Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Craft influencer strategies that connect brands with audiences through cultural insights and trends.
- Company: Join Coolr, a dynamic social media agency working with top brands like Burger King and Deliveroo.
- Benefits: Enjoy hybrid working, 25 days leave, wellness days, and a dog-friendly office.
- Why this job: Be at the forefront of social culture and make a real impact in influencer marketing.
- Qualifications: Experience in influencer marketing and a strong grasp of Gen Z behaviours.
- Other info: Collaborative culture focused on creativity, innovation, and personal growth.
The predicted salary is between 40000 - 50000 £ per year.
Who are Coolr? We’re an independent social media agency and team of creatives, social experts, content publishers and change makers. Completely wired into popular culture, our work connects brands with their audiences at scale. With clients such as Burger King, Lidl, Deliveroo and Compare the Market, our aim is to be the biggest social agency in the world. The agency is growing at a rapid rate, but we’re only just getting started. In 2026, we have ambitious plans to truly become the stand-out social agency in the UK, the US, and beyond. We have a strong platform for growth and have made great strides forward – now we really want to take things to the next level.
About the role: Coolr is looking for an Influencer Strategist with a deep understanding of social and cultural trends to help brands connect authentically with audiences through influencer activity. Reporting to the Director of Strategy, and working with our in-house Influencer team, you’ll develop and validate our influencer-led strategies that don’t just drive engagement; they tap into real conversations, communities, and cultural moments.
The job:
- Cultural & Trend Insights: Stay ahead of social shifts, subcultures, and platform trends to ensure influencer strategies are innovative and effective.
- Strategic Integrity: Ensuring all influencer activity is aligned to strategic direction - acting as the guardian between strategy, creative and influencer activity.
- Performance & Impact Measurement: Analyse influencer campaign effectiveness using qualitative and quantitative data, optimizing for deeper engagement and long-term brand affinity.
- Client & Stakeholder Collaboration: Advise clients on influencer strategies, cultural positioning, and emerging social behaviours to future-proof their marketing approach.
- Platform & Format Innovation: Experiment with new content formats, influencer collaborations, and storytelling techniques to push creative boundaries.
- Thought Leadership: Bring fresh perspectives to the team, sharing insights on influencer culture and how brands can show up in an authentic way.
What we are looking for: We value culturally fluent, strategic thinkers who understand the intersection of social, influence, and culture. Here’s what will set you up for success:
- Influencer & Social Strategy Expertise: Experience in influencer marketing, social strategy, or cultural consultancy within an agency or brand.
- Cultural Awareness & Trend spotting: Strong grasp of internet culture, Gen Z behaviours, and emerging subcultures.
- Strategic & Creative Thinking: Ability to develop influencer strategies that are insight-led, impactful, and culturally relevant.
- Relationship Building: Experience working closely with influencers, creators, and cultural voices to craft meaningful partnerships.
- Data-Driven Storytelling: Ability to use audience insights and campaign performance data to refine and evolve strategies.
- Client & Stakeholder Management: Strong presentation and communication skills to translate cultural insights into brand opportunities.
- Agility & Innovation: Comfortable navigating fast-paced environments, adapting strategies based on cultural shifts, and experimenting with new formats.
A Coolr Offer: We appreciate all the hard work that our teams deliver every day so here are some of the benefits and perks you get whilst working at Coolr:
- A benchmarked salary reflective of your experience and in line with our salary bandings.
- Hybrid working. We work 3 days in the office and 2 from home.
- 25 days annual leave.
- Two weeks work from anywhere.
- Birthday Day off – an extra day to celebrate your big day.
- Wellbeing Day off – another extra day with a £50 voucher to spend on anything you want to support your wellbeing!
- Free breakfast, snacks and drinks in the office.
- Private Healthcare cover, Cycle to work scheme, Tech scheme + more.
- Coolr weekly socials. We get together every week to connect as a team, we also have a Book Club, Social Club & more to come.
- Dog friendly office.
Coolr Culture: We are one team. Regardless of what you work on at the agency, we will help and support each other on everything. The goal is to turn our clients into rockstars by creating ground-breaking, award-winning and impactful campaigns for them. The team culture is to push out of our comfort zones to strive for excellence whilst allowing everyone to embrace their true selves and tap into their potential.
Coolr DE&I: Our approach to DE&I at Coolr is simple: create a safe and inclusive environment for people to be authentically themselves. By embracing this culture, it gives space to people to be more creative, innovative, and successful which will drive us in our mission of becoming the world’s best social media agency. Whilst we are proud of our current position and the work we do to support a thriving and diverse workplace, we always know we can do more to not only create change here at Coolr, but in our industry as a whole.
Senior Influencer Strategist employer: Wearecoolr
Contact Detail:
Wearecoolr Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Influencer Strategist
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy to reach out to influencers or strategists on social media. You never know who might help you land that dream job!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work in influencer marketing and social strategy. Use case studies to demonstrate how you've driven engagement and built relationships. This will make you stand out when applying through our website.
✨Tip Number 3
Stay ahead of the game! Keep up with the latest trends in social media and influencer culture. Share your insights during interviews to show you’re not just knowledgeable but also passionate about the field. It’s all about being culturally fluent!
✨Tip Number 4
Practice makes perfect! Prepare for interviews by role-playing with friends or using mock interview platforms. Focus on articulating your thoughts on cultural insights and strategic thinking. The more comfortable you are, the better you'll perform when it counts!
We think you need these skills to ace Senior Influencer Strategist
Some tips for your application 🫡
Show Your Passion for Culture: When you're writing your application, let your love for social media and culture shine through. We want to see how you connect with trends and communities, so share your insights and experiences that highlight your cultural fluency.
Tailor Your Strategy Experience: Make sure to customise your application to reflect your influencer and social strategy expertise. Highlight specific campaigns you've worked on and the impact they had, showing us how you can bring that experience to Coolr.
Be Data-Driven: We love a good story backed by data! In your application, mention how you've used audience insights and campaign performance metrics to shape your strategies. This will show us that you understand the importance of measuring success.
Keep It Authentic: Authenticity is key in our world. As you write your application, be yourself and let your personality come through. We’re looking for someone who can connect with brands and audiences genuinely, so don’t hold back!
How to prepare for a job interview at Wearecoolr
✨Know Your Trends
Make sure you’re up to speed with the latest social media trends and cultural shifts. Research current influencer campaigns, especially those relevant to Coolr's clients like Burger King and Deliveroo. This will show your passion for the industry and your ability to connect brands with audiences.
✨Showcase Your Strategy Skills
Prepare to discuss your previous experience in developing influencer strategies. Bring examples of how you've used data-driven insights to create impactful campaigns. Be ready to explain how you measure success and optimise for deeper engagement.
✨Build Rapport with Influencers
Highlight your relationship-building skills by sharing stories of successful collaborations with influencers or creators. Discuss how you’ve crafted meaningful partnerships that resonate with audiences, as this is key to the role at Coolr.
✨Be Ready to Innovate
Coolr values agility and innovation, so come prepared with fresh ideas on content formats and storytelling techniques. Think about how you can push creative boundaries and adapt strategies based on cultural shifts. Show them you’re not just a follower of trends, but a trendsetter!