At a Glance
- Tasks: Lead CRM and marketing strategies to connect with audiences and drive engagement.
- Company: Join wearegrip, a dynamic London-based creative studio in the F1 world.
- Benefits: Competitive salary, flexible working, personal development budget, and extra leave for your birthday.
- Other info: Passion for sport and culture is a plus; work closely with a motivated team.
- Why this job: Shape your career in a fast-paced environment while working with exciting brands in sport.
- Qualifications: 2-4 years in CRM or marketing, with hands-on experience in Klaviyo and ecommerce.
The predicted salary is between 35000 - 45000 £ per year.
We're looking for a commercially minded, detail-driven
CRM & Marketing Manager to take ownership of our CRM, ecommerce and marketing channels.
This role is central to how we connect with our audiences - managing email communications, loyalty activity, ecommerce performance and go-to-market campaign delivery across multiple channels.
You'll work closely with our Creative, Ecommerce and Brand teams in a fast-paced environment, with clear scope to grow into a more senior marketing or digital role as the business scales.
About Us
We are wearegrip , a London-based creative studio who work with some of the most exciting drivers in F1.
Our goal is to build the most distinctive personal brands in sport that capture the attention of fans, teams, and brands around the world.
Working hand-in-hand with each driver, we create and manage their personal brand across social media, branding, marketing, merchandise, content creation, digital, and more.
When you join wearegrip, you’ll be working at the heart of our multi-skilled, fast-paced start-up and immediately have the opportunity to begin shaping your future within our highly motivated and passionate team.
- Your Responsibilities (but not limited to)
- CRM, App & Loyalty Management
- Manage the execution of CRM activity using Klaviyo, including campaign sends and core lifecycle flows
- Schedule and send email communications aligned to launches, content moments and brand activity
- Support the ongoing delivery of the store app, ensuring content, messaging and updates are implemented correctly
- Support the launch and then day-to-day running of the loyalty programme, including rewards setup, tier updates and customer communications
- Monitor CRM, app and loyalty performance and surface insights or issues
- Ecommerce Site & Customer Experience
- Support ecommerce trading by monitoring product performance and helping optimise merchandising, CRM and on-site activity to maximise sales
- Coordinate with the ecommerce agency to deliver website content, merchandising and campaign updates that support product launches and the customer journey
- Assist with product launches and key brand moments, helping coordinate content, communications and customer-facing activity
- Help ensure a seamless, on-brand customer journey across email and ecommerce channels
- Marketing & Brand Support
- Manage the go-to-market calendar, coordinating integrated marketing campaigns and product launches across CRM, ecommerce, social, retail and brand channels
- Support the delivery of events, pop-ups, partnership activations and community marketing initiatives
- Assist with the delivery of marketing campaigns, ensuring campaign assets and communications are implemented accurately across all channels
- Reporting & Performance
- Track daily and weekly CRM, customer and ecommerce performance metrics
- Support reporting on campaign performance, engagement and retention
- Assist with post-launch and post-campaign analysis, identifying key learnings and opportunities
- Monitor customer behaviour and feedback to provide actionable insights to the wider team
About You
- 2–4 years' experience in CRM, marketing or a similar digital role
- Hands‑on experience with
- Klaviyo , including campaign execution and lifecycle flows
- Familiarity with ecommerce platforms (Shopify experience a plus) and loyalty programmes
- Strong understanding of digital marketing channels including email, social and ecommerce
- Highly organised with excellent attention to detail and the ability to manage multiple workstreams
- Comfortable working in a fast‑paced, execution‑focused environment with shifting priorities
- Proactive, reliable and enthusiastic about growing your skillset in a dynamic studio environment
- Based in the UK and able to commute to our Hoxton studio regularly
- A passion for sport, culture or brand - and it's always a bonus if you're a Formula 1 fan
- Competitive salary based on experience.
- 20 days of annual leave plus a minimum of 5 days leave over Christmas and New Year.
- 1 extra fully paid day off for your birthday.
- Up to 2 days working from home per week.
- Days in lieu when required to work weekends.
- Additional work from home days available on request.
- Apple Macbook (or preferred) plus any relevant software and equipment.
- Budget for personal skills training and development.
How to Apply
If this role excites you and you're ready to take the next step in your career, here's how to apply:
- Write a brief overview explaining why you're perfect for the role and ready to join our team.
- #J-18808-Ljbffr
CRM & Marketing Manager in London employer: wearegrip
Join a vibrant fashion brand in the heart of Shoreditch, where creativity meets strategy in the fast-paced world of Formula 1. As a Senior Marketing Manager, you'll thrive in a supportive work culture that champions innovation and collaboration, while enjoying competitive salaries, flexible working arrangements, and ample opportunities for professional growth. This is not just a job; it's a chance to make a significant impact in a community-driven environment that values your contributions.
StudySmarter Expert Advice🤫
We think this is how you could land CRM & Marketing Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for wearegrip and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like wearegrip are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with wearegrip on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at wearegrip. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace CRM & Marketing Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit wearegrip. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of wearegrip:Show us that you’ve done your homework! In your application, briefly mention what you admire about wearegrip’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at wearegrip
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at wearegrip will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At wearegrip, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
