At a Glance
- Tasks: Drive the full sales cycle and engage with potential customers in a dynamic environment.
- Company: Join Webflow, a leading web marketing platform for modern marketing teams.
- Benefits: Enjoy competitive salary, equity, health benefits, and flexible vacation.
- Other info: Embrace a culture of trust, teamwork, and continuous learning.
- Why this job: Shape our go-to-market strategy and make a real impact in the EMEA region.
- Qualifications: 3+ years in B2B SaaS sales and fluent in German.
Webflow is the agentic web marketing platform for modern marketing teams, helping organizations build, manage, and optimize high-performing web experiences that drive predictable growth and strengthen brand trust. Building at Webflow will need grit, because we move fast, without ever sacrificing craft or quality.
We’re looking for an Account Executive, EMEA to be responsible for driving the full sales cycle in a fast-paced, dynamic environment. You will play a pivotal role in launching and scaling our presence across Germany and the DACH market as we expand throughout the EMEA region. This is a unique opportunity to shape our go-to-market strategy from the ground up.
You will develop a strong outbound sales pipeline, engage key stakeholders, and manage the full B2B SaaS sales cycle from prospect to close. Working cross-functionally with Solutions Engineers, Sales Development, Marketing, Product, and Customer Success teams, you’ll ensure a seamless, consultative experience that addresses customer needs and drives long-term value. Your role will be integral in helping to scale Webflow's impact internationally with a focus on delivering creative solutions and accelerating business growth.
About the role:
- Location: London, United Kingdom (Hybrid)
- Full-time
- Permanent
As an Account Executive, EMEA you’ll …
- Engage deeply with potential customers to uncover pain points, assess needs, and help to refine our ideal customer profile primarily in Germany & Central Europe.
- Create and drive outbound opportunities through strategic account planning, compelling points of view (POVs), and effective collaboration between Sales Development and Marketing teams.
- Clearly articulate and champion Webflow’s vision, value proposition, and product differentiation tailoring messaging to resonate with EMEA audiences and market dynamics.
- Work closely with internal teams such as Solutions Engineering, Product, and Customer Success to drive a value-driven sales process.
- Generate momentum in the partner ecosystem in EMEA which is crucial to successful pre-sales and post-sales experiences for our customers.
- Maintain clear, consistent communication with multiple stakeholders to drive momentum and reduce friction during the sales cycle.
- Share feedback from the field, help define best practices, and contribute to the foundation and culture of Webflow’s EMEA team.
About you:
Requirements:
- 3+ years of experience managing and closing full-cycle B2B SaaS sales, preferably in a high-growth or startup setting.
- Skilled in working lead queues, outbound prospecting, and pipeline generation.
- Strong ability to lead complex sales processes involving multiple stakeholders with varying priorities and technical understanding.
- Experience working with a robust partner ecosystem and navigating partner-sourced, partner-influenced, and reseller deals.
- BS / BA degree or relevant experience.
- Fluent in German with advanced proficiency in both spoken and written communications.
You’ll thrive as an Account Executive, EMEA if you:
- Confidently communicate and can tailor messaging to different audiences, from individual contributors to C-level executives.
- Have deep experience working cross-functionally with teams like Product, Engineering, Support and Marketing.
- Have a strong focus on understanding customer challenges through a consultative, solutions-oriented approach.
- Can comfortably navigate ambiguity, influence cross-functional teams, and contribute to the foundation of a new regional presence.
- Embrace continuous learning and growth by actively expanding knowledge in emerging technologies like AI to drive creativity, accelerate progress, and enhance impact.
- Stay curious and open to growth — actively building fluency in emerging technologies like AI to unlock creativity, accelerate progress, and amplify impact.
Our Core Behaviors:
- Build lasting customer trust. We build trust by taking action that puts customer trust first.
- Win together. We play to win, and we win as one team. Success at Webflow isn't a solo act.
- Reinvent ourselves. We don't just improve what exists, we imagine what's possible.
- Deliver with speed, quality, and craft. We move fast because the moment demands it, and we do so without lowering the bar.
- Ownership in what you help build. Every permanent Webflower receives equity (RSUs) in our growing, privately held company.
- Health coverage that actually covers you. Comprehensive medical, dental, and vision plans for full-time employees and their dependents, with Webflow covering most premiums.
- Support for every stage of family life. 12 weeks of paid parental leave for all parents and 6+ weeks of additional paid leave for birthing parents. Plus inclusive care for family planning, menopause, and midlife transitions.
- Time off that’s actually off. Flexible vacation, paid holidays, and a sabbatical program to help you recharge and come back inspired.
- Wellness for the whole you. Access to mental health resources, therapy and coaching.
- Monthly stipends that flex with your life. Localized support for work and wellness expenses — from Wi‑Fi to workouts.
- Bonus for building together. All full-time, permanent, non-commission employees are eligible for our annual WIN bonus program.
At Webflow, equality is a core tenet of our culture. We are an Equal Opportunity (EEO)/Veterans/Disabled Employer and are committed to building an inclusive global team that represents a variety of backgrounds, perspectives, beliefs, and experiences. Employment decisions are made on the basis of job-related criteria without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other classification protected by applicable law.
Account Executive, EMEA (Germany) employer: Webflow
Webflow is an exceptional employer that fosters a dynamic and collaborative work culture in the heart of London. With a strong emphasis on employee growth, you will have access to comprehensive training in CRM and sales tools, alongside opportunities to become a product expert. The hybrid work model not only promotes flexibility but also encourages a balanced work-life integration, making it an ideal place for those seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land Account Executive, EMEA (Germany)
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Account Executive, EMEA (Germany) at Webflow, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Webflow. Tailor your message to explain why you’re drawn to them and how you can contribute as a Account Executive, EMEA (Germany). Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Account Executive, EMEA (Germany)
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Webflow:When writing your cover letter, make sure to tailor your message specifically for Webflow. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Webflow
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Webflow that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Webflow that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Webflow’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.