SEO Marketing Executive in Solihull

Company Description

Wavenet is a managed services provider offering cybersecurity, communications, and connectivity that grows with our customers’ businesses – no matter what the future holds. Since 2000, we’ve been keeping businesses connected. At Wavenet, we don’t just provide solutions for today but for tomorrow, too. We’re always thinking ahead of the technology curve, so our customers feel confident that when they work with us, we’re striving to make their business future-proof. Customer success is our success. We go the extra mile in providing superior service quality and unparalleled customer experience, becoming an extension of your business, and always delivering on our promise to make their business brilliant.

About the role:

We are looking for a pro-active and organised Digital Marketing Executive to join our business. This role is ideal for someone who enjoys hands-on digital execution, thrives in a fast-paced environment, and is eager to take ownership of key marketing channels - particularly web development, marketing automation, SEO and webinars. You will play a pivotal role in supporting demand generation, campaign performance, and data quality across our systems. You will report to the Web Development Manager.

Key responsibilities

• Webinar management & lead generation - Take full ownership of webinar co-ordination and delivery, collaborating with internal subject-matter experts and external partners.
• Manage the end-to-end webinar execution process, including scheduling, promotion, attendee communications, live-session support, and post-event follow-up.
• Work closely with Marketing Operations to use webinars as a scalable and repeatable lead-generation channel.
• Track and analyse webinar performance, including attendance, engagement, and outcomes.
• Ensure webinar insights feed into campaign reporting, attribution models, and follow-up workflows.
• HubSpot marketing & data operations - Act as the team’s HubSpot specialist, staying up to date with new features, functionality, and best practices.
• Support the team in maintaining high discipline around agreed HubSpot procedures, including list management, workflow compliance, and data hygiene.
• Assist in campaign tracking, lead-source attribution, segmentation, dashboarding, and marketing reporting.
• Collaborate with colleagues to improve data quality, consistency, and reporting accuracy.
• Search Engine Optimisation (SEO) - Develop and implement SEO strategies that improve keyword rankings, traffic quality, and domain authority.
• Conduct keyword research, competitor analysis, and on-page optimisation.
• Monitor performance via Google Analytics, Google Search Console, or SEO platforms.
• Provide optimisation recommendations for blogs, landing pages, and product content.
• SharePoint & content coordination - Support the organisation and maintenance of SharePoint marketing assets.
• Improve content structure, tagging, and accessibility within SharePoint.
• General digital marketing support - Assist in building and managing landing pages, email campaigns, and content uploads.
• Support campaign execution across paid, social, email, and website channels.
• Provide regular reporting and performance insights.
• Support with email signatures.

Skills & experience - essential

• Experience in digital marketing, ideally within an IT, SaaS, or B2B environment.
• Strong understanding of HubSpot or similar marketing automation platforms.
• Experience delivering webinars or virtual events.
• Good understanding of SEO principles and tools.
• Strong organisational skills.
• Comfortable using SharePoint.
• Data-driven mindset with reporting experience.

Qualifications

Knowledge & Skills required for the role:

• Marketing Knowledge: Experience or qualifications in marketing, with familiarity with platforms such as HubSpot, Google Ads, and LinkedIn.
• Basic HTML/CSS or CMS experience.
• Project Management: Ability to handle multiple campaigns and projects simultaneously in a fast-paced environment.
• Familiarity with lead generation workflows and attribution models.
• Industry Background: Experience in IT, cyber security, and/or telecoms, including working with third-party partners and suppliers.
• Communication Skills: Strong spelling, grammar, copywriting, and proofreading skills, with the creativity to craft standout messaging.
• Organised and Proactive: Process-driven with excellent attention to detail and a proactive, self-motivated approach to initiating and delivering campaigns.
• Team-Oriented: A collaborative team player who thrives in a diverse and ambitious environment.

This role is perfect for a confident and intuitive individual with a can-do attitude and excellent interpersonal skills.

Additional Information

At Wavenet, we offer more than just a job – we provide an exceptional environment and a wide range of benefits to support your success from day one. With us, you’ll enjoy a generous starting annual leave allowance, private medical coverage, discounted health plans, an eye care scheme, and comprehensive health and wellbeing programs, all backed by a dedicated in-house Wellbeing Team. We believe in a strong work-life balance, rewarding your commitment with an additional day of annual leave each year, reaching up to 28 days.

Here’s a closer look at what we offer:

• Annual Leave: Begin your journey with 25 days of leave, increasing by one day per year up to 28 days – our way of saying thank you for your dedication.
• Health & Wellbeing: Your wellbeing is a priority. Enjoy private medical coverage, discounted health plans, virtual GP access, an eye care scheme, and a comprehensive employee assistance programme, all supported by our internal Wellbeing Team.

Ready to join the UK’s largest managed service provider? Apply today or contact our friendly Talent Acquisition Team for more information.