At a Glance
- Tasks: Drive digital marketing campaigns and optimise lead generation for a fast-growing fintech.
- Company: Exciting AI-powered fintech startup backed by top-tier VC.
- Benefits: Competitive salary, share options, and a vibrant office culture in London.
- Other info: Join a collaborative environment with opportunities to innovate and grow.
- Why this job: Be the first Growth Marketer and shape the future of marketing in a dynamic team.
- Qualifications: 2-4 years in B2B marketing with strong skills in paid campaigns and HubSpot.
The predicted salary is between 45000 - 55000 £ per year.
- Funding Journey: Series A, backed by a tier-one VC
- Locations: London (Victoria), 5 days a week in office
Summary: AI-powered platform automating how businesses pay, get paid and manage their money
Job Summary
This fast-growing fintech takes the manual work out of invoicing and payment collection for UK businesses, helping them get paid faster with less chasing.
Post-Series A, the company is now building marketing into a core growth engine.
This is the company’s first Growth Marketer hire, joining a marketing team of three: the Head of Marketing, plus specialists in events and content, and design.
Brand, content and events are already working well.
Your job is to build the digital engine on top: a steady flow of inbound leads across paid, web, email and search, and the systems and data behind it.
It’s an AI-native team, so building tools and automations is part of the job.
Day to day, you’ll
- Run paid campaigns across Linked In, Meta and Google, from first touch to retargeting.
- Own conversion tracking, attribution and weekly reporting on leads and pipeline.
- Own Hub Spot for marketing: lifecycle stages, lead scoring and routing, forms and workflows.
- Optimise the website across both routes in: free sign-up and demo booking.
- Build onboarding email journeys that turn sign-ups into active users.
- Find and reach new verticals online, and run experiments on ads, landing pages and emails.
You’ll report to the Head of Marketing and work closely with every team, including the founders. The package is a competitive salary plus share options.
Experience Required
- 2-4 years in B2B marketing, measured on leads, sign-ups or pipeline
- Hands-on with paid (Linked In, Meta or Google) and Hub Spot or a similar CRM
- Strong AI and no-code skills, with examples built in Claude, Chat GPT, Zapier, Make or Clay
- Has built processes or systems from scratch and seen them through
- Owns the numbers: sets up tracking, reports results and works out why things did or didn’t work
- Clear writer who can turn a story into an ad or landing page that converts
- UK right to work (no visa sponsorship available)
- Nice to have: free sign-up and sales-led funnels, GA4 and GTM, SEO or AI search, marketing to accountants or SMBs
- #J-18808-Ljbffr
Growth Marketing employer: Weareunicorn
Weareunicorn provides a collaborative work environment that encourages innovation and leadership. Employees have the chance to directly influence the company's growth and success while developing their careers in a rapidly evolving industry.
StudySmarter Expert Advice🤫
We think this is how you could land Growth Marketing
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Weareunicorn and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Weareunicorn are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Weareunicorn on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Weareunicorn. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Growth Marketing
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Weareunicorn. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Weareunicorn:Show us that you’ve done your homework! In your application, briefly mention what you admire about Weareunicorn’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Weareunicorn
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Weareunicorn will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Weareunicorn, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
