Country Lead UK

Country Lead UK

Full-Time No working from home possible
wax.

You will be WAX’s first hire in the United Kingdom. Your mission: build our go-to-market on this market, sign the first clients, and lay the foundations of a lasting UK presence.

This is a rare opportunity to build something from scratch with the full support of a proven French team behind you.

Responsibilities

  • Map and activate the UK e-commerce and retail ecosystem (brands, CRM agencies, Shopify agencies, paid media agencies, SaaS partners)
  • Sign the first deals directly and through agency partnerships
  • Build a strategic partner network (mirroring our successful French model)
  • Define and execute the UK go-to-market for the first 6 months
  • Recruit and structure a small local team within 6–18 months
  • Scale the strategy to make UK a £2m+ ARR geography after 2 years for WAX

Must‑Haves

  • Based in London
  • 4+ years of experience (excluding internships) in sales or partnerships at a B2B SaaS company in e-commerce (retail), in the UK
  • Dense and activable UK network: CRM agencies, Shopify, paid media, SaaS partners
  • Entrepreneurial mindset — startup or scaleup background strongly valued
  • Appetite for risk and ability to operate alone in uncertain environments
  • Education: Top 3 French business school (HEC, ESSEC, ESCP) or Top 10 UK university (Oxford, Cambridge, LSE, UCL, Bristol…)
  • Native English (French a plus)

Nice to Have

  • Experience launching a new geography or international expansion
  • Knowledge of WhatsApp marketing or conversational CRM
  • Experience managing a small team
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wax.

Contact Details:

wax. Recruitment Team