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For Companies At a Glance
- Tasks: Manage D2C marketing campaigns, optimise performance, and engage with our vibrant online community.
- Company: Join We Are Adam, a dynamic company in the health and wellness sector.
- Benefits: Enjoy a competitive salary, flexible working hours, and opportunities for professional growth.
- Why this job: Be part of a fast-paced team making a real impact in the digital marketing space.
- Qualifications: 2-4 years in digital marketing, with a passion for health and fitness.
- Other info: Diverse and inclusive workplace encouraging applicants from all backgrounds.
The predicted salary is between 28800 - 48000 £ per year.
We Are Adam – Cheshire West And Chester, England, United Kingdom
Job Type: Full-time – Permanent, 4 days per week in the office
Salary: Up to £40k DOE
The Role
- D2C Campaign Management: Support the end-to-end execution of all D2C marketing activations, promotional campaigns, and product launches, ensuring timely delivery through effective coordination across internal teams, creative partners, and media agencies.
- Performance Marketing Support: Partner with paid media agencies (Meta/Google) to optimise campaign performance, assisting with asset development, creative briefs, ad copy, and tracking key metrics like ROAS and CAC to deliver actionable insights.
- Organic Social & Community: Manage daily posting, engagement, and community management across all social channels. Develop platform-specific content (with the creative team) and monitor trends to grow reach and loyalty by actively responding to customer interactions.
- Email & SMS Marketing: Assist with campaign setup, segmentation, and A/B testing. Optimise automated lifecycle flows and craft engaging copy/subject lines to drive retention and repeat purchases, tracking metrics to improve deliverability and conversion.
- Copywriting & Content: Write clear, on-brand copy for digital ads, social media, emails, and the website, ensuring brand consistency across all touchpoints. Create blog and on-site content to support SEO and overall content strategy.
- Reporting & Analysis: Compile weekly and monthly performance reports, monitoring critical D2C growth metrics (LTV, CAC, ROAS, churn rate) and leveraging data to identify and support new growth opportunities.
Who are we looking for?
- 2–4 years driving growth in a digital or marketing role, ideally for a D2C/eCommerce brand.
- Expert knowledge of paid and organic strategy across major platforms (Meta, TikTok, Google Ads).
- Proven hands-on experience using Klaviyo for email/SMS and navigating basic analytics tools (Google Analytics, Ads Managers).
- Exceptional writing and communication skills paired with a meticulous eye for detail.
- You are a proactive, organised, and resilient self-starter who thrives in a dynamic, fast-scaling setting.
- Enthusiasm for health, fitness, and nutrition is a bonus.
For the top end of the salary available, you'll be a highly experienced Digital Marketing Executive with experience gained in fast-paced commercial organisations.
Don’t meet every single requirement? Studies have shown that women and people of colour are less likely to apply to jobs unless they meet every single qualification. At We Are Adam, we are dedicated to building a diverse, inclusive and authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles! We are more than happy to discuss any reasonable adjustments that you may require.
Interested? Please apply now. We look forward to hearing from you!
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Marketing
Industries: Retail, Wellness and Fitness Services, and Food and Beverage Manufacturing
D2C Growth (Digital) Marketing Executive employer: We Are Adam
Contact Detail:
We Are Adam Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land D2C Growth (Digital) Marketing Executive
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best work in digital marketing. This is a great way to demonstrate your expertise and creativity to potential employers.
✨Tip Number 3
Prepare for interviews by practising common questions and having examples ready that highlight your achievements. We all know that confidence is key, so the more prepared you are, the better you'll perform!
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace D2C Growth (Digital) Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the D2C Growth (Digital) Marketing Executive role. Highlight your relevant experience in digital marketing, especially with D2C brands, and showcase any specific campaigns you've worked on that align with the job description.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to express your passion for health, fitness, and nutrition, and explain why you're excited about this role at We Are Adam. Be sure to mention how your skills can contribute to our growth.
Show Off Your Writing Skills: Since exceptional writing is key for this role, make sure your application materials are clear, concise, and free of errors. Use engaging language that reflects the brand's voice, and don’t forget to include examples of your copywriting work if possible!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at We Are Adam
✨Know Your D2C Stuff
Make sure you brush up on your knowledge of direct-to-consumer marketing strategies. Be ready to discuss how you've driven growth in previous roles, especially in eCommerce. Highlight specific campaigns you've worked on and the results they achieved.
✨Show Off Your Analytical Skills
Since this role involves performance marketing, be prepared to talk about your experience with analytics tools like Google Analytics and Klaviyo. Bring examples of how you've used data to optimise campaigns and improve key metrics like ROAS and CAC.
✨Demonstrate Your Copywriting Prowess
As a D2C Growth Marketing Executive, you'll need to write engaging copy. Prepare samples of your work or be ready to discuss your approach to crafting compelling content for emails, social media, and ads. Show them you can maintain brand consistency while being creative!
✨Be Ready to Discuss Trends
Stay updated on the latest trends in digital marketing, especially on platforms like Meta and TikTok. Be prepared to share your thoughts on current trends and how they could be leveraged for the company's growth. This shows you're proactive and passionate about the industry!
