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- Tasks: Lead global PR strategies and craft inspiring narratives for Social Friday.
- Company: Join a startup transforming Fridays into a global movement for good.
- Benefits: Gain valuable experience, build your network, and make a real impact.
- Why this job: Be the voice of a movement that turns unproductive time into meaningful action.
- Qualifications: Experience in PR, strong storytelling skills, and a passion for social impact.
- Other info: Flexible remote role, requiring 2-3 hours per week for 6+ months.
Volunteer for a startup reinventing Fridays to be a force for good. Social Friday reinvents the end of the workweek by transforming unproductive Friday hours into a global tradition of purpose, teamwork, and impact—connecting businesses, nonprofits, and communities through hands-on engagement.
Fridays are the least productive time of the week. Work slows down, focus fades, and hours are lost. Social Friday isn’t just a project—it’s a movement. A global tradition in the making that transforms the least productive hours of the week into moments of connection, impact, and purpose, where doing good becomes a habit. Beyond one-time events, Social Friday is designed to scale into a lasting global movement, embedding social impact into work culture and everyday life.
How It Works
A scalable platform connects businesses, NGOs, and volunteers, transforming Fridays into a global force for change through engagement, collaboration, and gamification. By integrating leaderboards, challenges, badges, and rewards, Social Friday keeps participation exciting and fosters a culture where social impact becomes part of the routine. This isn’t just about reducing disengagement. It is about transforming the way society, nonprofits, and businesses connect, creating a future where social impact is a shared responsibility, embedded into everyday life.
Role (Volunteer, unpaid): Director of Public Relations
Role Description: We’re now seeking a visionary PR Director to amplify our voice globally and ensure our story resonates across cultures, markets, and media platforms.
Role Purpose: As PR Director, you will be the architect of Social Friday’s public image. You’ll design and execute global PR strategies, build trusted media relationships, and craft compelling narratives that strengthen our credibility and recognition worldwide. This is your chance to shape how millions experience Social Friday.
Key Accountabilities
- Lead a global PR strategy positioning Social Friday as an innovative lifestyle movement.
- Create compelling narratives, press releases, and stories that inspire international audiences.
- Build and maintain strong relationships with media, influencers, and opinion leaders.
- Secure consistent coverage across major outlets to boost visibility.
- Collaborate with the CEO and Brand & Marketing Director to align PR with brand vision.
- Prepare and brief spokespeople for interviews and public appearances.
- Monitor global media trends and identify opportunities for Social Friday to join key conversations.
- Manage PR crises with professionalism, safeguarding our reputation.
- Drive PR for flagship projects including our Platform launch, Academy, Music Project, Fashion Collection, and TV “Project U?”.
Core Competencies
- Storytelling: Inspires and engages global audiences.
- Media Relations: Builds trusted partnerships with journalists and outlets.
- Strategic Communication: Aligns PR with mission and growth.
- Networking: Leverages global connections to amplify reach.
- Resilience: Navigates challenges with clarity and confidence.
- Results Orientation: Delivers visibility and trust-building outcomes.
Proven experience in global PR, media relations, or communications leadership. Strong international media network. Track record of securing international press coverage. Excellent writing, editing, and public speaking skills. Ability to manage campaigns end-to-end. Experience in non-profit, lifestyle, or social impact branding. Crisis communication and reputation management expertise.
Success Indicators
- International media coverage secured within 3 months.
- Regular presence in leading global outlets.
- Growth in brand credibility and recognition.
- High-quality press materials consistently delivered.
- Expanded media networks and partnerships.
Ready to shape a global lifestyle brand? Apply now and help us make Social Friday a household name across the world.
Time Commitment: Volunteer 2-3 hours per week for 6+ months remotely.
If you want to make change, apply to volunteer with Social Friday!
Director of Public Relations in London employer: We Make Change
Contact Detail:
We Make Change Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Director of Public Relations in London
✨Tip Number 1
Network like a pro! Reach out to people in the PR field, especially those who have experience with social impact projects. Attend events, join online forums, and don’t be shy about sliding into DMs. Building relationships can open doors for you!
✨Tip Number 2
Show off your storytelling skills! Create a portfolio that highlights your best press releases and narratives. Make sure it reflects your ability to engage audiences and convey impactful messages. This will help us see how you can amplify Social Friday’s voice.
✨Tip Number 3
Stay on top of media trends! Follow industry news and understand what’s buzzing in the PR world. This knowledge will help you identify opportunities for Social Friday to join key conversations and position us as a thought leader.
✨Tip Number 4
Apply through our website! We want to see your passion for social impact and how you can contribute to our mission. Don’t just send a generic application; tailor it to show how your skills align with our vision for transforming Fridays!
We think you need these skills to ace Director of Public Relations in London
Some tips for your application 🫡
Craft Your Narrative: When applying, think about how your story aligns with Social Friday's mission. Share your passion for social impact and how your experience can amplify our voice globally. We want to hear what makes you tick!
Show Off Your Media Savvy: Highlight any previous experience you have in PR or media relations. We’re looking for someone who can build strong relationships with journalists and influencers, so let us know how you've done this in the past!
Be Authentic: Don’t be afraid to let your personality shine through in your application. We value authenticity and want to see how you can bring your unique perspective to the table. Remember, we’re all about connection!
Apply Through Our Website: Make sure to submit your application through our website. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. We can’t wait to hear from you!
How to prepare for a job interview at We Make Change
✨Know the Movement
Before your interview, dive deep into Social Friday's mission and values. Understand how it aims to transform Fridays into a global force for good. This will help you articulate how your vision aligns with theirs and show your genuine passion for the cause.
✨Craft Your Narrative
As a PR Director, storytelling is key. Prepare examples of how you've successfully crafted compelling narratives in the past. Think about specific campaigns or projects where your communication skills made a significant impact, and be ready to share these stories during the interview.
✨Build Media Relationships
Highlight your experience in building media relationships. Be prepared to discuss your network and how you’ve leveraged it to secure coverage. This will demonstrate your capability to amplify Social Friday’s voice globally and show that you can hit the ground running.
✨Showcase Crisis Management Skills
Crisis communication is crucial for any PR role. Prepare to discuss a time when you managed a PR crisis effectively. Focus on your approach, the strategies you employed, and the outcomes. This will illustrate your resilience and ability to safeguard the organisation's reputation.