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- Tasks: Lead content strategy for social media, manage partnerships, and create engaging content.
- Company: We Generate is a dynamic agency recognised for its innovative approach to youth culture.
- Benefits: Enjoy a creative work environment with opportunities for growth and collaboration across teams.
- Why this job: Join a vibrant team shaping youth culture while working on exciting brand partnerships.
- Qualifications: 2-5 years in social media strategy, strong writing skills, and experience with Gen Z audiences.
- Other info: This role offers a chance to influence one of the UK's most influential youth culture pages.
The predicted salary is between 36000 - 60000 £ per year.
Get AI-powered advice on this job and more exclusive features.Direct message the job poster from We GenerateWe Generate recently received nominations for Best Small Agency and Best Use of TikTok at the UK Social Media Awards. As we continue to grow, we\’re building our own voice while scaling and maintaining one of the UK\’s most influential youth culture pages.The RoleWe are seeking a strategic, confident and creative Content Lead to run the day-to-day editorial strategy for Made In Poor Taste (Instagram + Facebook) while leading content strategy for We Generate\’s own social channels (Instagram + TikTok).Alongside managing the content calendar, you\’ll take the lead on brand partnerships — from concept to completion. You\’ll help win deals with sharp creative ideas and see them through every stage, from pitch to delivery.You\’ll plan and produce standout series across our core pillars: sport, pop culture, entertainment, style & beauty, lifestyle and relationships. You\’ll also create content for brand activations, features and client campaigns that appear on Made In Poor Taste.This role sits in the UK and works as an extension of our wider team across the US and Latam, collaborating predominantly with the UK team. Strong, clean writing, serious organisation, and camera confidence are essential.Key ResponsibilitiesLead day-to-day content strategy and execution for Made In Poor Taste and Made In Her Taste (Instagram + Facebook), as well as We Generate\’s own social content (TikTok + Instagram).Ideate, create and feature in original, culturally relevant short-form video (Reels, Carousels, Stories).Identify the best UK content to feature and keep our feeds current.Track performance, optimise quickly and hit audience growth + revenue goals.Lead branded partnerships : shape creative concepts, pitch alongside Sales, and manage campaigns end-to-end.Guide community management to keep engagement high and brand voice consistent.Skills & Experience2–5 years in social media strategy and storytelling with proof of campaign wins and channel growth.Experience working with Gen Z brands and audiences.Sharp copywriting that is witty, clean and on brand.Deep knowledge of established and emerging platforms with a pulse on UK + global trends.Quick-thinking, creative mindset with comfort experimenting to find what sticks.Highly organised, adaptable, and able to juggle multiple projects with tight deadlines.Passion for and familiarity with Made In Poor TasteExperience with branded content and client partnerships is a must .Seniority level Seniority level Mid-Senior levelEmployment type Employment type Full-timeJob function Job function Marketing, Public Relations, and Writing/EditingIndustries Advertising ServicesReferrals increase your chances of interviewing at We Generate by 2xGet notified about new Content Specialist jobs in London Area, United Kingdom .COPYWRITER WITH ENGLISH (US) TECH/MEDICAL – Remote Job London, England, United Kingdom 2 weeks agoLondon, England, United Kingdom 14 hours agoLondon, England, United Kingdom 1 month agoEducation Content Specialist – 12 months FTC London, England, United Kingdom 3 weeks agoLondon, England, United Kingdom 5 hours agoLondon, England, United Kingdom 1 week agoLondon, England, United Kingdom 18 hours agoGreater London, England, United Kingdom 2 weeks agoLondon, England, United Kingdom 2 days agoLondon, England, United Kingdom 2 weeks agoLondon, England, United Kingdom 6 days agoLondon, England, United Kingdom 3 days agoLondon, England, United Kingdom 1 week agoPublisher Manager – Content Operations – UK London, England, United Kingdom 1 week agoLondon, England, United Kingdom 2 weeks agoSt Albans, England, United Kingdom 2 weeks agoLondon, England, United Kingdom 4 days agoCity Of London, England, United Kingdom £45,000.00-£55,000.00 2 days agoLondon, England, United Kingdom 3 weeks agoContent Strategist, Insights & Thought Leadership London, England, United Kingdom 1 month agoLondon, England, United Kingdom 1 month agoWe\’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
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Content & Partnerships Lead employer: We Generate
Contact Detail:
We Generate Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content & Partnerships Lead
✨Tip Number 1
Familiarise yourself with the latest trends in youth culture and social media, especially on platforms like Instagram and TikTok. This will not only help you understand the audience better but also allow you to bring fresh ideas to the table during interviews.
✨Tip Number 2
Showcase your creativity by preparing a portfolio of your best content strategies or campaigns. Highlight any successful partnerships you've managed, as this role heavily focuses on brand collaborations.
✨Tip Number 3
Network with professionals in the industry, especially those who have experience with Gen Z brands. Engaging with them can provide insights into what We Generate might be looking for and could lead to valuable referrals.
✨Tip Number 4
Be prepared to discuss your approach to community management and how you would maintain engagement on social media. Having specific examples ready will demonstrate your understanding of the brand's voice and audience.
We think you need these skills to ace Content & Partnerships Lead
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in social media strategy and storytelling. Focus on your achievements with Gen Z brands and any campaign wins that demonstrate your ability to drive channel growth.
Craft a Compelling Cover Letter: In your cover letter, showcase your passion for youth culture and familiarity with platforms like Instagram and TikTok. Mention specific examples of how you've successfully managed content strategies or brand partnerships in the past.
Showcase Your Writing Skills: Since strong writing is essential for this role, include samples of your copywriting that reflect a witty and clean style. Consider creating a short piece that aligns with the tone of Made In Poor Taste to demonstrate your fit.
Highlight Organisational Skills: Emphasise your ability to manage multiple projects with tight deadlines. Provide examples of how you've successfully juggled various tasks in previous roles, particularly in fast-paced environments.
How to prepare for a job interview at We Generate
✨Showcase Your Creativity
As a Content & Partnerships Lead, creativity is key. Prepare to discuss your past projects and how you’ve used innovative ideas to engage audiences. Bring examples of your work that highlight your ability to create culturally relevant content.
✨Know the Brand Inside Out
Familiarise yourself with Made In Poor Taste and We Generate’s social channels. Understand their voice, style, and audience. This will help you demonstrate how you can contribute to their growth and align with their brand values during the interview.
✨Prepare for Partnership Discussions
Since the role involves leading brand partnerships, be ready to discuss your experience in this area. Think of specific campaigns you've worked on, how you approached pitches, and what strategies you used to ensure successful collaborations.
✨Demonstrate Strong Writing Skills
With sharp copywriting being essential, prepare to showcase your writing abilities. Bring samples of your work that reflect your wit and clarity. You might even be asked to complete a writing task during the interview, so be ready to impress!
