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- Tasks: Lead digital strategies and manage a team to enhance client relationships and campaign effectiveness.
- Company: Join a dynamic agency that values creativity, innovation, and employee empowerment.
- Benefits: Enjoy flexible working options, collaborative culture, and opportunities for professional growth.
- Why this job: Shape your career while driving impactful digital change and challenging industry standards.
- Qualifications: 6 years in digital planning or activation, with strong client relationship skills and a passion for innovation.
- Other info: Engage in exciting projects beyond client work, including innovation initiatives and new business pitches.
The predicted salary is between 43200 - 72000 £ per year.
Are you looking to join an agency where you have the freedom to shape your career, challenge the norm, and do great work your way? The agency empowers its employees to voice their opinions, share ideas, and challenge perspectives.
As the Digital Director, you will play a pivotal part in improving clients' digital maturity. You will provide strategic digital direction, alongside managing a team of digital specialists.
The Role:
- Act as the lead digital contact for clients, building strong, trusted relationships and representing our team as an extension of their marketing function.
- Brief and coordinate channel specialists to deliver integrated, multi-channel campaigns, explaining clearly how each channel complements the others.
- Apply a strong understanding of digital measurement frameworks, best practices, and attribution models to guide your recommendations.
- Lead on testing strategies, identifying opportunities for innovation and continual improvement through test-and-learn initiatives.
- Play an active role in non-client work such as digital innovation projects, cross-agency collaboration, and new business pitches.
The Candidate:
- 6 years' experience in digital planning or digital activation, ideally within the UK.
- Strong background in brand or performance digital planning.
- Proven ability to build and manage client relationships.
- Passion for challenging industry norms and driving innovation in digital planning.
Digital Account Director employer: We Are Aspire
Contact Detail:
We Are Aspire Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Account Director
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing and be prepared to discuss how they can be applied to improve client strategies. This shows your passion for innovation and your ability to challenge industry norms.
✨Tip Number 2
Network with professionals in the digital marketing space, especially those who have experience in agency settings. Building relationships can provide you with insights and potentially valuable referrals.
✨Tip Number 3
Prepare examples of successful multi-channel campaigns you've managed in the past. Be ready to explain how you coordinated different channels and the results achieved, as this will demonstrate your capability in leading integrated campaigns.
✨Tip Number 4
Showcase your understanding of digital measurement frameworks by discussing specific metrics and KPIs you’ve used in previous roles. This will highlight your analytical skills and your ability to guide clients based on data-driven insights.
We think you need these skills to ace Digital Account Director
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in digital planning and activation. Focus on specific achievements that demonstrate your ability to build client relationships and drive innovation.
Craft a Compelling Cover Letter: In your cover letter, express your passion for digital marketing and how you challenge industry norms. Mention specific examples of how you've improved digital maturity for clients in the past.
Showcase Your Strategic Thinking: When detailing your experience, emphasise your understanding of digital measurement frameworks and attribution models. Provide examples of how you've applied these in previous roles to guide recommendations.
Highlight Team Leadership Skills: Since the role involves managing a team, be sure to include any relevant leadership experience. Discuss how you've coordinated with channel specialists to deliver integrated campaigns and fostered collaboration within teams.
How to prepare for a job interview at We Are Aspire
✨Showcase Your Digital Expertise
Make sure to highlight your experience in digital planning and activation. Be prepared to discuss specific campaigns you've worked on, the strategies you implemented, and the results achieved. This will demonstrate your capability to improve clients' digital maturity.
✨Build Rapport with Interviewers
Since the role involves building strong client relationships, it's essential to establish a connection with your interviewers. Engage them in conversation, ask insightful questions about their agency, and share your thoughts on industry trends to show your passion for the field.
✨Demonstrate Strategic Thinking
Prepare to discuss how you would approach integrated, multi-channel campaigns. Explain how different channels can complement each other and provide examples of how you've successfully coordinated such efforts in the past.
✨Emphasise Innovation and Testing
The agency values innovation, so be ready to talk about your experience with testing strategies and how you've identified opportunities for improvement. Share examples of test-and-learn initiatives you've led and the impact they had on campaign performance.
