At a Glance
- Tasks: Create engaging crypto content for TikTok and Instagram, collaborating with a dynamic team.
- Company: Join Coolr, a fast-growing social media agency working with top brands like Burger King and Samsung.
- Benefits: Flexible hours, creative environment, and the chance to work on exciting campaigns.
- Why this job: Be part of a vibrant culture that values creativity, authenticity, and pushing boundaries.
- Qualifications: Passion for crypto, experience in social content creation, and proficiency with video editing tools.
- Other info: Work 2-3 hours daily, including morning meetings to discuss trending crypto news.
The predicted salary is between 30000 - 42000 £ per year.
Who are Coolr?
We’re an independent social media agency comprising creatives, social experts, content publishers, and change makers.
Our work connects brands with their audiences at scale, fully integrated into popular culture. With clients like Burger King, Lidl, Deliveroo, and Samsung, our goal is to become the biggest social agency in the world.
After 70% growth last year, the agency is expanding rapidly. By 2025, we aim to be a standout social agency in the UK, the US, and beyond.
We have a strong growth platform and have made significant progress. Now, we’re ready to elevate our efforts further.
About the role:
We are looking for a hands-on Social Content Creator passionate about crypto, fluent in TikTok and Instagram Reels. You will craft engaging lo-fi videos and static content using just your phone, experimenting with trends, sounds, and storytelling. You will collaborate with our team to produce standout content for a top crypto exchange.
This role requires availability of 2-3 hours daily, including a morning meeting to discuss trending crypto news and elements.
The job responsibilities include:
- Ideation: Develop, script, and storyboard engaging lo-fi content aligned with client objectives and social audiences. Pitch clear ideas with shot lists for smooth execution.
- Copywriting: Create sharp, on-brand captions, hooks, and in-asset texts to boost engagement and storytelling.
- Lo-fi Production: Shoot and edit content using a phone or lightweight setup, without requiring fancy equipment.
- Social Listening: Stay updated on social trends, platform features, and audience behaviors to inform content strategies.
- Client Presentations: Use Google Slides or PowerPoint to pitch concepts and illustrate how ideas will be realized.
- Collaboration: Work closely with creative, editorial, design, and production teams to ensure content aligns with brand guidelines and goals.
What we are looking for:
- Deep knowledge of cryptocurrency, blockchain culture, and meme communities.
- Proven experience in creating and managing social content, with a portfolio showcasing your work (preferably TikTok/Instagram focused).
- Proficiency with lo-fi video tools such as CapCut, InShot, TikTok editor, Canva.
- Excellent organizational skills and attention to detail during pre-production.
- Ability to adapt quickly to trends and client needs.
- Availability of 2-3 hours daily, including morning meetings on crypto news.
Coolr Culture:
We are a united team. We support each other to turn our clients into rockstars through ground-breaking campaigns. Our culture encourages pushing out of comfort zones to pursue excellence, while embracing authenticity and potential.
Coolr DE&I:
We strive to create a safe, inclusive environment where everyone can be themselves. Embracing diversity fuels creativity, innovation, and success, helping us become the world’s best social media agency. We are committed to ongoing efforts to promote change within our industry and beyond.
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Freelance Social Content Creator - Crypto Editorial · London · employer: Wearecoolr
Contact Detail:
Wearecoolr Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Freelance Social Content Creator - Crypto Editorial · London ·
✨Tip Number 1
Familiarise yourself with the latest trends in cryptocurrency and social media. Follow relevant influencers and engage with crypto communities on platforms like Twitter and Reddit to stay updated and demonstrate your passion during interviews.
✨Tip Number 2
Create a portfolio that showcases your best work, particularly focusing on TikTok and Instagram content. Highlight any lo-fi videos you've produced, as this aligns perfectly with what Coolr is looking for in a candidate.
✨Tip Number 3
Practice pitching your ideas clearly and concisely. Since client presentations are part of the role, being able to communicate your concepts effectively will set you apart from other candidates.
✨Tip Number 4
Network with professionals in the social media and crypto space. Attend industry events or webinars to connect with potential colleagues and learn more about the culture at Coolr, which values collaboration and creativity.
We think you need these skills to ace Freelance Social Content Creator - Crypto Editorial · London ·
Some tips for your application 🫡
Showcase Your Passion for Crypto: In your application, make sure to highlight your deep knowledge of cryptocurrency and blockchain culture. Share specific examples of how you've engaged with these topics in your previous work or personal projects.
Demonstrate Your Social Media Skills: Include a portfolio that showcases your experience in creating social content, particularly on TikTok and Instagram. Highlight any successful campaigns or content pieces that align with the role's requirements.
Tailor Your Application: Customise your CV and cover letter to reflect the skills and experiences that match the job description. Emphasise your proficiency with lo-fi video tools and your ability to adapt to trends quickly.
Prepare for Collaboration: Mention your experience working in teams and how you’ve collaborated with different departments in past roles. This will show that you can effectively work with creative, editorial, and production teams as required by the role.
How to prepare for a job interview at Wearecoolr
✨Show Your Passion for Crypto
Make sure to express your enthusiasm for cryptocurrency and blockchain culture during the interview. Share any personal projects or experiences that highlight your knowledge and passion for the subject, as this will resonate well with the agency's focus.
✨Demonstrate Your Content Creation Skills
Bring along a portfolio showcasing your best work, especially content created for TikTok and Instagram. Be prepared to discuss your creative process, including how you ideate, script, and produce engaging lo-fi videos.
✨Stay Updated on Trends
Research current trends in social media and crypto before the interview. Being able to discuss recent developments or viral content will show that you are proactive and knowledgeable about the industry, which is crucial for the role.
✨Prepare for Collaboration Questions
Since the role involves working closely with various teams, be ready to discuss your experience in collaboration. Think of examples where you successfully worked with others to create content, and how you handled feedback and adjustments.