showcase Your Tools Proficiency
Familiarise yourself with the tools mentioned in the job description, like Apollo, LinkedIn Sales Navigator, and HubSpot. Be prepared to discuss how you've used these tools to improve your outreach efforts and maintain CRM hygiene in previous roles.
✨Prepare for Performance Metrics Discussion
Since this role is performance-driven, come ready to talk about your past achievements in lead generation. Highlight specific metrics, such as the number of meetings booked or leads generated, and be prepared to discuss what strategies worked best and why.
