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- Tasks: Lead exciting marketing campaigns to engage supporters and drive fundraising efforts.
- Company: Join WaterAid, a global leader in providing clean water and sanitation.
- Benefits: Enjoy 36 days of holiday, flexible working, and a supportive team culture.
- Why this job: Make a real impact on global water issues while developing your marketing skills.
- Qualifications: Experience in direct marketing and project management is essential.
- Other info: Be part of a diverse team committed to equity and inclusion.
The predicted salary is between 39358 - 41325 £ per year.
Overview
This job is brought to you by Jobs/Redefined, the UK's leading over-50s age inclusive jobs board.
Contract type: Permanent / Full Time - 35 hours per week
Location: London, UK. UK hybrid working - a minimum of 40% of working time is spent face-to-face (London office, external meetings or travel). 60/40 hybrid working at WaterAid means roughly three days wherever you work best and two days together in person.
Travel: UK and potential international travel. Will be required to liaise with internal stakeholders outside of the UK, in varying time zones.
Salary: £39,358 - £41,325 per year with excellent benefits.
Change starts with water. Change starts with you. Every day, millions of people live without clean water, decent toilets and good hygiene. WaterAid exists to change that - for everyone, everywhere. Join us, and your energy will help unlock people's potential and create a fairer future.
About WaterAid
We're a global federation driven by one vision: a world where everyone, everywhere has clean water, sanitation and hygiene by 2030. Powered by our values of Respect, Accountability, Courage, Collaboration, Integrity and Innovation, we work alongside communities, partners and supporters to make change happen.
About the team
The Activation team sits within the Supporter Marketing team which plays a key role in our successful and innovative fundraising programme. The team is vital to the long-term income growth of the organisation; recruiting new individual givers and increasing the engagement of existing supporters through an audience led communication programme of diverse channels and products.
About the role
In this Senior Marketing Officer role with the Activation Team, you will be responsible for the management and delivery of the Press Inserts and Door Drop campaigns. You will be supporting the Senior Marketing Manager and taking direct responsibility in the exploration and delivery of new campaigns, projects and channels. The role will also include support in the delivery of the DRTV and Brand programmes as well as supporting with ad hoc team requirements. It's an exciting time to join as we look to new and exciting ways to tell our story so you'll be working with a range of internal and external teams to drive the programme forward.
In this role, you will:
- Work closely with multiple internal and external teams, creative and media agencies and printers.
- Manage key agency relationships, including liaising with account managers to deliver campaigns and projects.
- Be responsible for developing the strategy, analysis and reporting of ongoing Press Insert and Door Drop campaigns.
- Work with the Insight Team and creative agencies to manage and deliver audience focussed communications.
- Support the Senior Marketing Manager (Supporter Activation) to prepare annual plans and budgets and manage monthly cost monitoring and invoice processing.
- Collaborate with relevant colleagues in other departments to identify and implement new cross-working opportunities.
- Champion WaterAid's commitment to equity, inclusion and safeguarding.
Requirements
To be successful, you will need:
- Proven experience in a successful direct marketing, fundraising, supporter activation and/or supporter engagement and/or customer marketing role.
- Experience working in a project managing role, in particular leading or supporting on the delivery of complex campaigns with multiple stakeholders.
- Ability to work flexibly and independently, to manage varying competing priorities and meet strict deadlines with often changing priorities.
Desirable experience
- Experience of project managing direct marketing campaigns from start to finish across a range of channels, including print, telemarketing and digital.
- Experience of presenting to and project managing internal and external stakeholders.
- Experience of working in the voluntary/fundraising sector.
- Experience of working in a fast-paced environment and being able to work to short deadlines.
Closing date and how to apply
Closing date: Applications close at 12:00 PM UK time on 17th February 2026. Interviews are expected to take place week commencing 23 February 2026.
How to apply: Click Apply to upload your CV and cover letter.
Can I use Artificial Intelligence (AI) technology in my application? At WaterAid, we strongly advise against using AI technology at any stage of the recruitment process. Our goal is to ensure a fair and transparent process that provides every applicant with an equal opportunity to succeed. We value hearing about your unique experiences and perspectives in your application, and, if shortlisted, during the interview as well.
