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- Tasks: Lead integrated campaigns for top global brands and provide strategic counsel.
- Company: Weber Shandwick creates cultural value and helps brands thrive in a digital world.
- Benefits: Enjoy flexible working, private medical insurance, and exclusive perks like gym discounts and shopping deals.
- Why this job: Join a fun, ambitious team and make a real impact with leading brands in diverse sectors.
- Qualifications: Significant experience in communications or marketing, especially in corporate topics and sustainability.
- Other info: Hybrid work model with a 4pm Friday finish and unique benefits like volunteering days.
The predicted salary is between 43200 - 72000 £ per year.
We create cultural value and help brands navigate the ever-changing age of earned: an age where consumers actively say no to advertising; an age where everyone is an influencer that can make or break your brand; an age where content can be turned into commercial opportunity. Our talented team builds brands by finding connection points in the real world. We energise the right mix of talent, using the right platforms and latest technology to choreograph stories that make a real and meaningful impact for some of the world’s leading brands and businesses e.g. HSBC, Unilever, eBay and IBM to name a few.
We earn affection, attention, affinity, and purchase by delivering value to people around the world, with deep specialisms across energy, automotive, sports sponsorship, and entertainment & lifestyle. We are known for:
- Developing data driven insights and strategies to drive measurable impact
- Creating impactful campaigns that tap into culture
- Creating channel and platform agnostic campaigns that grow organically
- Delivering integrated campaigns that are earned-first yet deliver for paid and owned
A snapshot of the role:
Weber Shandwick is looking for a talented Account Director to join the Corporate Enterprise team based in the London office.
The practice is made up of smart, dedicated, and fun team members with expertise spanning B2B, Corporate, Public Affairs, Crisis/Issues, Social Impact/ESG and Technology.
The ideal candidate will be an experienced practitioner who is curious, ambitious, proactive and friendly. You will enjoy working on a portfolio of well-known global brands, executing integrated campaigns involving earned media, strategy, creative, analytics and digital. You’ll lead the day-to-day running of accounts, provide counsel, manage budgets, and lead and inspire your team to deliver flawless execution of activities.
What will you be doing?
- Provide high-level strategic counsel to clients, being able to proactively identify and assess problems, define logical and effective strategies, and implement solutions on their behalf
- Be a highly trusted senior point of contact for clients, responsible for leading a team to deliver an exceptional client experience
- Lead multi-disciplinary teams in the development of both overarching strategy and creative campaign ideas
- Act as a facilitator, bringing in specialist practitioners within the practice and throughout the wider London office to support in the delivery of integrated communications campaigns
- Lead market co-ordination for UK, international and global campaigns
- Oversee the flawless execution of media/campaign strategies of multiple accounts simultaneously
- Demonstrate proficiency in understanding communications and business goals, and the ability to link team efforts to these in order to demonstrate value and impact for clients
- Stay on top of industry news, trends and influencers in specific industries and be able to link these to your clients’ objectives
- Work effectively with finance colleagues to support the client lead in client budgeting and resource management, including forecasting, hours allocation for team members, project and plan budgeting, managing servicing levels
- Lead in the development and presentation of new business pitches
Who are you?
- Significant previous experience in comms or marketing is essential
- Strong experience working on corporate topics and campaigns for clients, with experience of sectors including tech, FMCG, energy, financial services and sustainability
- A strategic and growth mindset for our clients’ businesses and a nose for hunting opportunities
- Interested in the complex sustainability landscape, regularly reading media coverage on emerging topics and conversations
- Proficiency in both media relations and the delivery of an exceptional client experience
- A comprehensive roster of journalist contacts within corporate, business and/or sustainability at titles covering international, national and trade/vertical sector publications
- A proven ability to manage large and multi-market teams to deliver work of the highest quality
- Experience working with multiple disciplines and specialists to deliver integrated campaigns
- Mastery in copywriting a range of external and media materials including press releases, key message documents, pitches, social media content, etc.
