At a Glance
- Tasks: Drive customer acquisition through managing and optimising PPC campaigns for a luxury retail brand.
- Company: Join a dynamic luxury retail brand near London Bridge with a hybrid work model.
- Benefits: Earn up to £40,000 plus bonuses, with opportunities for professional growth.
- Other info: Collaborate with creative teams in a fast-paced environment focused on innovation.
- Why this job: Make an impact in performance marketing while working with cutting-edge PPC strategies.
- Qualifications: Experience with Google Ads or Microsoft Ads and a passion for data analysis.
The predicted salary is between 40000 - 40000 £ per year.
Accelerate the growth of a luxury retail brand based near London Bridge by driving customer acquisition and revenue through Paid Search. The role involves managing and optimising large‑scale PPC campaigns across Google and Microsoft advertising platforms and supporting international market expansion.
Responsibilities
- Build, manage and optimise PPC campaigns across Google Search, PMax, Demand Gen, YouTube and Microsoft Ads.
- Manage keyword targeting, bids, budgets and search query analysis.
- Support feed optimisation and PMax campaign performance.
- Run A/B tests across ad copy, landing pages, audiences and bidding strategies.
- Monitor campaign performance and identify optimisation opportunities.
- Produce regular reports and turn data into actionable insights.
- Collaborate with ecommerce, CRM, web and creative teams.
- Support promotional campaign launches and ensure campaigns are set up correctly.
- Keep up to date with PPC trends, platform updates and new opportunities.
Ideal Candidate
- Hands‑on experience across Google Ads and/or Microsoft Ads.
- Understanding of PPC performance metrics including ROAS, CPA and CTR.
- Aptitude for analysis and confident working with campaign data.
- Strong attention to detail and excellent organisational skills.
- Enjoys testing, optimisation and performance improvement.
- Comfortable using Excel and analytics tools such as GA4.
- Proactive, problem‑solving mindset.
- Desire to continue developing within performance marketing.
- Experience within ecommerce or retail is highly beneficial but not essential.
Key Skills & Experience
- Google Ads Campaign Management (Search, PMax, Demand Gen, YouTube).
- Microsoft Ads (Bing) Campaign Management.
- Hands‑on PPC Campaign Execution & Optimisation.
- Keyword Research & Search Query Analysis.
- Bid Management, Budget Pacing & Performance Optimisation.
- ROAS, CPA, CTR & Conversion Rate Optimisation.
- Audience Targeting & Retargeting Strategies.
- Product Feed & PMax Optimisation (desirable).
- A/B Testing Across Ad Copy, Audiences & Landing Pages.
- Performance Reporting & Data Analysis.
- GA4 / Google Analytics Experience.
- Advanced Excel / Google Sheets Skills.
- Ecommerce & Customer Acquisition Campaigns.
- Strong Analytical & Numerical Skills.
- Excellent Attention to Detail & Organisation.
- Cross‑Functional Collaboration with Ecommerce, Web & Creative Teams.
- Proactive Problem‑Solving Mindset.
All applicants must have the right to live and work in the UK. We are Aspire Ltd, a Disability Confident, Committed employer.
PPC Executive employer: WeAreAspire
Aspire Ltd is an exceptional employer, offering a dynamic work environment that fosters creativity and collaboration, particularly for the PPC Executive role. Located near London Bridge, employees benefit from a hybrid working model, competitive salary, and opportunities for professional growth within the luxury retail sector. With a commitment to employee development and a focus on performance marketing, Aspire Ltd provides a supportive culture that values innovation and results.
StudySmarter Expert Advice🤫
We think this is how you could land PPC Executive
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for WeAreAspire and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like WeAreAspire are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with WeAreAspire on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at WeAreAspire. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace PPC Executive
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit WeAreAspire. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of WeAreAspire:Show us that you’ve done your homework! In your application, briefly mention what you admire about WeAreAspire’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at WeAreAspire
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at WeAreAspire will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At WeAreAspire, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
