Founding Marketing Manager
Founding Marketing Manager

Founding Marketing Manager

Full-Time 60000 - 90000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead demand generation as our first marketing hire, owning campaigns from start to finish.
  • Company: Exciting AI startup with a dynamic team and strong backing.
  • Benefits: Competitive salary with no ceiling, direct access to founders, and a chance to shape marketing strategy.
  • Other info: Join a small, innovative team and enjoy significant career growth opportunities.
  • Why this job: Make a real impact in a fast-paced environment and build something from the ground up.
  • Qualifications: 4-12 years in B2B marketing, strong demand generation skills, and a hands-on approach.

The predicted salary is between 60000 - 90000 £ per year.

Salary - £60-90k

Location: London (3 days on site)

B2B seed stage

The company

We're an AI startup less than a year old, already generating significant recurring revenue and backed by a strong seed round. We're a team of 15; engineers, salespeople, and founders based across London and Scandinavia. We sell into mid-market finance teams at companies in logistics, wholesale, and distribution.

What you'll actually do

You'll be our first and only marketer. No team to hand things off to. You'll own demand generation end-to-end — from content and events to paid ads and web with a meaningful annual budget and direct access to the founders. If you like to strategise, delegate, and review decks, this isn't the role. If you like to build, test, and ship, keep reading.

Who we're looking for

  • 4–12 years in B2B marketing, ideally at a startup between seed and Series B
  • Strong in demand gen — you've built pipeline from scratch, not just maintained it
  • Comfortable across content, events, community, and paid
  • A former manager who now wants to get their hands dirty again is a genuine plus
  • Experience marketing to finance buyers is nice to have, not a blocker

What good looks like

You own a campaign on Monday and it's live by Friday. You write the copy, set up the workflow, measure what happened, and iterate. You ask for context, not sign-off.

The details

  • Location: London (Embankment, 3+ days/week)
  • Salary: Competitive — no ceiling for the right person
  • Stage: Seed, recently raised
  • Team: 15 people, small sales team in place

Founding Marketing Manager employer: Wave Group

As a founding member of our marketing team, you'll thrive in a dynamic and innovative environment where your contributions directly impact our growth trajectory. With a competitive salary and the opportunity to work closely with founders, you'll enjoy a culture that values hands-on creativity and rapid execution, all while being part of a supportive team in the vibrant city of London. We prioritise employee development and offer unique opportunities to shape our brand from the ground up, making this an exciting place for those looking to make a meaningful impact.
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Contact Detail:

Wave Group Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Founding Marketing Manager

✨Tip Number 1

Network like a pro! Reach out to people in your industry on LinkedIn or at events. A personal connection can often get you a foot in the door, so don’t be shy about sliding into DMs or asking for a chat over coffee.

✨Tip Number 2

Show off your skills! Create a portfolio or a personal website showcasing your marketing projects and successes. This is your chance to demonstrate how you can build, test, and ship campaigns that drive results.

✨Tip Number 3

Be proactive! If you see a company you love, don’t wait for them to post a job. Reach out directly with your ideas on how you could help them grow. It shows initiative and can set you apart from other candidates.

✨Tip Number 4

Apply through our website! We’re always on the lookout for passionate individuals who want to make an impact. By applying directly, you’ll ensure your application gets the attention it deserves.

We think you need these skills to ace Founding Marketing Manager

B2B Marketing
Demand Generation
Content Creation
Event Management
Paid Advertising
Campaign Management
Copywriting
Workflow Setup
Performance Measurement
Iterative Testing
Community Engagement
Startup Experience
Finance Market Knowledge

Some tips for your application 🫡

Be Authentic: When you're writing your application, let your personality shine through! We want to see the real you, so don’t be afraid to show your passion for marketing and how you can contribute to our startup vibe.

Tailor Your Application: Make sure to customise your CV and cover letter for this role. Highlight your experience in demand generation and any hands-on projects you've tackled. We love seeing how you've built things from scratch!

Showcase Your Results: We’re all about results here at StudySmarter. Include specific examples of campaigns you've run and the impact they had. Numbers speak volumes, so if you’ve got metrics, flaunt them!

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to keep track of your application and ensures it lands in the right hands. Plus, it shows you’re keen on joining our team!

How to prepare for a job interview at Wave Group

✨Know Your Stuff

Before the interview, dive deep into the company’s background and its product offerings. Understand their target market, especially in finance, and be ready to discuss how your experience aligns with their needs. This shows genuine interest and helps you stand out.

✨Showcase Your Hands-On Experience

Since this role is all about getting your hands dirty, prepare examples of campaigns you've built from scratch. Be ready to discuss the strategies you used, the challenges you faced, and how you measured success. This will demonstrate that you’re the right fit for a startup environment.

✨Be Ready to Think on Your Feet

Expect questions that require quick thinking and problem-solving. They might ask how you would approach a specific marketing challenge or campaign. Practise articulating your thought process clearly and confidently, as this reflects your ability to adapt and innovate.

✨Ask Insightful Questions

Prepare thoughtful questions about the company's vision, culture, and future plans. This not only shows your enthusiasm but also helps you gauge if the company aligns with your values and career goals. It’s a two-way street, after all!

Founding Marketing Manager
Wave Group

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