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- Tasks: Lead experiential client relationships and manage innovative marketing programmes from start to finish.
- Company: Wave, an ambitious experiential agency with a vibrant culture.
- Benefits: Competitive salary, car allowance, bonus, private healthcare, and flexible working options.
- Other info: Join a supportive team focused on growth and continuous learning.
- Why this job: Shape the future of experiential marketing and make a real impact in a fast-paced environment.
- Qualifications: Senior account management experience in experiential or direct-to-consumer markets.
The predicted salary is between 50000 - 60000 £ per year.
Home based with travel. Ideal location: South East England; other locations will be considered.
Package: £50‑60k, car allowance (£5760pa), bonus, private health care, life assurance, annual leave purchase and more. Maternity Cover up to 1 year with potential to lead to other opportunities.
Wave is looking for an experienced Account Manager/Senior Account Manager to step into a Head of Experiential role. This position has clear stretch responsibility, offering the opportunity to lead Wave’s experiential client relationships, own programmes end‑to‑end, and help shape the future of our experiential proposition.
You will manage a portfolio of Wave clients, take full ownership of programme performance, and play a central role in client strategy, commercial growth, and new business development. Working closely with the Wave leadership team, this role offers high visibility, influence, and progression for someone ready to operate with a Head‑of mindset.
Experts in retail marketing, from running concessions to creating experiences in shopping centres to high streets and everything in between – Wave delivers brilliant brand experiences and experiential marketing campaigns that sell more. As Head of Experiential you’ll be the front line in demonstrating how Wave delivers brilliant brand experiences that sell MORE.
Your role will be extremely varied; one of your main objectives will be to establish and evolve our Wave Experiential business to unlock growth and new business. You will be accountable for developing new business, winning new clients, and managing our current client base. Managing and delivering a variety of campaigns from start to finish, you’ll be responsible for bringing innovative ideas to the table, planning, implementing and budgeting for each individual project.
You will be heavily involved in the commercials so you will know your stuff when it comes to budgets and working with numbers! Presenting comes naturally to you and you will thrive in a highly unpredictable and fast‑moving environment where no two days are the same. You welcome change and work best when you are juggling multiple projects and deadlines simultaneously.
You will confidently and expertly own the senior client relationships, and the planning and delivery of all experiential programmes. You will also be accountable for the revenue targets across your client portfolio – ensuring programmes are profitable, scalable and commercially sustainable. Working closely with the Wave leadership, you will evolve the experiential proposition and act as a visible senior figure for Wave. Insights and reporting will feature heavily in your day to day as you will lead planning and reporting cycles.
The Person
- Account Management experience ideally already at a senior level within the Experiential / Direct to Consumer market
- Strong ability to visualise an opportunity from start to finish and can bring this to life for clients
- Experience of owning client relationships and experiential programmes end to end
- Leadership/influencing experience
- Agency experience within a field marketing/tactical environment
- Works well with change and working at pace – we work ridiculously fast!
- An outstanding communicator with fantastic time management as you will be continually multi‑tasking, having to re‑prioritise your days
- You ooze creativity and can really think on your feet
- Confident and a natural presenter – you will be highly experienced leading commercial and new business conversations
- Ready for stretch responsibility, operating with a Head‑of mindset
- Strong project management skills – you will be a highly competent user of Excel and PowerPoint in particular
- Very analytical, you know your numbers and have lots of experience working with pricing and commercials in a previous role(s)
- High levels of accuracy – you can think on your feet and can pull together pricing quickly and efficiently
- Thrives in a fast moving, entrepreneurial environment
Why Wave?
Wave is an insurgent experiential agency with big ambition. We combine brilliant people, well‑built campaigns and a value‑add mindset to deliver brand engagements that sell more. This role offers genuine visibility, influence, and the opportunity to shape the future of Experiential at Wave – ideal for someone ready to step up and make their mark.
Package
Package includes £50‑60k + car allowance (£5760pa) and company bonus. 25 days holiday (plus flexible public), annual leave purchase, private health care, life assurance, amazing discounts, enhanced maternity/paternity pay and enhanced sick pay! We have a smart working policy in place to allow you flexibility and are open to discussing part‑time working arrangements if full time doesn’t work for you.
Team & Culture
You will also be joining a pretty awesome team even if we say it ourselves! We want to support you in your career and to help develop your growth in knowledge and learning. It's the performance and engagement of our people that make this an amazing place to work. Our colleagues are everything to us and that’s why we make sure everyone enjoys continuous support, great perks and excellent career opportunities across the Avidity Group companies. We work really hard to create an open, honest, high performing & diverse culture. We think that’s reflective in the results we deliver, which have enabled the strong partnerships we have with our clients. Overnights will be required on occasion.
Head of Experiential (maternity cover) employer: Wave
Contact Detail:
Wave Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Experiential (maternity cover)
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Prepare for interviews by practising your pitch. You want to showcase your experience in managing client relationships and delivering successful campaigns. Think of specific examples that highlight your skills and how you can bring value to Wave.
✨Tip Number 3
Show off your creativity! When you get the chance to present your ideas, make sure they’re innovative and tailored to the role. Remember, this is all about demonstrating how you can help shape the future of experiential marketing at Wave.
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you email can go a long way in keeping you top of mind. Plus, it shows your enthusiasm for the role and the company. And hey, if you’re keen on this position, apply through our website for a smoother process!
We think you need these skills to ace Head of Experiential (maternity cover)
Some tips for your application 🫡
Show Your Experience: Make sure to highlight your relevant experience in account management and experiential marketing. We want to see how you've owned client relationships and delivered successful programmes from start to finish.
Be Creative: This role is all about bringing innovative ideas to the table. Don’t be shy to showcase your creativity in your application. Share examples of how you've thought outside the box in previous roles!
Know Your Numbers: Since you'll be heavily involved in the commercials, it’s crucial to demonstrate your analytical skills. Include any experience you have with budgeting and pricing to show us you can handle the financial side of things.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates during the process!
How to prepare for a job interview at Wave
✨Know Your Numbers
As the Head of Experiential, you'll need to be comfortable with budgets and financials. Brush up on your pricing strategies and be ready to discuss how you've managed budgets in previous roles. This will show that you can handle the commercial aspects of the job.
✨Showcase Your Creativity
Wave is all about delivering brilliant brand experiences, so come prepared with innovative ideas for experiential campaigns. Think of examples from your past work where you brought a unique concept to life and be ready to share how it impacted client relationships.
✨Master the Art of Presentation
Since presenting comes naturally to you, make sure to highlight this skill during the interview. Prepare a mini-presentation on a past project or a new idea for Wave, showcasing your ability to communicate effectively and engage stakeholders.
✨Embrace Change and Fast-Paced Environments
Wave thrives in a fast-moving environment, so be ready to discuss how you've successfully managed multiple projects and adapted to change in your previous roles. Share specific examples that demonstrate your agility and ability to prioritise tasks under pressure.