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- Tasks: Manage media campaigns and ensure excellent client experiences in a fast-paced environment.
- Company: Join WebMD, the leading provider of trusted health information.
- Benefits: Gain valuable experience in digital media with a supportive team.
- Why this job: Make a real impact in healthcare by optimising media campaigns.
- Qualifications: Bachelor’s degree and some experience in media operations preferred.
- Other info: Dynamic role with opportunities for growth and learning in digital advertising.
The predicted salary is between 28800 - 48000 £ per year.
WebMD is the most recognized and trusted brand of health information and the leading provider of health information services, serving consumers, physicians, healthcare professionals, employers and health plans through our public and private online portals and WebMD the Magazine. The WebMD Health Network includes WebMD, Medscape, MedicineNet, eMedicine, RxList, theheart.org and Medscape Education. Our consumer portals and mobile health applications provide engaging, relevant and credible health and wellness information, personalised health assessment tools and access to online communities.
Medscape is looking for an Associate Media Planner (Operations) to join our Global business, working across pharmaceutical and other healthcare client media campaigns. The successful candidate will work closely with the Media Planning Operations team and other internal team stakeholders to monitor the delivery campaigns, and ensure we provide an excellent experience for our clients. The ideal candidate will have experience in Media Operations, analysing and manipulating data using Excel, managing campaign delivery and optimizations. They will also be data and process driven.
Responsibilities- Managing the operations and overseeing all media campaigns across the full campaign life cycle.
- Provision of impression availability and media reservation.
- Media Plan development and management.
- Coordination with Media Client Services and Ad Ops team for creative assets and overseeing QA.
- Weekly campaign pacing review.
- Optimisation and inventory management.
- Internal stakeholder relationship management.
- Providing project management support.
- Work in partnership with the Media Planning Client Services team to understand client objectives and needs.
- Ensuring client requirements are accurately communicated to internal teams, as this is crucial in the highly-regulated healthcare environment.
- Provide exemplary service post-campaign launch in order to meet contractual obligations by monitoring programmes.
- Complete campaign performance spreadsheets, analysing data from our ad server and 3rd party reports.
- Prepare delivery summaries, working with Inventory and Ad Ops teams to drive campaign success, and elevate issues to Planning management.
- An internal-facing role to support Media teams and managers as needed.
- Assisting in the facilitation of Media product rollouts and process efficiency initiatives.
- Bachelor’s degree.
- Ideally will have some experience in operations in an agency, publisher Operations, Ad Operations or Programmatic environment.
- Strong desire to learn digital media.
- Excellent attention to detail and ability to follow processes.
- Proactive and takes initiative.
- Ability to multitask, function under pressure and meet delivery timeframes.
- Organised with proven ability to manage conflicting priorities.
- A true team player with willingness to pitch in.
- Strong written and spoken English communication skills.
- Logical and lateral thinker.
- Enthusiastic with a positive attitude.
- Ability to perform data analysis.
- Knowledge of Digital Advertising tools (Google Ad Manager, DCM, Salesforce etc.).
- Experience with Microsoft Office Suite (particularly Excel) and Google GSuite (Mail, Calendar, Sheets, Slides, Docs).
- Able to handle numerous high-level campaigns simultaneously in a fast-paced environment.
- Desirable but not mandatory: Self-service experience in any DSPs/SSPs/AdServers (The Trade Desk, Xandr, DV360, Google Ad Manager).
Graduate Associate Media Planner (Ops) employer: WebMD LLC
Contact Detail:
WebMD LLC Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Graduate Associate Media Planner (Ops)
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. We recommend practising common interview questions and tailoring your answers to show how your skills align with their needs. Confidence is key!
✨Tip Number 3
Showcase your skills! Create a portfolio or a personal website to highlight your projects and achievements. This gives potential employers a tangible sense of what you can bring to the table.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Graduate Associate Media Planner (Ops)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Graduate Associate Media Planner role. Highlight any relevant experience in media operations and data analysis, as well as your proficiency with tools like Excel. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about digital media and how your background makes you a great fit for our team. Don’t forget to mention your enthusiasm for working in the healthcare sector!
Show Off Your Attention to Detail: In this role, attention to detail is key. When you submit your application, double-check for any typos or formatting issues. A polished application shows us that you can manage the high standards we expect in campaign delivery.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it gives you a chance to explore more about us and what we do at WebMD!
How to prepare for a job interview at WebMD LLC
✨Know Your Media Basics
Before the interview, brush up on your knowledge of media planning and operations. Familiarise yourself with key terms and concepts related to digital advertising, as well as the tools mentioned in the job description like Google Ad Manager and Excel. This will show that you're not just interested but also prepared.
✨Showcase Your Analytical Skills
Since the role involves data analysis, be ready to discuss your experience with manipulating data and drawing insights from it. Prepare examples of how you've used data to optimise campaigns or improve processes in previous roles or projects. This will demonstrate your capability to handle the analytical demands of the position.
✨Emphasise Teamwork and Communication
The job requires strong collaboration with various teams, so highlight your teamwork skills. Share specific instances where you successfully worked with others to achieve a common goal, especially in high-pressure situations. Good communication is key, so practice articulating your thoughts clearly and confidently.
✨Prepare Questions for Them
Interviews are a two-way street, so come prepared with thoughtful questions about the company culture, team dynamics, and expectations for the role. This shows your genuine interest in the position and helps you assess if it's the right fit for you. Plus, it gives you a chance to engage with your interviewers.