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- Tasks: Manage media campaigns and ensure excellent client experiences in a fast-paced environment.
- Company: Join WebMD, the leading provider of trusted health information.
- Benefits: Gain valuable experience in digital media with a supportive team.
- Why this job: Make a real impact in healthcare media while developing your skills.
- Qualifications: Bachelor's degree and some experience in media operations preferred.
- Other info: Dynamic role with opportunities for growth and learning in digital advertising.
The predicted salary is between 25000 - 32000 £ per year.
WebMD is the most recognized and trusted brand of health information and the leading provider of health information services, serving consumers, physicians, healthcare professionals, employers and health plans through our public and private online portals and WebMD the Magazine. The WebMD Health Network includes WebMD, Medscape, MedicineNet, eMedicine, RxList, theheart.org and Medscape Education. Our consumer portals and mobile health applications provide engaging, relevant and credible health and wellness information, personalised health assessment tools and access to online communities.
Medscape is looking for an Associate Media Planner (Operations) to join our Global business, working across pharmaceutical and other healthcare client media campaigns. The successful candidate will work closely with the Media Planning Operations team and other internal team stakeholders to monitor the delivery campaigns, and ensure we provide an excellent experience for our clients. The ideal candidate will have experience in Media Operations, analysing and manipulating data using Excel, managing campaign delivery and optimizations. They will also be data and process driven.
Responsibilities
- Managing the operations and overseeing all media campaigns across the full campaign life cycle.
- Provision of impression availability and media reservation.
- Media Plan development and management.
- Coordination with Media Client Services and Ad Ops team for creative assets and overseeing QA.
- Weekly campaign pacing review.
- Optimisation and inventory management.
- Internal stakeholder relationship management.
- Providing project management support.
- Work in partnership with the Media Planning Client Services team to understand client objectives and needs.
- Ensuring client requirements are accurately communicated to internal teams, as this is crucial in the highly-regulated healthcare environment.
- Provide exemplary service post-campaign launch in order to meet contractual obligations by monitoring programmes.
- Complete campaign performance spreadsheets, analysing data from our ad server and 3rd party reports.
- Prepare delivery summaries, working with Inventory and Ad Ops teams to drive campaign success, and elevate issues to Planning management.
- An internal-facing role to support Media teams and managers as needed.
- Assisting in the facilitation of Media product rollouts and process efficiency initiatives.
Qualifications and Competencies
- Bachelor's degree.
- Ideally will have some experience in operations in an agency, publisher Operations, Ad Operations or Programmatic environment.
- Strong desire to learn digital media.
- Excellent attention to detail and ability to follow processes.
- Proactive and takes initiative.
- Ability to multitask, function under pressure and meet delivery timeframes.
- Organised with proven ability to manage conflicting priorities.
- A true team player with willingness to pitch in.
- Strong written and spoken English communication skills.
- Logical and lateral thinker.
- Enthusiastic with a positive attitude.
- Ability to perform data analysis.
- Knowledge of Digital Advertising tools (Google Ad Manager, DCM, Salesforce etc.).
- Experience with Microsoft Office Suite (particularly Excel) and Google GSuite (Mail, Calendar, Sheets, Slides, Docs).
- Able to handle numerous high-level campaigns simultaneously in a fast-paced environment.
- Desirable but not mandatory: Self-service experience in any DSPs/SSPs/AdServers (The Trade Desk, Xandr, DV360, Google Ad Manager).
Graduate Associate Media Planner (Ops) in London employer: WebMD LLC
Contact Detail:
WebMD LLC Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Graduate Associate Media Planner (Ops) in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those working at WebMD or similar companies. A friendly chat can open doors and give you insights that a job description just can't.
✨Tip Number 2
Prepare for interviews by practising common questions related to media planning and operations. We recommend using the STAR method (Situation, Task, Action, Result) to structure your answers and showcase your skills effectively.
✨Tip Number 3
Show off your analytical skills! Be ready to discuss how you've used data in past roles. Bring examples of how you've optimised campaigns or managed projects, as this will resonate well with the hiring team.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you're genuinely interested in joining our team at WebMD.
We think you need these skills to ace Graduate Associate Media Planner (Ops) in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the role of Associate Media Planner. Highlight any relevant experience in media operations and data analysis, as well as your proficiency with tools like Excel and Google Ad Manager. We want to see how your skills match what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about digital media and how your background makes you a great fit for our team. Don’t forget to mention your enthusiasm for working in the healthcare sector – it’s a big plus for us!
Show Off Your Attention to Detail: In this role, attention to detail is key. When you submit your application, double-check for any typos or errors. A polished application shows us that you can manage the high standards we expect in campaign delivery and client communication.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, you’ll get to explore more about our company culture and values while you’re at it!
How to prepare for a job interview at WebMD LLC
✨Know Your Media Basics
Before the interview, brush up on your knowledge of media planning and operations. Familiarise yourself with key terms and concepts related to digital advertising, as well as the tools mentioned in the job description like Google Ad Manager and Excel. This will show that you're not just interested but also informed about the industry.
✨Showcase Your Analytical Skills
Since the role involves data analysis, be prepared to discuss your experience with manipulating data in Excel or similar tools. Bring examples of how you've used data to drive decisions or optimise campaigns in the past. This will demonstrate your ability to think critically and make data-driven choices.
✨Emphasise Teamwork and Communication
The job requires strong collaboration with various teams, so highlight your experience working in a team environment. Share specific examples of how you've effectively communicated with stakeholders or managed conflicting priorities. This will illustrate your ability to work well under pressure and maintain positive relationships.
✨Prepare Questions for Them
Interviews are a two-way street, so come prepared with thoughtful questions about the company culture, team dynamics, and expectations for the role. This shows your genuine interest in the position and helps you assess if it's the right fit for you. Plus, it gives you a chance to engage with your interviewers!