PR & Comms Director

Who are Coolr? We’re an independent social media agency and team of creatives, social experts, content publishers and change makers. Completely wired into popular culture, our work connects brands with their audiences at scale. With clients such as Burger King, Lidl, Deliveroo and Samsung (to name drop a few) our aim is to be the biggest social agency in the world. With 100% growth in 2023 the agency is growing at a rapid rate but we’re only just getting started… In 2024 we have ambitious plans for our agency and to truly become the stand-out social agency in the UK, the US and beyond. We have a strong platform for growth and have made great strides forward – now we really want to take things to the next level. About the role We’re looking for a PR &Comms Director to join our growth team. The job As the PR & Communications Director at Coolr, you will play a pivotal role in shaping and executing a comprehensive PR, marketing, and social media strategy that drives brand awareness, engagement, and growth. Develop and execute a comprehensive PR strategy to enhance Coolr’s brand, media presence, and industry recognition, aligning with overall business goals and strategic vision. Build and manage media relationships , securing coverage in key outlets and positioning the agency as an industry thought leader. Manage key PR contacts across trade publications, marketing, advertising, and social media outlets, cultivating long-term relationships and securing high-quality PR coverage in industry press. Act as brand guardian , ensuring consistent tone of voice, aligning communications with company values, and managing Coolr’s overall brand identity across PR, marketing, and content initiatives. Oversee event planning and execution , including owned events (e.g., webinars, roundtables) and securing speaking opportunities at third-party conferences and panels. Create and manage press materials , including press releases, media kits, and content to support agency messaging and PR campaigns. Track and report on PR KPIs and ROI , evaluating the success of campaigns, media coverage, and event participation Drive award strategy , identifying and managing award submissions to secure industry accolades and recognition. You will be writing and submitting award entries and supporting us in celebrating Coolr\’s achievements to enhance brand visibility and industry recognition. What we are looking for Whilst we appreciate, you’re not just your CV and skills are transferable, these are some of the skills and experiences we think would set you up for success in this role: Proven experience (5+ years) in public relations, with a strong track record in PR for agencies, media outlets, or brands in the creative or social media space. A deep network of media contacts within the PR, social media, and digital industries. Strong event management experience, including the ability to plan and execute high-profile events and secure speaking opportunities for senior leadership. Experience managing award submissions and securing industry recognition. Excellent written and verbal communication skills, with the ability to craft compelling press materials and handle media inquiries with professionalism. Strong organizational skills and the ability to manage multiple projects simultaneously under tight deadlines. A proactive, results-driven mindset with a passion for building and maintaining relationships with the media, influencers, and industry stakeholders. A creative thinker who is not afraid to challenge the status quo and bring fresh ideas to the table. Passion for the social media and digital marketing landscape, with a clear understanding of how PR can be leveraged to amplify brand presence and reputation. A Coolr Offer We appreciate all the hard work that our teams deliver every day so here are some of the benefits and perk you get whilst working at Coolr. A benchmarked salary reflective of your experience and in line with our salary bandings. Flexible Hybrid working. We work 3 days in the office and 2 from home, there are no mandatory days, so you manage your diary to work with your lifestyle. 25 days annual leave Birthday Day off – an extra day to celebrate your big day Wellbeing Day off – another extra day with a £50 voucher to spend on anything you want to support your wellbeing! ️ Work from anywhere for 2 weeks of the year Free breakfast, snacks and drinks in the office. Private Healthcare cover, Cycle to work scheme, Tech scheme + more Coolr weekly socials. We get together every week to connect as a team, we also have a Book Club, Social Club & more to come. Coolr Culture: We are one team. Regardless of what you work on at the agency, we will help and support each other on everything. The goal is to turn our clients into rockstars by creating ground-breaking, award-winning and impactful campaigns for them. The team culture is to push out of our comfort zones to strive for excellence whilst allowing everyone to embrace their true selves and tap into their potential. Coolr DE&I Our approach to DE&I at Coolr is simple: create a safe and inclusive environment for people to be authentically themselves. By embracing this culture, it gives space to people to be more creative, innovative, and successful which will drive us in our mission of becoming the world’s best social media agency. Whilst we are proud of our current position and the work we do to support a thriving and diverse workplace, we always know we can do more to not only create change here at Coolr, but in our industry as a whole. #J-18808-Ljbffr