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For Companies At a Glance
- Tasks: Drive D2C growth through creative marketing campaigns and community engagement.
- Company: Exciting FMCG brand with ambitious growth plans.
- Benefits: Up to Ā£50k salary, flexible working, and a vibrant team culture.
- Why this job: Join a fast-paced environment and make a real impact on brand growth.
- Qualifications: Experience in digital marketing, especially for D2C brands, and strong communication skills.
- Other info: Diverse and inclusive workplace encouraging all applicants.
The predicted salary is between 36000 - 60000 Ā£ per year.
Location: Cheshire, West and Chester, England, United Kingdom
Full Time: Permanent ā 4 days per week in the office
Salary: Up to Ā£50k DOE
We are proud of partnering with a business with fantastic growth and huge ambition to become the leading player in their category. They are a hugely exciting FMCG business and they are looking for a handsāon, resultsādriven individual to join our client's team as a Growth Marketing Manager. In this pivotal role, you will support the Head of Growth in accelerating awareness, acquisition, and retention across their D2C channels. This is an exciting opportunity that requires a blend of creative execution and commercial acumen ā you will be instrumental in executing multiāchannel campaigns and coordinating our client's valued agency partners to achieve significant, measurable results for their rapidly expanding brand.
The Role
- D2C Campaign Management: Support the endātoāend execution of all D2C marketing activations, promotional campaigns, and product launches, ensuring timely delivery through effective coordination across internal teams, creative partners, and media agencies.
- Performance Marketing Support: Partner with paid media agencies (Meta/Google) to optimise campaign performance, assisting with asset development, creative briefs, ad copy, and tracking key metrics like ROAS and CAC to deliver actionable insights.
- Organic Social & Community: Manage daily posting, engagement, and community management across all social channels. Develop platformāspecific content (with the creative team) and monitor trends to grow reach and loyalty by actively responding to customer interactions.
- Email & SMS Marketing: Assist with campaign setup, segmentation, and A/B testing. Optimise automated lifecycle flows and craft engaging copy/subject lines to drive retention and repeat purchases, tracking metrics to improve deliverability and conversion.
- Copywriting & Content: Write clear, onābrand copy for digital ads, social media, emails, and the website, ensuring brand consistency across all touchpoints. Create blog and onāsite content to support SEO and overall content strategy.
- Reporting & Analysis: Compile weekly and monthly performance reports, monitoring critical D2C growth metrics (LTV, CAC, ROAS, churn rate) and leveraging data to identify and support new growth opportunities.
Who are we looking for?
- Several years driving growth in a digital / marketing or growth role, ideally for a D2C/eCommerce brand.
- Expert knowledge of paid and organic strategy across major platforms (Meta, TikTok, Google Ads).
- Proven handsāon experience using Klaviyo for email/SMS and navigating basic analytics tools (Google Analytics, Ads Managers).
- Exceptional writing and communication skills paired with a meticulous eye for detail.
- You are a proactive, organised, and resilient selfāstarter who thrives in a dynamic, fastāscaling setting.
- Enthusiasm for health, fitness, and nutrition is a bonus.
Don't meet every single requirement? Studies have shown that women and people of colour are less likely to apply to jobs unless they meet every single qualification. At We Are Adam, we are dedicated to building a diverse, inclusive and authentic workplace, so if you're excited about this role but your past experience doesn't align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles!
We are more than happy to discuss any reasonable adjustments that you may require.
Interested? Please apply now. We look forward to hearing from you!
Seniority level: MidāSenior level
Employment type: Fullātime
Job function: Marketing
Industries: Retail, Food and Beverage Manufacturing, Wellness and Fitness Services
D2C Growth (Digital) Marketing Manager in London employer: We Are Adam
Contact Detail:
We Are Adam Recruiting Team
StudySmarter Expert Advice š¤«
We think this is how you could land D2C Growth (Digital) Marketing Manager in London
āØTip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
āØTip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your past campaigns and successes. This is your chance to demonstrate your creative execution and commercial acumen in a way that stands out.
āØTip Number 3
Prepare for interviews by researching the company and its D2C strategies. Be ready to discuss how you can help accelerate their growth and retention. Tailor your answers to show you understand their brand and audience.
āØTip Number 4
Donāt forget to apply through our website! Itās the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace D2C Growth (Digital) Marketing Manager in London
Some tips for your application š«”
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the D2C Growth Marketing Manager role. Highlight your achievements in digital marketing, especially in D2C or eCommerce settings, to catch our eye!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about this role and how your background makes you the perfect fit. Donāt forget to mention any relevant experience with paid media or community management.
Show Off Your Writing Skills: Since exceptional writing is key for this position, make sure your application showcases your best copywriting. Whether it's your CV, cover letter, or any additional materials, keep it clear, engaging, and on-brand!
Apply Through Our Website: We encourage you to apply directly through our website. Itās the easiest way for us to receive your application and ensures youāre considered for this exciting opportunity. We canāt wait to hear from you!
How to prepare for a job interview at We Are Adam
āØKnow Your D2C Stuff
Make sure you brush up on your knowledge of direct-to-consumer marketing strategies. Be ready to discuss how you've driven growth in previous roles, especially in digital marketing. Highlight any specific campaigns you've managed and the results they achieved.
āØShowcase Your Creative Side
Since this role requires a blend of creativity and commercial acumen, prepare examples of how you've executed multi-channel campaigns. Bring along ideas for potential campaigns that could work for the company, showing your proactive approach and understanding of their brand.
āØGet Familiar with the Tools
Familiarise yourself with tools like Klaviyo, Google Analytics, and social media ad platforms. Be prepared to discuss how you've used these tools to optimise campaigns and track performance metrics. This will demonstrate your hands-on experience and technical know-how.
āØEngage with Their Brand
Before the interview, take some time to engage with the company's social media and website. Understand their tone, style, and audience. This will not only help you answer questions more effectively but also show your genuine interest in the brand and its mission.
