At a Glance
- Tasks: Manage CRM campaigns, optimise website content, and grow our community through engaging activities.
- Company: Join a fast-paced fintech startup with a mission to empower people financially.
- Benefits: Earn £1000 for referrals, enjoy private medical insurance, and exclusive work perks.
- Other info: Exciting career growth opportunities in a dynamic office environment.
- Why this job: Shape Emma's voice and make a real impact in the fintech space.
- Qualifications: 2+ years in organic or growth marketing, strong writing skills, and SEO knowledge.
About the role
Responsibilities
- Managing and executing CRM campaigns to ensure monthly updates and consistent engagement.
- Overseeing website updates and optimising for content and user experience.
- Managing PR initiatives to boost Emma’s visibility.
- Developing blog posts and careers content to attract both users and talent.
- Building and growing our community of Emma users through engaging content and activities.
- Planning and coordinating events to promote Emma’s mission.
- Managing brand assets, creating decks, and supporting affiliates and presentations.
Qualifications
- 2+ years of experience in organic marketing, content marketing, or growth marketing roles — ideally within a high-growth startup or fintech company.
- Strong writing skills with a portfolio of website copy, blog posts, product updates, or lifecycle email campaigns.
- Ability to adapt tone of voice across formats, from landing pages to educational content and retention emails.
- Experience with technical SEO and an understanding of how to structure content for search visibility.
- Familiar with CRM or email marketing platforms (e.g. Mailchimp, Braze, or similar).
- Experience managing content calendars and coordinating with design or product teams.
- Passionate about fintech and aligned with Emma’s mission to empower people financially.
- A team player with strong attention to detail and a love for clear, compelling communication.
- Excited to join a fast‑paced team and help shape Emma’s voice across our owned channels.
Bonus points
- Deep knowledge oftechnical SEO, including structured data, keyword strategy, and content optimisation.
- Experience withPR or communications, such as writing press releases, pitching to media, or supporting thought leadership.
- Strong track record inemail marketing or CRM, including lifecycle strategy, segmentation, and A/B testing.
Our process
- Phone call with internal recruiter.
- Second call with a member of the team.
- Onsite interview with CEO.
Benefits
Referral Scheme: Recommend talented individuals and earn £1000 when they join us.
Annual salary review.
Private medical insurance and perks with Vitality.
Perks at work: exclusive discounts and deals.
Eye care vouchers.
One‑month sabbatical every 5 years.
Location
We work from the office Monday to Friday. This is not a hybrid role. Please only apply if you can certainly meet this requirement.
Our office address is: 1st floor, Verse Building, 18 Brunswick Place, London N1 6DZ.
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Organic Growth Marketing Manager employer: Wayfindi
Cleo is an exceptional employer that fosters a collaborative and innovative work culture, allowing Senior Polyglot Engineers to thrive in a hybrid/remote UK environment. With a strong focus on employee growth, mentorship opportunities, and the chance to work on impactful projects that enhance users' financial health, Cleo stands out as a rewarding place for those looking to make a difference in the fintech space.
