Campaign Manager - Permanent

Campaign Manager (Paid Social) Fully Remote | Global, Independent Growth Agency | £33,000 - £40,000 | 5% Bonus Webtopia is a global, remote-first independent growth agency, led by twins Tris and Ben Dyer. Tris brings the long-term vision; both are driven by a shared curiosity about how brands grow and what it takes to build something that lasts. Before Webtopia became what it is today, Tris founded Dyer Digital, working hands-on with DTC brands across performance, creative and ecommerce growth. In 2023, Dyer Digital merged with Webtopia - bringing together shared values, complementary strengths and a bigger ambition for partner-led, long-term growth. They needed more than execution - they needed a partner who would think alongside them, challenge assumptions, and protect what made their brand special. That's still who we are today, now supporting brands across fashion, beauty, health and wellness, home, jewellery and more. Our work blends creative thinking, data-led strategy and performance expertise, grounded in a belief in people and the brands they're building. Pod Lead → Campaign Manager → Executive , backed by shared creative, ops and finance resource. We're social-led and multi-channel - Meta is our engine, Google now sits as a support channel rather than a standalone offer, and we bring in TikTok, Pinterest and Klaviyo where they genuinely fit the brand. AI fluency is now a hard requirement for this role, not a nice-to-have - we expect you to be actively using AI tools to work faster and smarter across strategy, reporting and creative briefing. As Campaign Manager, you'll be the strategic and day-to-day owner of a portfolio of client accounts - running paid social campaigns, leading the client relationship, and developing the Executives who support you. Client Servicing: Deliver insight-led reports to clients to help evolve the media approach, providing strategic feedback and learnings from campaign activity Manage accounts effectively, maintaining positive relationships as the front-facing representative of Webtopia, and escalating campaign issues to the Head of Facebook Ads Strategy as required Define and maintain industry-leading creative approaches, providing ongoing strategic recommendations and optimisation Work closely with our Head of Facebook Ads Strategy to report performance and deliver against targets Monitor whole-funnel performance - not just ad metrics, but client site metrics - to ensure clients are set up optimally for success Build forecasts using past data and industry knowledge to keep projections as accurate as possible Creative Briefing: Brief high-impact creative and research creative approaches to ensure you have the assets you need, including: Communicating your needs to internal and external creative teams Keeping on top of creative production for assets you're waiting on Launching and testing new creative assets as quickly as possible once received Writing ad copy, or briefing the creative team to do so, where required Act as a leader within the media buying team, sharing knowledge, wins and lessons from different tactics and strategies on an ongoing basis and through training Lead and support business development projects with clear expectations and deliverables Effectively delegate tasks to your team, both in briefing methodology and content Support your direct reports' development - empowering them day-to-day and removing roadblocks Support cross-department collaboration between Social, Search, Email and Creative Expect a mix of account checks and pacing, hands-on optimisation, briefing and chasing creative, and owning the client relationship directly - including weekly client meetings where you'll present performance and insight on camera. A track record of leading digital campaigns - clear strategy and rationale, optimising for performance, and reporting back on key learnings Strong awareness of the digital landscape, with a clear point of view on trends and opportunities for client campaigns Excellent written and verbal communication Compensation & Benefits: ~5% bonus on successful completion of probation ~ Fully flexible remote working ~£50/month wellness allowance ~£25 gift card for your birthday and work anniversary ~ Remote-first, with in-person co-working meet-ups ~25 Days Holiday + UK Bank Holidays