Influencer Manager in London

Influencer Manager in London

London Full-Time 36000 - 60000 £ / year (est.) Hybrid
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At a Glance

  • Tasks: Manage influencer relationships and lead end-to-end campaigns for global clients.
  • Company: Join a multi award-winning creative agency with a focus on social media.
  • Benefits: Enjoy 25 days holiday, equity, and flexible work options.
  • Other info: Dynamic culture with a focus on diversity and inclusion.
  • Why this job: Be a thought leader in influencer marketing and shape innovative campaigns.
  • Qualifications: Experience in managing influencer projects and strong social media knowledge.

The predicted salary is between 36000 - 60000 £ per year.

We are a global socially-led creative agency, with unrivalled social media and influencer marketing expertise. With over 1,200 people in four continents, we deliver a global perspective to our clients in a time when social media is shaping culture.

We are proud to be a multi award-winning agency, with Cannes Lions, One Show, Webby and Shorty Awards, to name but a few. Our most recent work has seen us help Amazon Music, Activision and Adidas deliver some of their biggest and most innovative campaigns to date.

As well as creating for clients, we help educate the wider industry. Our Instagram publication The Feed tracks culture at the speed of social. 6,500 people registered or tuned into our events last year, and our reports garnered more than 20 million views.

Are you passionate about building strong relationships with influencers? Do you thrive in a dynamic, creative environment where you can manage end-to-end influencer campaigns? Are you looking to work with global clients and a talented team in a fast-growing social agency? We are looking for an Influencer Manager to join our team.

You will be responsible for leading influencer relationship management, from identification to outreach, management and payment processing. You will manage influencer projects from the insights stage through to the implementation and final reporting stages. You will nurture and grow influencer and talent agency relationships, acting as the main point of contact. You will help spearhead the influencer offering within WAS, being a thought leader and go-to expert in this space.

Requirements

  • Managed influencer relationships end-to-end, from outreach to payment processing, reducing payment delays.
  • Led influencer projects from insights to implementation and reporting, delivering successful campaigns with budgets between £30k-£300k.
  • Executed influencer campaigns with data-driven insights, increasing engagement rates.
  • Coordinated influencer payment terms and schedules with finance, ensuring 100% on-time payments.
  • Collaborated cross-functionally with Research & Insights, Cultural Insights, Strategy, Creative, Editorial, and CS teams, driving improvement in campaign efficiency.
  • Delivered end-to-end influencer campaigns with a 90% success rate, as measured by engagement and ROI benchmarks.

What Else Are We Looking For?

  • Strong knowledge of social media platforms (Instagram, YouTube, TikTok, X, Facebook, Twitch, Snapchat, LinkedIn).
  • Agency experience within influencer, PR, creative, digital partnerships, or project management.
  • Client management experience, including working with global and local UK clients.
  • Existing relationships and a personal network of contacts within the influencer industry.
  • Experience with influencers, social insights, and listening tools is a plus.
  • Understanding and ability to exploit social and influencer trends.
  • Negotiating experience.
  • Relationship builder with strong communication and attention to detail.

Benefits

Equity, Diversity and Inclusion runs in the water here at We Are Social. We are transparent about the changes that are needed, we are focused on making real strides, both internally and within the industry and we strive to truly be a workplace that represents, supports and advocates for ALL. Our Charter for Change in the UK can be found here which details our focus areas across People, Work and Culture in 2025.

If you require any support, adjustments or accommodations for any reason whatsoever during the recruitment process, please let us know via recruitment@wearesocial.net.

We offer all those things you would naturally expect; 25 days holiday, pension scheme & life assurance. But what we love most is connection, so we have our WAS Passport and Work From Anywhere schemes which allow you to truly connect to colleagues all over the world!

We ask our people regularly what they think about us/their role and here are some of the most common things they say:

  • I value my manager we have a good relationship.
  • We love to ‘get social' with the people I work with.
  • Trusted to get on with the job, without ‘micro-management'!

If this all sounds like the place you have been waiting to find then apply now! What are you waiting for?

Influencer Manager in London employer: We Are Social

At We Are Social, we pride ourselves on being a leading global creative agency that champions diversity and inclusion, fostering a vibrant work culture where every voice is valued. As a Senior Content Creator (Sport), you'll enjoy the freedom to innovate and create impactful content for renowned sports brands while benefiting from our flexible Work From Anywhere schemes and a supportive environment that prioritises employee growth and connection. Join us in shaping the future of social media and sports culture, all while enjoying competitive benefits like 25 days holiday and a strong emphasis on work-life balance.

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Contact Details:

We Are Social Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Influencer Manager in London

✨Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for We Are Social and show them what you can bring to the table.

✨Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like We Are Social are looking for.

✨Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with We Are Social on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

✨Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at We Are Social. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Influencer Manager in London

Influencer Relationship Management
Campaign Management
Social Media Expertise
Client Management
Negotiation Skills
Data-Driven Insights
Cross-Functional Collaboration

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit We Are Social. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of We Are Social:Show us that you’ve done your homework! In your application, briefly mention what you admire about We Are Social’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at We Are Social

✨Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at We Are Social will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

✨Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

✨Be Ready for Scenario-Based Questions

At We Are Social, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

✨Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.