At a Glance
- Tasks: Lead data strategy and manage a talented team to deliver impactful campaigns.
- Company: Join TMW, a creative agency part of Accenture Song, known for innovation.
- Benefits: Enjoy 25+ days holiday, private healthcare, and flexible hybrid working.
- Other info: Collaborate with diverse teams and grow your career in a vibrant culture.
- Why this job: Make a real impact with data in a dynamic, supportive environment.
- Qualifications: Experience in data leadership and managing complex accounts is essential.
The predicted salary is between 36000 - 60000 £ per year.
TMW is a leading integrated creative and communications agency, based across London and Bristol. Proudly wired differently, we believe that the best ideas work everywhere. We combine standout creativity with end-to-end connectivity to create ideas that move people in every channel. We are dedicated to creating a workplace that reflects the world we want to live in, and ensuring TMW is a place for everybody. TMW is proudly part of Accenture Song, the world’s largest tech-powered creative group.
The Opportunity
As a Client Data Lead you will be the strategic and operational head of all data activity on a flagship account. You’ll run a talented team of Data Planners and Data Analysts, leading them to deliver high-volume campaigns while pushing forward on the big strategic plays that transform how our client engages with their customers. It’s a mix of hands-on leadership, sharp strategic thinking, and client partnership at the highest level.
The Strategy and Planning team at TMW Unlimited is made up of a team of industry professionals, who come from a range of diverse backgrounds both professionally and personally. The department has an exemplary range of specialists in their field, meaning you’ll always have someone at hand to help you with projects and ensure the work you’re creating is at the highest calibre. This is a hybrid role which for us means a mix of working from home and our offices in Farringdon, London.
What you’ll do:
- Act as the senior data lead for the client, owning and driving the CRM data strategy in line with business objectives.
- Inspire and manage the Data Planning and Analytics teams to deliver work that’s accurate, insightful, and always on time.
- Oversee end-to-end data delivery across campaigns, ensuring accuracy, timeliness, and efficiency.
- Partner with agency client leadership to design, scope, and deliver strategic initiatives including data transformation, segmentation, customer journeys, and measurement frameworks.
- Champion a test-and-learn culture, using insights to improve performance and unlock new opportunities.
- Work closely with cross-agency and client-side teams (tech, media, creative, and CRM ops) to ensure seamless integration of data across all touchpoints.
- Translate complex data outputs into clear, compelling insights and recommendations for senior stakeholders.
- Act as a trusted advisor, challenging client thinking and bringing innovation in CRM data, analytics, and measurement.
Qualification
What you’ll need to succeed:
- Experience in a similar level Lead Data role, ideally within fast-paced agency or consultancy environments.
- Proven experience leading large-scale complex accounts with significant data volumes and complex customer journeys.
- Strong understanding of data planning, segmentation, campaign delivery, analytics, and reporting.
- Experienced in managing and developing teams of data specialists.
- Exceptional stakeholder management skills, with the ability to build trust and influence at senior levels.
- Commercially astute, with the ability to balance strategic vision and delivery excellence.
- Curious, innovative, and passionate about using data to power brilliant campaigns.
What’s in it for you?
A thriving career with the chance to learn from passionate, talented colleagues and mentors. Exciting and varied client work with as much opportunity as you can handle. And a hugely sociable team to get to know. Our Total Rewards consist of a competitive basic salary, and an extensive benefits package including:
- Minimum 25 days holiday
- Private medical insurance
- 3 Volunteer days for charitable work
- Family Friendly and Flexible Hybrid working policies
- Attractive Pension and Financial wellbeing support and resources
- Private Healthcare and Mental Wellbeing support
What we value...
Together, we put people first and believe our values make us who we are.
- Give a Damn: We care about each other, our clients and our work. And this shines through everything we do.
- Be Brave: We believe in challenging each other, in standing up, in speaking out. We believe in trying new and difficult things in order to make ourselves and our work better.
- Stay Curious: We actively seek out the new and the unusual, finding inspiration everywhere in the world around us.
- Take Pride: We are open, accepting and inclusive, and we support each other on our journey to reach our true potential.
Please note that with all of our roles, you should expect some in-person time for collaboration, learning and building relationships with clients, peers, leaders and communities. As an employer, we will be as flexible as possible to support your specific work/life needs.
CRM Data Lead in London employer: WeAreTechWomen
At TMW, we pride ourselves on being an exceptional employer, offering a vibrant work culture that champions creativity and collaboration in the heart of London. Our hybrid working model promotes flexibility, while our commitment to employee growth is evident through mentorship opportunities and diverse client projects. With a comprehensive benefits package, including private medical insurance and generous holiday allowances, we ensure our team members feel valued and supported in their professional journeys.
StudySmarter Expert Advice🤫
We think this is how you could land CRM Data Lead in London
✨Tip Number 1
Network like a pro! Reach out to your connections on LinkedIn or attend industry events. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their values and how they align with yours. This will help you stand out as a candidate who truly fits in.
✨Tip Number 3
Practice your pitch! Be ready to explain how your skills and experiences make you the perfect fit for the CRM Data Lead role. Keep it concise and engaging to grab their attention.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace CRM Data Lead in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the CRM Data Lead role. Highlight relevant experience and skills that match the job description. We want to see how your background aligns with our needs!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about data and how you can contribute to our team. Be genuine and let your personality come through.
Showcase Your Achievements:Don’t just list your responsibilities; showcase your achievements! Use metrics and examples to demonstrate how you've made an impact in previous roles. We love seeing results!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at WeAreTechWomen
✨Know Your Data Inside Out
As a CRM Data Lead, you'll need to demonstrate a strong grasp of data planning and analytics. Brush up on your knowledge of segmentation strategies and campaign delivery metrics. Be ready to discuss how you've used data to drive successful campaigns in the past.
✨Showcase Your Leadership Skills
This role involves managing a team, so be prepared to share examples of how you've inspired and led teams in previous positions. Highlight your experience in developing talent and fostering a collaborative environment, as this will resonate well with the interviewers.
✨Prepare for Stakeholder Management Questions
Expect questions about how you build trust and influence at senior levels. Think of specific instances where you've successfully navigated complex stakeholder relationships and how you’ve communicated insights effectively to non-technical audiences.
✨Emphasise Your Curiosity and Innovation
TMW values curiosity and innovation, so come armed with examples of how you've challenged the status quo or introduced new ideas in your previous roles. Discuss any test-and-learn initiatives you've championed and the impact they had on campaign performance.