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For Companies At a Glance
- Tasks: Lead social strategy and community engagement for a pioneering blockchain company.
- Company: Join a mission-driven Layer 1 blockchain focused on a trusted digital future.
- Benefits: Enjoy a competitive salary, collaborative environment, and the chance to work in London.
- Why this job: Shape narratives and build communities in the exciting Web3 space with a passionate team.
- Qualifications: 5+ years in social/community management within Web3; strong leadership and data-driven skills required.
- Other info: Opportunity to influence the future of technology and decentralisation.
The predicted salary is between 48000 - 84000 £ per year.
Web3 Insights: Talent is partnering with a pioneering Layer 1 blockchain, on a mission to build a more trusted and connected digital future. As they expand their presence and deepen engagement across global audiences, we’re searching for a Head of Social Media to lead their community and social strategy from their London HQ.
This is an opportunity to own the social function from strategy to execution — building communities, shaping narratives, and connecting with Web3 users across platforms. You’ll act as a bridge between the protocol and its community, driving meaningful, long-term relationships.
What You’ll Be Doing- Lead and scale global community-building efforts across key platforms: X (Twitter), Reddit, Telegram, Discord, and more
- Design and execute high-impact social campaigns and community activations — both digital and IRL
- Become the internal advocate for the community, feeding back insights to the wider product and leadership teams
- Host and moderate AMAs, webinars, community calls, and meetups
- Collaborate closely with internal stakeholders across Product, Marketing, and Leadership to maintain consistent brand messaging
- Own community and social analytics, driving insights into strategy
- 5+ years of experience in social/community management within the Web3 space, with a proven track record of scaling global communities
- Hands-on experience managing cross-platform Web3 communities (X, Reddit, Discord, Telegram)
- Strong leadership background, ideally having led distributed remote teams across time zones
- Data-driven — comfortable analysing engagement metrics and using insights to refine strategy
- A genuine passion for community building and ecosystem growth in blockchain
- Full-time, in-office role based in London
- Competitive salary aligned with experience and seniority
- A collaborative, fast-moving environment with a deeply mission-led team
- A chance to build at the intersection of technology, trust, and decentralisation
Contact Detail:
Web3 Insights: Talent Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Social Media
✨Tip Number 1
Familiarise yourself with the latest trends and developments in the Web3 space. Engage with relevant communities on platforms like Discord and Reddit to understand what resonates with users and how to effectively communicate with them.
✨Tip Number 2
Showcase your leadership skills by participating in or hosting community events, such as AMAs or webinars. This not only demonstrates your ability to engage but also highlights your commitment to building relationships within the community.
✨Tip Number 3
Network with professionals already working in the Web3 space. Attend industry conferences or online meetups to connect with potential colleagues and gain insights into effective community management strategies.
✨Tip Number 4
Be prepared to discuss data-driven strategies during interviews. Familiarise yourself with analytics tools that measure engagement metrics, and think of examples where you've used data to refine social media strategies in previous roles.
We think you need these skills to ace Head of Social Media
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Head of Social Media position. Tailor your application to highlight your relevant experience in social/community management within the Web3 space.
Craft a Compelling CV: Your CV should clearly showcase your 5+ years of experience in social/community management, particularly in the Web3 sector. Highlight specific achievements in scaling global communities and any leadership roles you've held.
Write a Tailored Cover Letter: In your cover letter, express your genuine passion for community building and ecosystem growth in blockchain. Discuss how your skills align with the company's mission and how you can contribute to their community and social strategy.
Showcase Your Data-Driven Approach: Since the role requires a data-driven mindset, include examples of how you've used analytics to refine social strategies in previous roles. This will demonstrate your ability to drive insights into strategy effectively.
How to prepare for a job interview at Web3 Insights: Talent
✨Showcase Your Community Management Experience
Be prepared to discuss specific examples of how you've successfully built and scaled communities in the Web3 space. Highlight your experience with platforms like X, Reddit, and Discord, and share metrics that demonstrate your impact.
✨Demonstrate Your Strategic Thinking
Think about how you would approach the social media strategy for this role. Be ready to present ideas for high-impact campaigns or community activations that align with their mission and values.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving skills and ability to handle community challenges. Prepare scenarios where you had to mediate conflicts or gather feedback from the community to inform product decisions.
✨Express Your Passion for Blockchain and Community Building
Convey your genuine enthusiasm for the blockchain space and community engagement. Share what excites you about the future of Web3 and how you envision fostering relationships within the community.