Pre-employment screening: To apply for this role, you must be able to demonstrate your eligibility to work in the respective country. All pre-employment checks will be carried out according to local law and WaterAid's Safer Recruitment policy. All UK based roles require a basic Disclosure and Barring Service (DBS) check.
Benefits
- 36 days' holiday (including 8 Bank Holidays).
- Option to buy an extra 5 days' annual leave.
- Employer pension contribution up to 10 %.
- Flexible and hybrid working arrangements.
- Season ticket loan.
- Free annual eye tests.
- 'Give as you Earn' charitable giving scheme.
- Enhanced parental leave (maternity, adoption/surrogacy, shared parental and paternity).
- Sabbaticals.
- One paid volunteer day each year.
Our People Promise
We will work with passion and focus to make sure everyone everywhere has clean water, decent toilets and good hygiene. WaterAid is a place of purpose - where people have a real commitment and shared responsibility for the impact we have. We are a global community with diverse backgrounds and perspectives, motivated by inspiring, stimulating work. We are determined to be a place where people feel safe and able to contribute their voice and truly live our values.
Equal Opportunities
We welcome applications from people of all backgrounds, beliefs, customs, traditions, ways of life and status. This includes, but is not limited to, race, ethnicity, caste, colour, gender, language, religion, political or other opinion, national or social origin, property, birth, disability status, neurodiversity, age, marital and family status, sexual orientation and gender identity, health status, place of residence, economic and social situation.
Safeguarding
We are committed to protecting everyone we come into contact with. We have a zero-tolerance approach to abuse of power, privilege or trust across our global work, and to any form of inappropriate behaviour, discrimination, abuse, bullying, harassment, or exploitation. Safeguarding the people and communities we work with, our staff, volunteers and anyone working on our behalf is our top priority, and we take our responsibilities extremely seriously. All offers of employment are subject to satisfactory references and appropriate screening checks (which can include counterterrorism, safeguarding and criminal records checks). Together, we'll change the world through water. Join us and be part of the change!
Senior Marketing Officer - Supporter Activation employer: WaterAid
Contact Detail:
WaterAid Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Officer - Supporter Activation
✨Tip Number 1
Network like a pro! Reach out to your connections in the marketing and fundraising sectors. Attend events, webinars, or even casual meet-ups to chat about opportunities. You never know who might have the inside scoop on a role that’s perfect for you!
✨Tip Number 2
Get your pitch ready! When you land an interview, be prepared to talk about your experience with direct marketing and supporter engagement. Highlight specific campaigns you've managed and how you’ve driven results. Show them you’re the one they need!
✨Tip Number 3
Research, research, research! Dive deep into WaterAid’s mission and values. Understand their current campaigns and think about how you can contribute. This will not only impress them but also help you tailor your approach during interviews.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the team at WaterAid and making a difference in the world.
We think you need these skills to ace Senior Marketing Officer - Supporter Activation
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior Marketing Officer role. Highlight your experience in direct marketing and supporter engagement, as these are key for us at WaterAid. Use specific examples that showcase your skills and achievements.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for our mission and how your background aligns with the role. Be sure to mention any relevant projects you've managed and how they relate to the responsibilities outlined in the job description.
Showcase Your Teamwork Skills: Since this role involves working closely with various teams, emphasise your ability to collaborate effectively. Share examples of how you've successfully worked with internal and external stakeholders to deliver campaigns or projects.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about our values and mission!
How to prepare for a job interview at WaterAid
✨Know Your Campaigns
Before the interview, dive deep into WaterAid's recent campaigns, especially those related to supporter activation. Be ready to discuss how you can contribute to similar initiatives and bring fresh ideas to the table.
✨Showcase Your Project Management Skills
Prepare examples of your experience in managing complex marketing projects. Highlight specific challenges you faced, how you navigated them, and the successful outcomes. This will demonstrate your ability to handle the role's demands.
✨Understand the Audience
Familiarise yourself with the target audience for WaterAid's campaigns. Be prepared to discuss how you would tailor communications to engage different segments effectively, showcasing your understanding of audience-led strategies.
✨Emphasise Collaboration
Since the role involves working with various internal and external teams, be ready to share examples of how you've successfully collaborated in the past. Highlight your communication skills and ability to build strong relationships with stakeholders.
