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For Companies At a Glance
- Tasks: Drive sales, support dealerships, and onboard customers in your region.
- Company: Join Watu Sierra Leone, a fast-growing asset finance company.
- Benefits: Competitive pay, great medical insurance, and growth opportunities.
- Why this job: Empower entrepreneurs while building strong relationships and making an impact.
- Qualifications: Diploma in Marketing or Business, with 2-4 years of sales experience.
- Other info: Be part of a dynamic team with high aspirations and a collaborative spirit.
The predicted salary is between 28800 - 43200 £ per year.
Location: North West, South East, North East & South West Regions
Watu Sierra Leone Limited is expanding its footprint and seeking passionate, self-driven, and customer-focused Sales Representatives to join our growing team across Sierra Leone. At WATU, we believe every entrepreneur deserves the opportunity to start, grow, and succeed. As one of Africa’s fastest-growing asset finance companies, we empower individuals and businesses by providing affordable and flexible financing solutions for digital devices.
Job Purpose
Sales Representatives will be responsible for driving sales, supporting dealership partners, onboarding customers, and ensuring strong visibility of WATU products within their assigned regions.
Key Responsibilities:
- Identify and acquire new customers to meet sales and revenue targets.
- Execute approved activations and promotional activities.
- Communicate Watu Simu updates to dealerships and customers.
- Build and maintain strong relationships with dealership managers.
- Conduct market sensing and provide recommendations.
- Ensure accuracy in pricing, promotions, and competitor monitoring.
- Identify and support customer and dealer training needs.
- Resolve customer complaints and queries efficiently.
- Provide timely regional performance reports.
- Monitor store capacity, stock levels, and in-store pricing.
- Negotiate prime display space to enhance visibility.
- Ensure compliance with brand guidelines.
- Identify cross-merchandising opportunities.
- Supervise, train, and support direct reports.
- Execute effective route planning and coverage.
Key Performance Indicators (KPIs):
- Achievement of sales targets
- Achievement of onboarding targets
- Achievement of off-rate targets
- Timely submission of reports
Requirements:
- Diploma in Marketing, Business Administration, or a related field
- At least 2–4 years’ experience in sales, preferably in telecoms, retail, or device financing
- Technical knowledge of mobile phone models.
- Proficiency in Microsoft Office.
- Experience in asset financing is an added advantage.
- High integrity in transactions.
- Strong relationship-building skills.
- Excellent sales and marketing abilities.
- Strong planning and analytical skills.
- Excellent communication skills.
- High attention to detail.
What We Offer
- Be a part of an international, dynamic and driven team that has set their aspirations high and work hard to achieve those
- Opportunities to learn and grow together with us
- Competitive compensation package
- A very good medical insurance benefits
Closing Date: 17th January 2026 (applications will be reviewed on a rolling basis)
Sales Representatives employer: Watu
Contact Detail:
Watu Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Representatives
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend local events, and engage with potential employers on social media. The more people you know, the better your chances of landing that Sales Representative role.
✨Tip Number 2
Prepare for interviews by researching Watu Sierra Leone and understanding their products. Show them you’re not just another candidate; demonstrate your passion for empowering entrepreneurs and how you can drive sales in your region.
✨Tip Number 3
Follow up after interviews! A quick thank-you email can set you apart from other candidates. It shows your enthusiasm for the role and keeps you fresh in their minds as they make their decision.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining our dynamic team at Watu.
We think you need these skills to ace Sales Representatives
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Sales Representative role. Highlight your experience in sales, especially in telecoms or retail, and showcase any achievements that align with our goals at Watu.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for customer service and how you can contribute to Watu's mission of empowering entrepreneurs. Keep it engaging and personal.
Showcase Your Skills: Don’t forget to mention your technical knowledge of mobile phone models and your proficiency in Microsoft Office. These skills are crucial for the role, so make them stand out!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and get to know you better!
How to prepare for a job interview at Watu
✨Know Your Product Inside Out
Before the interview, make sure you understand Watu's products and services thoroughly. Familiarise yourself with the financing solutions offered and how they empower entrepreneurs. This knowledge will help you demonstrate your passion and ability to communicate effectively with potential customers.
✨Showcase Your Sales Experience
Prepare specific examples from your previous sales roles that highlight your achievements. Discuss how you met or exceeded sales targets, built relationships with clients, and resolved customer complaints. This will show the interviewer that you have the skills and experience needed to succeed as a Sales Representative.
✨Demonstrate Strong Communication Skills
Since the role involves communicating updates to dealerships and customers, practice articulating your thoughts clearly and confidently. You might even want to role-play common scenarios you could encounter in the job, such as onboarding a new customer or addressing a complaint, to showcase your communication prowess.
✨Research the Market and Competitors
Understanding the market landscape is crucial for this role. Research Watu's competitors and be prepared to discuss how you would position Watu's products effectively. This shows initiative and a strategic mindset, which are key traits for a successful Sales Representative.
