At a Glance
- Tasks: Lead a vibrant swim venue, ensuring safety and exceptional customer experiences.
- Company: Join a family-focused organisation dedicated to creating inspiring aquatic environments.
- Benefits: Competitive salary, birthday off, instant wage access, and discounts for family lessons.
- Other info: Opportunities for career growth and professional development in a positive environment.
- Why this job: Make a real impact in your community while leading a passionate team.
- Qualifications: Experience in leadership roles, excellent communication, and a passion for customer service.
The predicted salary is between 30000 - 40000 £ per year.
Our purpose-built, state-of-the-art venues are designed especially for families, safe, secure, and inspiring environments where children learn, grow, and have fun in the water. We’re proud of our people and our product, and high standards should run through everything we do. From the quality of our teaching to the way we support every swimmer and family as well as safe, clean, warm venues.
The Role
As a General Manager at swim!, you’ll lead your venue and team to deliver an exceptional customer experience every day. You’ll oversee operations, safety, and performance ensuring the centre runs smoothly, looks its best, and meets the highest standards of teaching, maintenance, and service. You’ll also play a key role in growing your local swim! community, connecting with families, schools, and local organisations. With your Assistant Manager and Team Leader by your side, you’ll create a welcoming, efficient, and energetic environment that families love returning to.
What You’ll Do
- Lead the daily operations of your swim! venue, ensuring a safe, clean, and enjoyable environment for all customers.
- Motivate, coach, and support your team including Assistant Manager, Team Leader, Teachers and Operations Assistants to deliver a premium experience every day.
- Maintain the highest operational and safety standards, including responsibility for pool plant operations (training provided if required).
- Manage staff rotas, schedules, and resources in line with the 3-week operating pattern and cost of sale budget.
- Take ownership of local sales and membership growth, conducting follow-up calls with leads and enquiries and supporting parents through their swim! journey.
- Deliver hyperlocal community engagement building relationships with schools, nurseries, and local groups to raise awareness and drive new sign-ups.
- Retain existing customers through high standards, quality lessons and customer service.
- Monitor and analyse performance data and customer feedback to continuously improve service quality.
- Lead on recruitment, onboarding, training, development and retention of new team members.
- Collaborate with colleagues across swim! centres across your region and swim@ venues to share good practice and deliver a great experience for every family.
About You
You’re an energetic, people-first leader who thrives in a fast-paced, customer-focused environment. You’re just as comfortable on the poolside as you are leading your team or chatting with local families. You take pride in high standards, enjoy building relationships, and love seeing your venue and team succeed.
Essential
- Experience leading a team, ideally in a leisure, hospitality, or customer-facing environment.
- Excellent leadership, able to coach, motivate, and inspire others.
- Confident communicator, both in-person and over the phone, with strong customer service skills.
- Passion for delivering premium experiences and building community connections.
- Capacity to work a 3-week rota (including some evenings/weekends).
Desirable
- Experience managing facilities, ideally leisure or pool operations.
- Knowledge of health & safety, safeguarding, or compliance frameworks.
- Pool Plant Operator qualification desirable (training provided if not yet held).
- Sales or business development experience, ideally in a customer-service environment.
- Understanding of performance reporting.
Why Join swim!
- Competitive salary with bonus potential.
- Your birthday off, on us.
- Instant earned wage access, save as you earn and discount vouchers.
- Fully funded training and ongoing professional development.
- Bright, positive working environment in modern, purpose-built facilities.
- Discounts on lessons for family and friends.
- Recognition, rewards, and regular team events.
- Career progression opportunities from venue leadership to regional and central opportunities.
General Manager in Oldbury employer: We Are Swim
At swim!, we pride ourselves on creating a vibrant and supportive work culture where our General Managers can thrive. With competitive salaries, comprehensive training, and a focus on employee development, we empower our leaders to foster exceptional customer experiences in our state-of-the-art venues. Join us in making a positive impact in the community while enjoying unique benefits like your birthday off and discounts for family and friends.
StudySmarter Expert Advice🤫
We think this is how you could land General Manager in Oldbury
✨Tip Number 1
Get to know the company culture before your interview. Check out their social media and website to see how they engage with families and the community. This will help you connect your experience with their values during the chat.
✨Tip Number 2
Practice your leadership stories! Think of specific examples where you've motivated a team or improved customer service. We want to hear how you’ve made a difference in previous roles, especially in fast-paced environments.
✨Tip Number 3
Be ready to discuss how you handle feedback. Share how you’ve used customer insights to improve services or operations. This shows you’re committed to maintaining high standards and enhancing the customer experience.
✨Tip Number 4
Don’t forget to ask questions! Show your interest in community engagement and how you can contribute to growing the swim! family. It’s a great way to demonstrate your passion for building relationships and delivering premium experiences.
We think you need these skills to ace General Manager in Oldbury
Some tips for your application 🫡
Show Your Passion:When writing your application, let your enthusiasm for the role shine through! We want to see how much you care about creating a fantastic experience for families and children. Share any relevant experiences that highlight your love for community engagement and customer service.
Tailor Your CV:Make sure your CV is tailored to the General Manager position. Highlight your leadership experience and any relevant skills that match the job description. We’re looking for someone who can motivate a team and maintain high standards, so don’t be shy about showcasing those abilities!
Be Clear and Concise:Keep your application clear and to the point. Use straightforward language and avoid jargon. We appreciate a well-structured application that makes it easy for us to see why you’d be a great fit for our swim! family.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our swim! community right from the start!
How to prepare for a job interview at We Are Swim
✨Know Your Venue Inside Out
Before the interview, take some time to familiarise yourself with the swim! venue's operations and values. Understand their commitment to safety, cleanliness, and customer experience. This will help you demonstrate your alignment with their high standards and show that you're genuinely interested in the role.
✨Showcase Your Leadership Skills
As a General Manager, you'll be leading a team, so be prepared to discuss your leadership style. Share specific examples of how you've motivated and inspired teams in the past. Highlight any experiences where you've successfully managed staff schedules or improved team performance, as this will resonate well with the interviewers.
✨Engage with Community Connections
Since building relationships with local families and organisations is key, think about how you can contribute to community engagement. Prepare ideas on how to connect with schools and nurseries, and be ready to discuss any previous experiences you've had in fostering community ties. This will show your proactive approach to growing the swim! community.
✨Prepare for Performance Metrics Discussion
The role involves monitoring performance data and customer feedback, so brush up on your analytical skills. Be ready to talk about how you've used data to improve service quality in previous roles. If you have experience with sales or business development, share how you've driven growth through customer insights, as this will highlight your strategic thinking.
