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- Tasks: Lead exciting marketing campaigns and product launches while collaborating with diverse teams.
- Company: Join Watson-Marlow, a part of the FTSE100 Spirax Group, known for innovation.
- Benefits: Enjoy flexible working, life assurance, and inclusive support for all employees.
- Why this job: Develop your marketing skills and make a real impact in a global company.
- Qualifications: 3 years in B2B marketing, strong project management, and digital marketing skills.
- Other info: Be part of a diverse team committed to inclusion and career growth.
The predicted salary is between 30000 - 50000 ÂŁ per year.
Watson‑Marlow Fluid Technology Solutions is part of Spirax Group, a FTSE100 and FTSE4Good multinational industrial engineering Group with expertise in the control and management of steam, electric thermal solutions, peristaltic pumping and associated fluid technologies.
We are looking for a passionate and skilled Marketing Specialist to contribute to our growing success. In this role, reporting to the Marketing Campaign Manager, you will own the delivery of sector specific marketing campaigns including product launches by coordinating activities, managing timelines and ensuring marketing materials are delivered on time.
You will work closely with cross‑functional teams to implement insight‑led campaigns that drive awareness and engagement. This position is ideal for someone looking to develop their marketing expertise while contributing to global initiatives and measurable results.
Key Responsibilities- Sector marketing campaigns: work closely with the Customer and Market Insight teams to create and deliver integrated marketing campaigns that align with business objectives for target sectors, ensuring consistency and impact across all regions.
- Team collaboration: coordinate efforts with the wider Strategic Marketing team to deliver marketing materials that drive both brand awareness and lead generation.
- Product launches: support the rollout of product launches as part of marketing campaigns.
- Insight‑led messaging: utilise in‑depth marketing research and customer insights to define effective and compelling customer messaging.
- Creative: brief and oversee the creative process for content generation ensuring alignment with campaign objectives.
- Customer journey: collaborate closely with the team to develop campaign journeys, target segmentation and marketing analytics.
- Reporting: monitor and report on campaign metrics and provide analysis to demonstrate the effectiveness and ROI of marketing activities.
- Continuous improvement: remain current with marketing and sector trends to evolve our marketing campaigns.
- At least 3 years’ experience working in a process engineering or related B2B marketing role.
- Skilled in managing and coordinating multiple concurrent projects.
- Ability to work autonomously to deliver results in a busy, pressurised work environment.
- Solid demonstrable experience in digital marketing, with a specific focus on creating and managing complex marketing campaigns.
- Demonstrated organisational skills and methodical approach to completing tasks.
- Flexible working arrangements.
- Life assurance.
- Additional support and benefits through our Everyone is Included Group Inclusion Plan.
We are passionate about creating inclusive and equitable working cultures where everyone can be themselves and achieve their full potential. We support flexible working and offer a range of inclusion benefits including gender‑neutral parental leave, extra paid caregiver leave, support for pregnancy loss or domestic abuse, menopause‑friendly workplace principles and more.
We are also a Disability Confident Committed Employer. If you would like to apply using this scheme, please select this option in our application form.
We are an equal opportunity employer committed to fostering an inclusive and diverse workplace. We encourage candidates from all backgrounds to apply.
If you require accommodations during the application process, please let us know.
Job Details- Seniority Level: Associate
- Employment Type: Full‑time
- Job Function: Marketing
- Industries: Industrial Machinery Manufacturing
Marketing Specialist in Cheltenham employer: Watson-Marlow Fluid Technology Solutions
Contact Detail:
Watson-Marlow Fluid Technology Solutions Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Specialist in Cheltenham
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their products and marketing strategies so you can show how your skills align with their goals. This will help you stand out as a candidate who truly gets them.
✨Tip Number 3
Practice your pitch! Be ready to explain why you're the perfect fit for the Marketing Specialist role. Highlight your experience with sector-specific campaigns and your ability to work with cross-functional teams.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you're genuinely interested in joining the team at Watson-Marlow Fluid Technology Solutions.
We think you need these skills to ace Marketing Specialist in Cheltenham
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Marketing Specialist role. Highlight relevant experience in B2B marketing and any specific campaigns you've managed. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for marketing and how you can contribute to our team. Be sure to mention any insights you've gained from previous roles that could benefit us.
Showcase Your Creativity: As a Marketing Specialist, creativity is key! Include examples of past campaigns or projects where you’ve used innovative ideas. We love seeing how you think outside the box and drive engagement.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at Watson-Marlow!
How to prepare for a job interview at Watson-Marlow Fluid Technology Solutions
✨Know Your Campaigns
Before the interview, dive deep into Watson-Marlow's recent marketing campaigns. Understand their objectives, target sectors, and the results they achieved. This will not only show your enthusiasm but also allow you to discuss how your experience aligns with their goals.
✨Showcase Your Collaboration Skills
Since this role involves working closely with cross-functional teams, be ready to share specific examples of how you've successfully collaborated in the past. Highlight any projects where you coordinated efforts across different departments to achieve a common goal.
✨Be Insight-Led
Prepare to discuss how you've used customer insights and market research to shape your marketing strategies. Bring examples of how your insight-led approach has driven engagement or improved campaign performance in your previous roles.
✨Demonstrate Your Digital Savvy
With a focus on digital marketing, be prepared to talk about your experience managing complex marketing campaigns online. Discuss the tools and platforms you've used, and how you've measured success through analytics to demonstrate ROI.
