Senior CRO & Conversion Optimization Lead in West Malling

Senior CRO & Conversion Optimization Lead in West Malling

West Malling Full-Time 49500 - 60500 £ / year (est.) No working from home possible
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At a Glance

  • Tasks: Lead innovative revenue and engagement programmes while optimising the customer journey.
  • Company: Join Watchfinder, a dynamic company focused on digital optimisation.
  • Benefits: Collaborative environment with opportunities for professional growth.
  • Other info: On-site role at our HQ in West Malling.
  • Why this job: Make a real impact by enhancing customer experiences and driving results.
  • Qualifications: 4+ years in digital optimisation with strong organisational and communication skills.

The predicted salary is between 49500 - 60500 £ per year.

Watchfinder is seeking a Senior CRO professional to invent and deliver revenue and engagement programs, optimise the customer journey, and work with Product, Data, and Commercial teams.

You will lead testing using Content Square or Full Story and tools like Adobe Target or Optimizely, with 4+ years in digital optimisation, strong organisational and communication skills, and a data-driven mindset.

This on-site role at our HQ in West Malling offers a collaborative environment.

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Senior CRO & Conversion Optimization Lead in West Malling employer: Watchfinder

At Watchfinder, we pride ourselves on being an excellent employer by fostering a collaborative and innovative work culture that encourages experimentation and continuous learning. As a Senior CRO & Growth Architect, you will have the opportunity to work alongside talented professionals in a fast-growing environment, with access to cutting-edge tools like ContentSquare and FullStory, while also benefiting from our commitment to employee growth and development. Join us in our mission to enhance customer engagement and drive revenue, all within a supportive team that values your contributions.

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Contact Details:

Watchfinder Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Senior CRO & Conversion Optimization Lead in West Malling

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Watchfinder and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Watchfinder are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Watchfinder on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Watchfinder. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Senior CRO & Conversion Optimization Lead in West Malling

CRO (Conversion Rate Optimisation)
Digital Optimisation
Customer Journey Optimisation
Testing (ContentSquare, FullStory)
Adobe Target
Optimizely
Organisational Skills

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Watchfinder. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Watchfinder:Show us that you’ve done your homework! In your application, briefly mention what you admire about Watchfinder’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Watchfinder

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Watchfinder will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Watchfinder, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.