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For Companies At a Glance
- Tasks: Create impactful marketing campaigns and engage with global healthcare leaders.
- Company: Join WebMD, a leader in healthcare communications.
- Benefits: Work on global projects, gain exposure to senior leadership, and enjoy a supportive team culture.
- Other info: Thriving environment for proactive individuals who love turning ideas into action.
- Why this job: Make a real impact in healthcare marketing and shape strategies that matter.
- Qualifications: 3-4 years of marketing experience, preferably in healthcare, with strong creative skills.
The predicted salary is between 50000 - 60000 £ per year.
At WebMD, we’re transforming how healthcare professionals engage with cutting‑edge medical content and solutions. As our new Senior Marketing Manager, you’ll play a pivotal role in shaping the global marketing strategy for Medscape Medical Affairs – our rapidly growing division at the heart of healthcare communications. This is a fantastic opportunity for a motivated marketer with healthcare experience (agency or in-house) who’s ready to step up, take ownership, and make an impact on a global stage.
Why this role?
- High visibility & impact – Work hand‑in‑hand with senior leaders across Marketing and Sales to deliver campaigns that directly influence business growth.
- Creative & strategic freedom – From designing standout collateral to driving digital and event activations, you’ll bring fresh ideas that elevate our brand and engage our audiences.
- Healthcare at the forefront – Be part of a business that partners with the world’s leading pharma companies, medical organisations, and HCP communities.
What you’ll be doing
- Bring campaigns to life – Create compelling sales collateral, tailored client decks, and impactful exhibition materials that stand out at international congresses.
- Drive digital engagement – Shape our social presence on LinkedIn, plan content calendars, and manage updates to our global corporate website.
- Empower sales with insight – Collaborate with internal teams to gather and translate member and usage data into stories that win business.
- Own budgets & delivery – Partner with US colleagues to manage the Medical Affairs marketing budget, ensuring investments deliver measurable results.
- Collaborate across the business – Act as the marketing connector between leadership, sales teams, and wider stakeholders to ensure activity is aligned, strategic, and effective.
What we’re looking for
- 3–4 years’ marketing experience – ideally within healthcare, medical communications, or a similar regulated industry.
- Strong creative and executional skills – confident in PowerPoint, Office Suite, with bonus points for Pardot, WordPress, Canva, or InDesign.
- A relationship-builder – able to work cross‑functionally and influence senior stakeholders.
- Exceptional communicator – with excellent written and verbal skills; fluency in additional languages (French, German, Spanish) is a plus.
- Proactive, detail‑driven, and adaptable – you thrive in fast‑paced environments and love turning ideas into action.
What you’ll gain
- The chance to work on global campaigns that influence some of the biggest names in healthcare.
- Exposure to senior leadership and the opportunity to help shape strategy, not just execution.
- A collaborative, supportive team where your ideas will be valued and your career can flourish.
Senior Marketing Manager employer: WebMD LLC
Contact Detail:
WebMD LLC Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to connections in the healthcare marketing space, attend industry events, and engage on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that Senior Marketing Manager role.
✨Tip Number 2
Showcase your creativity! When you get the chance to chat with potential employers, bring along examples of your past campaigns or projects. We want to see how you’ve made an impact before, so don’t hold back on sharing your successes!
✨Tip Number 3
Be prepared for interviews by researching the company and its recent campaigns. We recommend thinking about how your skills can directly contribute to their goals. Tailor your responses to show you’re the perfect fit for their vision in healthcare communications.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take the initiative to connect with us directly. Let’s make this happen together!
We think you need these skills to ace Senior Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the specific skills and experiences mentioned in the job description. Highlight your healthcare marketing experience and any relevant projects that showcase your creativity and strategic thinking.
Craft a Compelling Cover Letter: Use your cover letter to tell us why you're the perfect fit for the Senior Marketing Manager role. Share your passion for healthcare communications and how your previous roles have prepared you to make an impact on a global stage.
Showcase Your Creative Skills: Since this role involves designing standout collateral, don’t hesitate to include links to your portfolio or examples of past campaigns. We want to see your creative flair and how you can elevate our brand!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it shows your enthusiasm for joining our team!
How to prepare for a job interview at WebMD LLC
✨Know Your Stuff
Before the interview, dive deep into WebMD and their Medscape Medical Affairs division. Understand their recent campaigns, target audiences, and how they engage with healthcare professionals. This knowledge will help you demonstrate your genuine interest and show that you're ready to contribute from day one.
✨Showcase Your Creativity
Prepare to discuss specific examples of past marketing campaigns you've led, especially in healthcare. Bring along any collateral or presentations you've created to showcase your creative skills. This is your chance to shine and prove you can bring fresh ideas to the table!
✨Build Relationships
Highlight your experience in cross-functional collaboration. Be ready to share stories about how you've successfully worked with sales teams or senior stakeholders. Emphasising your relationship-building skills will show that you can be the connector they need in their marketing efforts.
✨Be Data-Driven
Since the role involves translating data into compelling stories, come prepared with examples of how you've used data to inform your marketing strategies. Discuss how you've measured success in previous roles and how you plan to apply those insights at WebMD.