Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead impactful mobile marketing campaigns and drive measurable growth for a leading iGaming brand.
- Company: Join a dynamic iGaming brand with a focus on innovation and collaboration.
- Benefits: Enjoy a hybrid work model, competitive salary, and generous annual leave.
- Why this job: Make a real impact in mobile marketing while working with talented teams across the globe.
- Qualifications: 3+ years in mobile marketing with a strong analytical mindset and campaign management skills.
- Other info: Be part of a vibrant culture with monthly team events and excellent career progression opportunities.
The predicted salary is between 36000 - 60000 £ per year.
I am looking for an experienced mobile marketing expert with a proven track record of managing high-performance app campaigns, to join a leading iGaming brand and help them drive next-level growth. In this role, you will collaborate with talented teams across multiple markets to deliver impactful mobile campaigns that drive measurable business growth. Reporting to the Head of Mobile, you will take ownership of campaign performance, lead strategic partnerships, and bring fresh thinking to engagement, activation, and user lifetime value.
Key Responsibilities:
- Plan, optimise, and report on mobile campaigns across channels including App-to-app Display, Mobile DSPs, Apple Search Ads, UAC, and Meta App Campaigns.
- Deliver high-performing monthly, quarterly, and annual strategies.
- Monitor KPIs including growth, conversion, CPA, and LTV - ensuring each market hits its performance goals.
- Lead data-driven insights and communicate results to senior stakeholders across multiple geographies.
- Build and refine mobile strategies covering fraud prevention, creative optimisation, and conversion rate improvements.
- Identify and test new channels to scale performance and diversify our marketing mix.
- Drive automation, efficiency, and innovation in campaign management and reporting.
- Collaborate with analytics teams to enhance tracking, measurement, and cost efficiency.
- Develop creative testing frameworks and contribute to the continuous evolution of mobile campaign strategy.
Ideal Candidate:
- 3+ years' hands-on marketing and campaign management experience in mobile marketing (UK and international markets).
- Proven success managing data-driven, performance-based app campaigns.
- Deep knowledge of major ad platforms: DSPs, Mobile DSPs, Apple Search Ads, Google Ads, Facebook Ads, and others.
- Proficiency with tracking and analytics tools: AppsFlyer (Adjust, Singular), Firebase, GA4, and experience preferred with fraud prevention tools such as TrafficGuard or P360.
- Strong background in campaign forecasting, planning, and optimisation.
- Excellent communication and stakeholder management skills.
- Experienced collaborator with global teams and awareness of cultural/regional market nuances.
- Analytical mindset with the ability to turn data into clear, actionable insights.
- Tech-savvy and up to date with mobile and ad tech innovations.
- Experience in iGaming or digital performance agencies is a strong plus.
Benefits include:
- Hybrid model: 3 days in the office, 2 from home.
- 24 days annual leave (increasing with service).
- Competitive salary + annual bonus.
- Private healthcare, life insurance, and pension scheme.
- Monthly team lunches, social events, and company gatherings.
If this sounds like you send your CV now.
Mobile Marketing Manager in City of London employer: We Are Aspire
Contact Detail:
We Are Aspire Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Mobile Marketing Manager in City of London
✨Tip Number 1
Network like a pro! Reach out to your connections in the iGaming industry and let them know you're on the hunt for a Mobile Marketing Manager role. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your past mobile marketing campaigns, highlighting your successes with KPIs like growth and conversion rates. This will give potential employers a clear picture of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by brushing up on the latest trends in mobile marketing and ad tech. Be ready to discuss how you've used data-driven insights to optimise campaigns and drive performance. This will show that you're not just experienced, but also up-to-date with industry innovations.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you're genuinely interested in joining our team and contributing to our next-level growth.
We think you need these skills to ace Mobile Marketing Manager in City of London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Mobile Marketing Manager role. Highlight your experience with app campaigns and any specific platforms mentioned in the job description. We want to see how your skills align with what we're looking for!
Showcase Your Achievements: Don’t just list your responsibilities; showcase your achievements! Use metrics to demonstrate how you’ve driven growth and improved campaign performance in previous roles. Numbers speak louder than words, and we love seeing results!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about mobile marketing and how your experience makes you the perfect fit for our team. Keep it engaging and personal – we want to get to know you!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, it’s super easy!
How to prepare for a job interview at We Are Aspire
✨Know Your Numbers
As a Mobile Marketing Manager, you'll need to be comfortable with KPIs like growth, conversion rates, and LTV. Brush up on your metrics and be ready to discuss how you've driven these numbers in past campaigns. Bring specific examples that showcase your analytical skills.
✨Familiarise Yourself with Tools
Make sure you're well-versed in the tracking and analytics tools mentioned in the job description, such as AppsFlyer and Firebase. If you have experience with fraud prevention tools, be prepared to share how you've used them to enhance campaign performance.
✨Showcase Your Creativity
This role requires fresh thinking in mobile campaigns. Think of innovative strategies you've implemented in the past and be ready to discuss how they improved engagement or user lifetime value. Highlight any creative testing frameworks you've developed.
✨Cultural Awareness is Key
Since you'll be collaborating with global teams, demonstrate your understanding of cultural nuances in different markets. Share experiences where you've successfully navigated these differences to achieve campaign success, showing that you're not just tech-savvy but also culturally aware.