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- Tasks: Lead digital marketing strategies and manage a dynamic team to drive growth.
- Company: Innovative reseller of broadcast and content creation technology in the UK.
- Benefits: Competitive salary up to ÂŁ80,000 plus excellent benefits and hybrid working.
- Other info: Join a forward-thinking team focused on ambitious growth and quality.
- Why this job: Make a real impact in a collaborative environment while shaping digital marketing strategies.
- Qualifications: Extensive experience in digital marketing leadership and CRM expertise with Hubspot.
We are seeking a dynamic, strategic, and results-driven Head of Digital Marketing to work for one of the most innovative and collaborative resellers of broadcast, production and content creation technology in the UK. We are looking for a hands-on leader to report directly to the Marketing Director, and collaborate closely with internal stakeholders to craft and execute digital marketing strategies that align with overall vision. CRM & social media strategy & development is a large focus for this role – managing a recent migration to Hubspot – so experience with this platform is needed for this role. This is a hybrid role (3-4 days in London) offering a basic salary of up to £80,000 + excellent benefits.
The Role
- Develop and implement strategic digital marketing plans to drive customer engagement, growth and expand market presence while keeping an eye on the bigger picture.
- Set and lead the CRM platform strategy and migration to Hubspot.
- Work with the Marketing Director to allocate budgets for a variety of channels (Paid & Organic Social, Email, Website).
- Work closely with Content & Creative to promote a “digital first” content strategy.
- Manage a team of Digital & Content Execs.
- Lead contract negotiations with external suppliers and agencies when needed.
- Lead the business development team, fostering a collaborative and results-oriented environment.
- Oversee the entire sales cycle, from lead generation to closing deals, ensuring targets are met or exceeded.
- Monitor and analyse key performance indicators (KPIs) to guide decision-making.
- Ensure that growth strategies align with the company’s quality and brand integrity commitment.
- Collaborate with Sales and all the front-line teams to ensure a seamless cross-functional customer experience.
The Person
- Extensive experience in a senior B2B or B2C Digital Marketing leadership role from a relevant industry.
- CRM experience using Hubspot.
- Social Media strategy and execution experience (Organic & Paid).
- Ability to strategize across all digital marketing channels.
- Ability to set and justify budgets for all channels.
- Confident creating and presenting strategic plans to C-Suite.
- A strategic thinker who can balance ambitious growth plans with maintaining the highest standards of quality and integrity.
- Strong communication and presentation skills.
- A warm, diligent, and driven leader, a people person - known for achieving success through teamwork and collaboration.
Head of Digital Marketing in London employer: We Love Alfa
Contact Detail:
We Love Alfa Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Digital Marketing in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio that highlights your digital marketing achievements, especially your experience with Hubspot and social media strategies. This is your chance to shine and demonstrate how you can drive results.
✨Tip Number 3
Prepare for interviews by researching the company’s current digital marketing efforts. Bring fresh ideas to the table that align with their vision. This shows you’re not just interested in the role, but you’re also invested in their success.
✨Tip Number 4
Apply through our website! We love seeing candidates who take the initiative. Plus, it gives you a better chance of being noticed by our hiring team. Don’t miss out on the opportunity to join a dynamic and innovative company!
We think you need these skills to ace Head of Digital Marketing in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Head of Digital Marketing role. Highlight your CRM experience, especially with Hubspot, and any successful digital marketing strategies you've implemented.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for this role. Share specific examples of how you've driven customer engagement and growth in previous positions.
Showcase Your Leadership Style: As a hands-on leader, we want to know how you manage teams and foster collaboration. Include anecdotes that demonstrate your ability to lead and inspire others towards achieving common goals.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity!
How to prepare for a job interview at We Love Alfa
✨Know Your Digital Marketing Inside Out
Make sure you brush up on the latest trends and strategies in digital marketing, especially around CRM and social media. Be ready to discuss how you've successfully implemented these strategies in your previous roles, particularly with Hubspot.
✨Showcase Your Leadership Skills
As a Head of Digital Marketing, you'll need to demonstrate your ability to lead and inspire a team. Prepare examples of how you've managed teams in the past, focusing on collaboration and achieving results together.
✨Be Ready to Discuss Budgeting
Since you'll be responsible for allocating budgets across various channels, come prepared to talk about your experience with budget management. Have specific examples ready that showcase your ability to justify spending and achieve ROI.
✨Prepare for Strategic Discussions
Expect to present your strategic vision for digital marketing. Think about how you would align growth strategies with the company's goals and be ready to articulate this clearly. Practice presenting your ideas as if you're speaking to the C-Suite.