At a Glance
- Tasks: Manage and grow Loka’s social media presence, engaging with our vibrant community.
- Company: Join an innovative brand celebrating South Asian culture and chai.
- Benefits: Competitive pay, bonuses, stock options, and generous PTO.
- Other info: Remote role with a focus on work-life balance and personal development.
- Why this job: Be part of a fast-growing team that values creativity and cultural connection.
- Qualifications: 3-5 years in social media or content roles with proven audience growth.
The predicted salary is between 30000 - 40000 £ per year.
About Loka
At Loka we’re building an innovation and design‑led product brand rooted in South Asian culture and engineered for the modern global kitchen. We’re starting with chai, drunk by billions around the world yet ripe for disruption. We’re an ambitious early‑stage company growing quickly - reimagining ritual with cultural depth, thoughtful storytelling and commercial intelligence. We care deeply about craft, culture and content - yet we move with data, performance and speed. We’re building a team and culture that can operate in both worlds. Our global, multicultural team is united by a shared passion for innovation, design, culture — and of course chai.
Role Overview
Manage and grow Loka’s digital presence across social, community and website touchpoints. You’ll ensure the brand feels active, culturally aligned and cuts through everywhere people engage with us - from Instagram to our DTC site to our newsletter. The core focus is to manage and grow our organic social presence - driving both strong growth and high engagement. It’s not just a broadcast channel, it’s a place to build community and drive revenue growth. You’ll work closely with our Marketing Manager, Creative Director, marketing agency and founders to execute consistently, surface insights and help scale organic momentum. This is a unique opportunity to join a company that is rooted in purpose, growing fast and sustainably, and a team that cares deeply about product, brand, culture and community.
Mission
Grow Loka’s social presence into a vibrant global community celebrating chai, culture and creativity — grounded in the belief that culture connects us. Remote role (preferred UK / EU time zones).
What will you do?
- Social Channel Ownership & Growth: Day‑to‑day management of Loka’s social channels, ensuring we show up consistently, with cultural relevance and real cut through. Execute the social calendar end‑to‑end — planning, scheduling, publishing. Bring campaigns, launches and brand moments to life. Iterate your strategy quickly based on data and performance metrics.
- Community Management: Help build and nurture an engaged global community around Loka. Manage day‑to‑day community interactions — including comments, DMs, paid ad comments, website reviews and Amazon reviews — ensuring responses are intelligent, empathetic and good humored. Monitor community sentiment and recurring themes, escalating sensitive issues where needed. Wherever Loka lives online, it should feel premium, thoughtful and genuinely cared for.
- Creator & Influencer Momentum: Support the growth of Loka’s creator ecosystem. Help manage the influencer pipeline - sourcing creators across tiers, coordinating collaborations and ensuring output feels high‑quality and on‑brand. Spot strong organic Loka content and culturally relevant creators, proactively building relationships and identifying opportunities for amplification. Stay closely connected to culture — across food, design, makers and emerging creative communities.
- Content Creation & Distribution: Support the planning and delivery of social content across campaigns, launches and brand moments. Work with our Creative Director to create on‑brand assets across posts, stories and reels. Edit short‑form video (CapCut or similar), design simple assets in Figma/Canva and adapt creatively for platform‑native formats. Own content distribution across channels — scheduling posts, publishing blog content, formatting newsletters and uploading YouTube content. You’re a strong wordsmith with a designer’s eye for detail — ensuring everything feels polished, intentional and platform‑native.
Who Are You?
Around 3–5 years’ experience in social media, community or content roles with a proven track record of growing audiences and engagement (or equivalent experience running your own channels). Experience managing social platforms either in‑house, agency‑side or independently. Highly organised and action‑oriented — you take ownership and get things over the line. Comfortable working independently and prioritising in a fast‑moving startup environment. Deeply plugged into social media and cultural trends, with curiosity about culture, creativity and culturally rooted brands. Strong visual instincts and interest in areas like food, design, makers and emerging creative communities. Comfortable across core content skills — copywriting, basic design and content planning — with curiosity for what performs and why.
Bonus Points
Experience with tools like Figma, Klaviyo or CapCut. Connection to South Asian culture or diaspora communities (not essential).
Culture & Benefits
We offer competitive base pay, a company bonus scheme and stock options. Work‑Life Balance: generous paid time off (PTO), remote/hybrid work flexibility, and progressive paid parental leave. Our founders care deeply about growth and development; we will strive to invest in you so you grow through your role at Loka. Unlimited chai (of course).
Social & Community Executive employer: We Are Loka
Contact Detail:
We Are Loka Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social & Community Executive
✨Tip Number 1
Get your social media game on point! Start by following Loka on all platforms and engage with our content. This shows us you're genuinely interested in our brand and helps you understand our vibe.
✨Tip Number 2
Network like a pro! Reach out to current employees or industry folks on LinkedIn. Ask them about their experiences at Loka and share your passion for chai and community. It’s all about making connections!
✨Tip Number 3
Show off your skills! Create a mini portfolio of your best social media posts or community engagement examples. Share it with us during the interview process to demonstrate how you can elevate Loka's presence.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining our team and growing the Loka community.
We think you need these skills to ace Social & Community Executive
Some tips for your application 🫡
Show Your Passion for Chai and Culture: When you're writing your application, let your love for chai and South Asian culture shine through! We want to see how you connect with our mission and values, so share your personal experiences or insights that relate to what we do.
Tailor Your Application: Make sure to customise your CV and cover letter for the Social & Community Executive role. Highlight your relevant experience in social media and community management, and don’t forget to mention any specific campaigns or projects you've worked on that align with our goals.
Be Creative and Engaging: Since this role is all about creativity and community engagement, show us your flair! Use a conversational tone in your writing, and feel free to include examples of your work or links to your social media profiles to demonstrate your skills.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen to be part of our Loka family!
How to prepare for a job interview at We Are Loka
✨Know Your Chai and Culture
Before the interview, dive deep into Loka's mission and values. Familiarise yourself with South Asian culture and how it relates to chai. This will not only show your genuine interest but also help you connect your personal experiences with the brand's vision.
✨Showcase Your Social Savvy
Prepare examples of your past work in social media and community management. Highlight specific campaigns you've executed, the strategies you used, and the results achieved. Be ready to discuss how you can apply these skills to grow Loka’s digital presence.
✨Engagement is Key
Think about how you would engage with Loka's community. Prepare ideas for content that resonates with their audience and drives engagement. Discuss how you would manage comments and interactions to ensure a premium and thoughtful online presence.
✨Be Data-Driven
Familiarise yourself with key performance metrics relevant to social media growth. Be prepared to discuss how you would use data to iterate strategies quickly. Showing that you can balance creativity with analytical thinking will set you apart.