Social Data & Insights Manager

Social Data & Insights Manager

Full-Time 40000 - 50000 £ / year (est.) Home office (partial)
Wearecoolr

At a Glance

  • Tasks: Transform social data into actionable insights and craft compelling performance narratives.
  • Company: Join Coolr, a vibrant social media agency with big ambitions and exciting clients.
  • Benefits: Enjoy hybrid working, 25 days leave, wellness perks, and a fun, dog-friendly office.
  • Other info: Dynamic team culture with weekly socials and opportunities for personal growth.
  • Why this job: Be at the forefront of social media trends and make a real impact on brand strategies.
  • Qualifications: Experience in social insights, strong analytical skills, and proficiency in data tools.

The predicted salary is between 40000 - 50000 £ per year.

Who are Coolr? We’re an independent social media agency and team of creatives, social experts, content publishers and changemakers. Completely wired into popular culture, our work connects brands with their audiences at scale. With clients such as Burger King, Lidl, Deliveroo and Compare the Market (to name drop a few) our aim is to be the biggest social agency in the world. The agency is growing at a rapid rate, but we’re only just getting started. In 2026 we have ambitious plans to truly become the stand‑out social agency in the UK, the US, and beyond. We have a strong platform for growth and have made great strides forward – now we really want to take things to the next level.

About the role: We’re looking for an experienced Social Insights Manager to join our Strategy team and help turn social data into clear, actionable insight.

Responsibilities:

  • Collating and processing high volumes of social‑first performance data (engagements, CTR, CPRs etc.)
  • Monitoring and reporting on performance, both from a campaign perspective and for always‑on activity
  • Distilling clear actions and insight through the data making recommendations and presenting findings in a clear, client‑facing manner
  • Crafting clear performance analysis and narratives in reporting
  • Closely working alongside a team of strategists to develop data‑driven work for both current clients and new business prospects
  • Assisting account teams on reporting for both ad hoc reports and monthly/weekly reports
  • Creating social dashboards to help aid and manage reporting across the agency. These will be client specific and update in real time to pull results efficiently
  • Develop an agency proposition on reporting and “which metrics matter”, allowing us to advise our clients in the best way possible
  • Creating data driven insights for the agency as well as working these into white papers and articles for the agency to publish with external media sources

Qualifications:

  • Proven experience in a social insights or analytics role within a social, creative, or media agency
  • Deep expertise in building custom Sprinklr dashboards and automated data pipelines to ingest, process, and unify organic and paid social performance data
  • Advanced Excel skills, including pivot tables, complex formulas, and trend and performance forecasting
  • Strong experience building and analysing customer audience segments within consumer insights platforms, using hypothesis‑led analysis to drive insight
  • Proficient across a wide range of social listening and reporting tools, including Brandwatch, Sprinklr, Rival IQ, and similar platforms
  • Confident using native social platform analytics and ads tools, such as Meta Ads Manager, Facebook Ads Manager, TikTok Insights, and equivalents
  • Experienced with audience and market insight tools, including GlobalWebIndex, Statista, Answer the Public, and related sources
  • Able to provide technical and analytical support to marketing, analytics, and strategy teams—helping interpret data, design experiments, and translate findings into action
  • Comfortable partnering closely with strategy teams to develop scalable templates for monthly reporting, QBRs, and annual reviews grounded in robust data analysis
  • Passionate about social media, brands, and communications, with a strong grasp of emerging platforms, analytics methodologies, and privacy regulations
  • Highly organised and able to work to tight deadlines, with natural curiosity about brands, culture, and how the two intersect

A Coolr Offer:

  • A benchmarked salary reflective of your experience and in line with our salary bandings.
  • Hybrid working. We work 3 days in the office and 2 from home.
  • 25 days annual leave.
  • Two weeks work from anywhere.
  • Birthday Day off – an extra day to celebrate your big day.
  • Wellbeing Day off – another extra day with a £50 voucher to spend on anything you want to support your wellbeing!
  • Free breakfast, snacks and drinks in the office.
  • Private Healthcare cover, Cycle to work scheme, Tech scheme + more.
  • Coolr weekly socials. We get together every week to connect as a team, we also have a Book Club, Social Club & more to come.
  • Dog friendly office.

Social Data & Insights Manager employer: Wearecoolr

Coolr is an innovative social media agency that thrives on creativity and collaboration, making it an exceptional employer for those passionate about social insights. With a vibrant work culture that promotes hybrid working, generous annual leave, and unique perks like a Birthday Day off and Wellbeing Day off, employees are encouraged to grow both personally and professionally. The agency's commitment to employee wellbeing, coupled with opportunities to work with high-profile clients and contribute to impactful projects, makes Coolr a standout choice for meaningful and rewarding employment.

Wearecoolr

Contact Details:

Wearecoolr Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Social Data & Insights Manager

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Wearecoolr and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Wearecoolr are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Wearecoolr on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Wearecoolr. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Social Data & Insights Manager

Social Data Analysis
Performance Reporting
Data Visualisation
Sprinklr Dashboard Creation
Advanced Excel Skills
Audience Segmentation
Social Listening Tools

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Wearecoolr. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Wearecoolr:Show us that you’ve done your homework! In your application, briefly mention what you admire about Wearecoolr’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Wearecoolr

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Wearecoolr will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Wearecoolr, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.