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- Tasks: Drive the full sales cycle in a fast-paced environment, engaging with potential customers.
- Company: Webflow is revolutionising web development with its all-in-one Website Experience Platform.
- Benefits: Enjoy equity ownership, flexible vacation days, and comprehensive health benefits.
- Why this job: Shape our go-to-market strategy and make a real impact in a growing company.
- Qualifications: 3+ years in B2B SaaS sales; fluent in German; strong communication skills.
- Other info: Hybrid work model based in London; join a diverse and inclusive team.
The predicted salary is between 36000 - 60000 £ per year.
At Webflow, our mission is to bring development superpowers to everyone. As the pioneer of the Website Experience Platform (WXP), we’re redefining how teams Build, Manage, and Optimize for the web — combining visual development, powerful content management systems, AI-driven personalization, seamless hosting, and end-to-end analytics in a single, unified platform. With AI at the core, Webflow helps teams move faster, create more performant digital experiences, and scale without heavy engineering support.
We’re looking for an Account Executive, EMEA to be responsible for driving the full sales cycle in a fast-paced, dynamic environment. You will play a pivotal role in launching and scaling our presence in the UK and across Germany and Central Europe as we expand throughout the EMEA region. This is a unique opportunity to shape our go-to-market strategy from the ground up.
Your role will be integral in helping to scale Webflow's impact internationally with a focus on delivering creative solutions and accelerating business growth.
About the role:
- Location: London, United Kingdom (Hybrid)
- Full-time Permanent
As an Account Executive, EMEA you’ll …
- Engage deeply with potential customers to uncover pain points, assess needs, and help to refine our ideal customer profile primarily in Germany & Central Europe.
- Create and drive outbound opportunities through strategic account planning, compelling points of view (POVs), and effective collaboration between Sales Development and Marketing teams.
- Clearly articulate and champion Webflow’s vision, value proposition, and product differentiation tailoring messaging to resonate with EMEA audiences and market dynamics.
- Work closely with internal teams such as Solutions Engineering, Product, and Customer Success to drive a value-driven sales process.
- Generate momentum in the partner ecosystem in EMEA which is crucial to successful pre-sales and post-sales experiences for our customers.
- Maintain clear, consistent communication with multiple stakeholders to drive momentum and reduce friction during the sales cycle.
- Share feedback from the field, help define best practices, and contribute to the foundation and culture of Webflow’s EMEA team.
About you:
Requirements:
- 3+ years of experience managing and closing full-cycle B2B SaaS sales, preferably in a high-growth or startup setting.
- Skilled in working lead queues, outbound prospecting, and pipeline generation.
- Strong ability to lead complex sales processes involving multiple stakeholders with varying priorities and technical understanding.
- Experience working with a robust partner ecosystem and navigating partner-sourced, partner-influenced, and reseller deals.
- Fluent in German with advanced proficiency in both spoken and written communications; Dutch is optional.
You’ll thrive as an Account Executive, EMEA if you:
- Confidently communicate and can tailor messaging to different audiences, from individual contributors to C-level executives.
- Have deep experience working cross-functionally with teams like Product, Engineering, Support and Marketing.
- Have a strong focus on understanding customer challenges through a consultative, solutions-oriented approach.
- Can comfortably navigate ambiguity, influence cross-functional teams, and contribute to the foundation of a new regional presence.
- Embrace continuous learning and growth by actively expanding knowledge in emerging technologies like AI to drive creativity, accelerate progress, and enhance impact.
Our Core Behaviors:
- Obsess over customer experience.
- Move with heartfelt urgency.
- Say the hard thing with care.
- Make your mark.
Benefits & wellness:
- Equity ownership (RSUs) in a growing, privately-owned company.
- Employer-paid healthcare, vision, and dental insurance coverage for employees and dependents.
- 12 weeks of paid parental leave for both birthing and non-birthing caregivers.
- All team members are encouraged to take a minimum of 15 flex vacation days off in a calendar year.
- Access to mental wellness and professional coaching, & therapy.
- Monthly stipends to support health and wellness, smart work, and professional growth.
At Webflow, equality is a core tenet of our culture. We are an Equal Opportunity (EEO)/Veterans/Disabled Employer and are committed to building an inclusive global team that represents a variety of backgrounds, perspectives, beliefs, and experiences.
Account Executive, EMEA (Germany & Central Europe) employer: Webflow
Contact Detail:
Webflow Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Account Executive, EMEA (Germany & Central Europe)
✨Tip Number 1
Familiarise yourself with Webflow's products and services. Understanding their Website Experience Platform (WXP) and how it benefits different customer segments will help you articulate its value during conversations with potential clients.
✨Tip Number 2
Network with professionals in the B2B SaaS space, especially those who have experience in the EMEA region. Attend industry events or webinars to connect with others and gain insights that could be beneficial in your role as an Account Executive.
✨Tip Number 3
Brush up on your consultative selling skills. Since this role requires a solutions-oriented approach, practice how to effectively uncover customer pain points and tailor your messaging to address their specific needs.
✨Tip Number 4
Stay updated on emerging technologies, particularly AI, as it plays a crucial role in Webflow's offerings. Being knowledgeable about these trends will not only enhance your credibility but also help you engage more effectively with clients.
We think you need these skills to ace Account Executive, EMEA (Germany & Central Europe)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in B2B SaaS sales, particularly any roles where you've managed the full sales cycle. Emphasise your ability to engage with stakeholders and your experience in a high-growth or startup environment.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for Webflow's mission and how your skills align with their needs. Mention your fluency in German and any experience you have working in Germany or Central Europe, as this is crucial for the role.
Showcase Your Sales Achievements: Include specific metrics or achievements from your previous sales roles that demonstrate your success in generating leads and closing deals. This could be percentage growth in sales, number of new accounts acquired, or successful partnerships developed.
Research Webflow: Familiarise yourself with Webflow’s products and services. Understanding their value proposition and how they differentiate themselves in the market will help you articulate your fit for the role and show your genuine interest in the company.
How to prepare for a job interview at Webflow
✨Research Webflow's Mission and Values
Before the interview, make sure to understand Webflow's mission to empower users with development superpowers. Familiarise yourself with their core behaviours, such as obsessing over customer experience and moving with heartfelt urgency, as these will likely come up during your conversation.
✨Prepare for B2B SaaS Sales Questions
Given the role's focus on managing the full sales cycle, be ready to discuss your previous experiences in B2B SaaS sales. Prepare specific examples of how you've successfully navigated complex sales processes and engaged multiple stakeholders.
✨Showcase Your Language Skills
As fluency in German is a requirement, be prepared to demonstrate your language skills during the interview. You might be asked to conduct part of the interview in German or discuss how you’ve used your language abilities in a professional context.
✨Highlight Cross-Functional Collaboration
Webflow values teamwork across various departments. Be ready to share examples of how you've worked with teams like Product, Engineering, and Marketing in the past. Emphasise your ability to communicate effectively and drive results through collaboration.