- Familiarity with quantitative analytics and an ability to set and evaluate campaign metrics
- Strong presentation skills and a desire and experience being involved in new business pitching
- Experience developing and managing campaigns and being a day-to-day lead for clients, with a track record of providing strategic counsel
Core Benefits:
- Private medical insurance
- Group life assurance
- Group income protection
- Employee Assistance Programme
- Buy or sell holiday
- Additional life assurance cover
- Critical illness insurance
- Travel insurance
- Health screening
- Cycle to work scheme
- Health cash plan
- Flexible working with our 3:2 hybrid work model
- Equivalent of $250 USD for new joiners on 6 month + contract to support home working setup
- 25 days’ annual leave (in addition to public holidays) plus 2 volunteering days, birthday day off work and discretionary festive closure
- Flexible public holidays
- Sweets and snacks in the office
- Exclusive shopping discounts and perks
- Headspace membership
- Season ticket loan
- Long service bonus
- Enhanced family leave
- Inclusive and invisible health policies
Note from the talent team:
We appreciate the time taken to apply for the role and your recent interest in Weber Shandwick. We will review all applications within five working days and be in touch with those who have been shortlisted to the next stage. Unfortunately, down to volume, we are not able to get back to everyone individually so if you have not heard back from us, unfortunately, you have not been successful on this occasion and wish you all the best in your search.
Weber Shandwick is an Equal Opportunity Employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, and veteran or disability status.
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Account Director (Corporate Affairs) employer: Weber Shandwick
Contact Detail:
Weber Shandwick Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Account Director (Corporate Affairs)
✨Tip Number 1
Familiarize yourself with Weber Shandwick's recent campaigns and case studies. Understanding their approach to integrated communications will help you speak their language during interviews and demonstrate your alignment with their values.
✨Tip Number 2
Network with current or former employees of Weber Shandwick on platforms like LinkedIn. Engaging in conversations about their experiences can provide you with insider knowledge and potentially valuable referrals.
✨Tip Number 3
Stay updated on industry trends, especially in corporate affairs and sustainability. Being able to discuss current events and how they relate to Weber Shandwick's clients will showcase your expertise and strategic mindset.
✨Tip Number 4
Prepare to discuss your experience managing multi-disciplinary teams and delivering integrated campaigns. Highlight specific examples where you've successfully led projects that align with the responsibilities outlined in the job description.
We think you need these skills to ace Account Director (Corporate Affairs)
Some tips for your application 🫡
Understand the Role: Before you start writing your application, make sure you fully understand the responsibilities and requirements of the Account Director position. Tailor your application to highlight your relevant experience in corporate communications and strategic counsel.
Showcase Your Experience: Emphasize your previous experience in managing corporate campaigns and working with well-known brands. Provide specific examples of successful projects you've led, particularly those that demonstrate your ability to deliver integrated campaigns and manage multi-disciplinary teams.
Highlight Your Skills: Make sure to mention your proficiency in media relations, copywriting, and analytics. Discuss your strategic mindset and how you've identified opportunities for clients in the past. This will show that you are not only capable but also proactive in your approach.
Craft a Compelling Cover Letter: Your cover letter should reflect your personality and enthusiasm for the role. Use it to explain why you are a great fit for Weber Shandwick and how your values align with their mission. Be sure to convey your understanding of the current trends in corporate affairs and sustainability.
How to prepare for a job interview at Weber Shandwick
✨Showcase Your Strategic Mindset
During the interview, emphasize your ability to provide high-level strategic counsel. Share examples of how you've proactively identified problems and implemented effective solutions for clients in previous roles.
✨Demonstrate Your Industry Knowledge
Stay updated on industry news, trends, and influencers relevant to corporate affairs. Be prepared to discuss how these insights can align with the objectives of Weber Shandwick's clients.
✨Highlight Your Team Leadership Skills
Discuss your experience in leading multi-disciplinary teams and managing large accounts. Provide specific examples of how you've inspired your team to deliver exceptional results and maintain a high standard of client service.
✨Prepare for New Business Pitches
Since you'll be involved in developing and presenting new business pitches, practice articulating your ideas clearly and confidently. Bring along any relevant materials that showcase your copywriting skills and campaign successes.
