EMEA Head of Media

We are a global socially-led creative agency, with unrivalled social media and influencer marketing expertise. With over 1,200 people in four continents, we deliver a global perspective to our clients in a time when social media is shaping culture.

We are proud to be a multi award-winning agency, with Cannes Lions, One Show, Webby and Shorty Awards, to name but a few. Our most recent work has seen us help Amazon Music, Samsung and Adidas deliver some of their biggest and most innovative campaigns to date. We also educate the wider industry. Our Instagram publication The Feed tracks culture at the speed of social. 6,500 people registered or tuned into our events last year, and our reports garnered more than 20 million views. We also produce industry renowned thought leadership, such as our Global Digital Report and Think Forward.

The Opportunity: Have you shaped the regional media vision, overseen all clients and led the paid media team across markets? Have you acted as both a strategic leader and a hands-on expert in paid media strategy? Do you want to connect creativity with performance—building integrated, data-driven frameworks that guide how we plan, activate, and measure media across platforms?

We are looking for an EMEA Head of Paid Media to join us and lead our growing media capability across Europe, UK and the Middle East. This role will shape the regional media vision, oversee all clients, and ensure our media offering delivers exceptional value for clients and drives business growth. You will define and elevate We Are Social’s media offering, acting as both a strategic leader and a hands-on expert, connecting creativity with performance to build integrated, data-driven frameworks.

What You’ll Have Delivered Elsewhere:

• EMEA Leadership & Strategy: Set the vision and strategic direction for paid media across EMEA, aligning with business goals.
• Commercial Success: Owned revenue and profitability for the media department and managed to agreed targets.
• Integrated Solutions: Championed integration between media and our other offerings around creative, strategy, and R&I to deliver full-funnel solutions.
• Client Partnerships: Acted as a senior strategic advisor for top clients, building long-term partnerships rooted in media excellence.
• Innovation & Best Practice: Driven innovation and experimentation (strategic partnerships, platform opportunities, data, and technologies) and defined best practices and standardised tools, processes, and templates to increase efficiency.
• New Business: Supported new business, consulting on pitches, shaping proposals, and developing media credentials and case studies.

What Else Are We Looking For?

• Deep understanding of multi-channel media planning and buying, across social, search, video, display, and emerging platforms.
• A proven track record in strategic scenario planning, audience management, and forecasting for complex, multi-market clients.
• Experience managing a range of budgets and optimising investment towards business outcomes (brand lift, ROI, revenue growth).
• Exceptional leadership and mentoring skills; ability to inspire, develop, and scale high-performing teams.
• A collaborative, entrepreneurial mindset and a passion for culture, creativity, and innovation in media.

Our Culture and the Nice Stuff:

Equity, Diversity and Inclusion runs in the water here at We Are Social. We are transparent about the changes that are needed, we are focused on making real strides, both internally and within the industry and we strive to truly be a workplace that represents, supports and advocates for ALL. Our Charter for Change in the UK can be found here which details our focus areas across People, Work and Culture in 2023.

Inclusion at every level is crucial to creative innovation and success, and we want to create a workplace where everyone feels a sense of belonging. We welcome and encourage talent from ALL backgrounds and are committed to creating a representative team that can deliver creative excellence. If you require any support, adjustments or accommodations for any reason whatsoever during the recruitment process, please let us know via recruitment@wearesocial.net.

So let’s get to the good stuff, we offer all those things you would naturally expect; 25 days holiday, pension scheme & life assurance. But what we love most is connection, so we have our WAS Passport and Work From Anywhere schemes which allow you to truly connect to colleagues all over the world!

But what’s life around here really like day-to-day? Well, we ask our people regularly what they think about us/their role and here are some of the most common things they say:

• I value my manager we have a good relationship.
• We love to ‘get social’ with the people I work with.
• Trusted to get on with the job, without ‘micro-management’!

If this all sounds like the place you have been waiting to find then apply now! What are you waiting for?