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- Tasks: Lead strategic planning and innovative campaigns for top global brands.
- Company: Join Weber Shandwick, a leading global agency known for impactful consumer PR.
- Benefits: Enjoy flexible working, private medical insurance, and exclusive perks.
- Why this job: Shape narratives for iconic brands while working in a dynamic, creative environment.
- Qualifications: Extensive experience in consumer PR with strong leadership and communication skills.
- Other info: Opportunity to work in a vibrant new office space in Manchester.
The predicted salary is between 54000 - 84000 £ per year.
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Who is Weber Shandwick?
We create cultural value and help brands navigate the ever-changing age of earned: an age where consumers actively say no to advertising; an age where everyone is an influencer that can make or break your brand; an age where content can be turned into commercial opportunity. Our talented team builds brands by finding connection points in the real world. We energise the right mix of talent, using the right platforms and latest technology to choreograph stories that make a real and meaningful impact for some of the world’s leading brands and businesses such as HSBC, IKEA, and Unilever to name a few.
We earn affection, attention, affinity and purchase by delivering value to people around the world, with deep specialisms across food & drink, travel & tourism, retail, consumer tech, and consumer health. We are known for:
- Developing data driven insights and strategies to drive measurable impact
- Generating impactful campaigns that tap into culture
- Creating channel and platform agnostic campaigns that grow organically
- Delivering integrated campaigns that are earned-first but deliver for paid and owned
What’s happening?
We are looking to appoint an experienced, ambitious and energetic Vice President (Associate Director) to join the leadership team within our Consumer practice in Manchester. This is a fantastic opportunity to join a successful team and take the next step up in your career at an award-winning global agency.
To be successful in this role you will be highly organised and an excellent communicator. You will have a natural motivation to deliver award-winning creative work that is original, thought-provoking and conversation starting. Alongside this, your strong leadership skills will help to develop talent within the team, delivering quality work that sets industry benchmarks. In this role, you must be able to demonstrate how you create exciting, ground-breaking consumer PR and social ideas to deliver outstanding results.
As a Vice President, you will have a proven track record of overall responsibility for managing a large team and budget, the ability to be one step ahead, to plan and anticipate, as well as having a great eye for detail. A key requirement for this role will be your ability to build strong client relationships and drive new business. You will be responsible for working closely with clients and account teams to lead strategic planning and overseeing innovative communication campaigns.
What will you be doing?
- Responsible for strategy development, campaign development and implementation
- Day to day senior client counsel
- Successfully manages client expectations, team resources, and deliverables around major campaigns and projects
- Experience of working on integrated campaigns and across interagency teams
- Financial responsibility: monthly planning and reconciliation
- Team leadership, coaching and developing talent
Who are you?
- Extensive Consumer PR experience to at least Account Director / Senior Account Director level, gained within an agency
- Strong senior client counsel/internal stakeholder counsel experience, strategic communications and business development experience
- Proven writing experience that is adaptable across channels
- Strategic, multichannel experience – ability to understand audiences and plan campaigns
- International experience is highly desirable
- Ability to manage a team – strong leadership and management skills are essential
- Crisis communications/issues management experience
- Passionate about storytelling and developing original and compelling content for clients
- Strong interest and POV on the changing landscape of PR and how people learn about and engage with brands
Core Benefits:
- Private medical insurance
- Group life assurance
- Group income protection
- Personal pension plan
- Employee Assistance Programme
Flexible Benefits:
- 25 days’ annual leave (in addition to public holidays) plus 2 volunteering days, birthday day off and discretionary festive closure
- Equivalent of $250 USD for new joiners on 6-month+ contracts to support home working setup
- Buy or sell holiday
- Additional life assurance cover
- Critical Illness Insurance
- Personal Accident Insurance
- Dental insurance
- Travel insurance
- Health screening
- Gym discounts
- Cycle to work scheme
- Health cash plan
- Flexible working with our 3:2 hybrid work model
- Flexible public holidays
- Exclusive shopping discounts and perks
- Annual eyecare voucher
- Season ticket loan
- Referral bonus scheme
- Long service bonus
- Enhanced family leave
- Inclusive and invisible health policies
Note from the talent team:
We appreciate the time taken to apply for the role and your recent interest in Weber Shandwick. We will review all applications within five working days and be in touch with those who have been shortlisted to the next stage. Unfortunately, due to volume we are not able to get back to everyone individually so if you have not heard back from us unfortunately you have not been successful on this occasion and wish you all the best in your search.
At IPG DXTRA we are proud to be a Disability Confident Employer. We are committed to equality of opportunity for all staff and applications from individuals are encouraged regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief and marriage and civil partnerships.
We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.
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Vice President - Consumer employer: Weber Shandwick
Contact Detail:
Weber Shandwick Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Vice President - Consumer
✨Tip Number 1
Network with industry professionals who have experience in consumer PR. Attend relevant events, webinars, or workshops to connect with potential colleagues and clients. Building these relationships can give you insights into the role and may even lead to referrals.
✨Tip Number 2
Stay updated on the latest trends in consumer behaviour and PR strategies. Follow industry leaders on social media and subscribe to relevant publications. This knowledge will not only help you in interviews but also demonstrate your passion for the field.
✨Tip Number 3
Prepare to discuss specific campaigns you've led or contributed to that align with the job description. Highlight your strategic thinking and how you’ve used data-driven insights to achieve measurable results, as this is crucial for the Vice President role.
✨Tip Number 4
Practice your leadership and communication skills. As a Vice President, you'll need to inspire and manage a team effectively. Consider role-playing scenarios where you lead a team meeting or present a campaign strategy to a client.
We think you need these skills to ace Vice President - Consumer
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your extensive Consumer PR experience, particularly at the Account Director or Senior Account Director level. Emphasise your leadership skills and any successful campaigns you've managed.
Craft a Compelling Cover Letter: In your cover letter, showcase your passion for storytelling and how you can create innovative consumer PR ideas. Mention specific brands or campaigns that inspire you and how you would approach similar challenges.
Demonstrate Strategic Thinking: Provide examples in your application of how you've developed data-driven insights and strategies that have led to measurable impact. Highlight your ability to understand audiences and plan integrated campaigns.
Showcase Your Communication Skills: Since excellent communication is key for this role, ensure your application is well-written and free of errors. Use clear and concise language to convey your ideas and experiences effectively.
How to prepare for a job interview at Weber Shandwick
✨Showcase Your Leadership Skills
As a Vice President, you'll need to demonstrate strong leadership abilities. Prepare examples of how you've successfully managed teams and developed talent in previous roles. Highlight your experience in guiding teams through challenging projects and achieving outstanding results.
✨Understand the Brand Landscape
Familiarise yourself with the brands mentioned in the job description, such as HSBC, IKEA, and Unilever. Be ready to discuss how you can help these brands navigate the changing consumer landscape and create impactful campaigns that resonate with their audiences.
✨Prepare for Strategic Discussions
Expect to engage in strategic conversations during the interview. Brush up on your knowledge of data-driven insights and how they can inform campaign strategies. Be prepared to discuss how you would approach developing integrated campaigns that are both earned-first and effective across paid and owned media.
✨Demonstrate Your Passion for Storytelling
Storytelling is key in this role. Prepare to share examples of compelling content you've created or campaigns you've led that sparked conversation and engagement. Show your enthusiasm for developing original ideas that connect with consumers on a deeper level.